Sprout Social

JUNE 30, 2019

billion users , making it the top social media platform for the total number of active users. Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses. 655 million monthly active users that are mobile only.

Instagram 101

Instagram Strategy Facebook Social Networking 101

Pam Moore

JULY 12, 2019

Content marketing ROI. ” Or “what was the ROI on your last content marketing campaign? ” Or “what was the ROI on your last content marketing campaign?” Unfortunately many marketers like to take the easy route, yet they'll be the first to complain that social media doesn't work.

ROI 60

ROI Content Marketing Template 60

Convince & Convert

MARCH 4, 2016

Validating the increase in spending on marketing technology, such as marketing automation and social media management, will require an even more specific understanding of each tool’s ROI. Only 44% of CMOs say, “I can measure ROI,” but this number has to increase if the CMO wants to increase their marketing budget. Focused KPIs.

ROI 60

ROI Statistics Software Metrics 60

yMarketingMatters

JANUARY 10, 2014

Bottom line: Social and digital marketing have to be integrated and looked upon with a holistic view. Here are my best tips for your increased success this year: Strategy and Plan. Having a social media and marketing strategy and plan is crucial to your success in 2014. Remember to check how emails display on mobile.

Social Media 277

Social Media Tips Marketing Mobile 277

Pam Moore

JUNE 4, 2019

They think it's too complicated and so they as a result fall to “hope” as a strategy for success. Take a listen to episode 219 of the Social Zoom Factor podcast to learn the following: . How to increase sales, leads and ROI with conversion rate optimization. It is simply that they don't know how.

ROI 60

ROI Conversation Template Templates 60

Pam Moore

MARCH 31, 2017

Do you have social media problems? . Overwhelmed with constantly changing social networks and technology? Unclear what social networks to focus on? Tired of wasting money on social media training only to find 50 random videos thrown at you that make no sense? With Social Profit Factor YOU will… .

Training 165

Training Social Media Brands Small Business 165

Pam Moore

SEPTEMBER 21, 2016

They think it’s too complicated and so they as a result fall to “hope” as a strategy for success. Take a listen to episode 219 of the Social Zoom Factor podcast to learn the following: . How to increase sales, leads and ROI with conversion rate optimization. Sign up here-> Social Profit Factor .

ROI 60

ROI Conversation Training Template 60

Pam Moore

SEPTEMBER 12, 2016

Pinterest is an amazing platform that surpassed more than 10 million users faster than any stand alone social network in history. Pinterest is different than some social networks though in that it requires both art and science even more so. 5 Steps to Prioritize Social Networks for Business.

ROI 60

ROI Social Networking Template Templates 60

Pam Moore

JUNE 2, 2017

We have developed your fast track to social media business success! Tired of no ROI and wasted time and money… look no further than Social Profit Factor! Of course we also help you master every top social network such as Facebook, LinkedIn, Twitter, Instagram and more! Do you have social media problems? .

Training 167

Training Communities Social Media Real Estate 167

Pam Moore

JANUARY 4, 2017

We don’t want to wait in line or even wait for a mobile web page to load on our device. It’s no wonder the marketers and business leaders new to the social world have expectations of instant results, it’s what the “gurus” have been promising them across blog posts, podcasts, live videos and the list goes on.

Social Media 167

Social Media Social Networking Training Instagram 167

Hootsuite

SEPTEMBER 14, 2023

This information can be used to shape a data-driven strategy. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Sprout Social

OCTOBER 23, 2018

Since its inception, social media has played a significant role in Black Friday advertising. In this post, we’ll explore how you can win this year with a killer Black Friday social media strategy. You can get going now with your strategy by engaging with new potential followers and email subscribers. Plan ahead.

Strategy 93

Strategy Social Media Hashtag ROI 93

Pam Moore

DECEMBER 21, 2020

Stop Wasting Time and Money on Digital Marketing Strategies that Don't Work! When is the last time you thought about WHY you are investing in social media? There are many reasons that you could be struggling to achieve your goals and truly impact your business with digital marketing, content strategies and social media.

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Stop Wasting Time and Money on Digital Marketing Strategies that Don't Work! When is the last time you thought about WHY you are investing in social media? There are many reasons that you could be struggling to achieve your goals and truly impact your business with digital marketing, content strategies and social media.

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Stop Wasting Time and Money on Digital Marketing Strategies that Don't Work! . When is the last time you thought about WHY you are investing in social media? There are many reasons that you could be struggling to achieve your goals and truly impact your business with digital marketing, content strategies and social media.

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

JULY 5, 2017

Do you know… What value Facebook, Twitter, LinkedIn, Instagram and other social networks are providing to your bottom line? How much of your web or blog traffic is coming from mobile devices? The truth is you ARE sitting on a gold mine of knowledge to help you drive more business in the online and social world of today!

Analytics 167

Analytics Google Metrics ROI 167

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Almost 38 per cent of Canadians is on Pinterest, an image-based social network. Everything is being driven by mobile.

Marketing 199

Marketing Syndication Adwords Social Media 199

Hootsuite

NOVEMBER 5, 2021

As we look ahead to 2022, here is a recap of the key roadmap themes and the strategic initiatives we’re focused on to help you be successful on social: One Hootsuite: We’re working to provide a cohesive and streamlined user experience with the tools our customers need to be successful. Boost efficiency through custom posts per network.

HootSuite 116

HootSuite Notification Hashtag Upcoming 116

Pam Moore

DECEMBER 7, 2017

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provide a medium for brands and marketers to communicate in unique and personal ways with other human beings.

Template 167

Template Templates Trends Content 167

Pam Moore

JULY 13, 2020

You need audio podcasts that people subscribe to and play in their car on the way to the grocery store, or via their mobile device and headphones when they exercise at the gym or cook dinner in the kitchen. It's also how you achieve a positive ROI on every piece of content you produce.

eBook 141

eBook Content Findability Template 141

Sprout Social

APRIL 20, 2020

With connection at the crux of consumer expectations on social, many brands are looking for ways to enhance their social strategy to not only reach more customers but to relate to them on a deeper level. At Sprout, we believe in the power of social video which is why we are excited to welcome our newest partner: Youtube.

Video 93

Video YouTube Publishing ROI 93

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ). Earnest Agency ). Marketing Charts ). Marketing Charts ).

Social Media 245

Social Media B2B Marketing SEO 245

Myrland Marketing

APRIL 6, 2010

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense THE BEST SOCIAL NETWORK FOR LAWYERS, OR ANYONE, IS… by Nancy Myrland on April 6, 2010 An interesting question was posed on a legal marketing forum of which I am a member.

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Buzz Marketing for Technology

OCTOBER 18, 2013

By providing personalized, relevant and unique content in line with consumers’ likes and dislikes, purchase behaviors and demographic profiles, they’ll increase eyeballs to their online or mobile sites, boost traffic and, most important, drive short-term and long-term sales. But these metrics aren’t tied in any way to ROI and sales.

Retail 217

Retail Discount Loyalty Data 217

Pam Moore

AUGUST 7, 2018

According to a recent study from the DMA, only 48% of marketers believe they are receiving a positive return on their investment in social media. This is disappointing in that 77% of marketers are using at least one social network for business. The goal is not to “do social media.” Yes it's work.

Social Media 149

Social Media Training Startup Social Networking 149

Pam Moore

AUGUST 17, 2020

LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. I'm excited to share with you the Top 10 LinkedIn Power Strategies that Will Ignite Your Brand and Business ! Connect with me on LinkedIn here.

LinkedIn 78

LinkedIn Tips Brands Training 78

Pam Moore

JANUARY 4, 2020

Achieve a higher ROI by leveraging what you have already invested in! This episode of the Social Zoom Factor podcast provides a tutorial for how to use our Content Marketing Inventory Worksheet. Leveraging content you already have to achieve a higher ROI for all of your content marketing. Give us a shout and let's get to work!

Template 78

Template Templates Content ROI 78

Sprout Social

FEBRUARY 6, 2023

Here’s an example of an interactive bio from Semrush’s Twitter account : Lead generation Social has features dedicated to generating leads, like mobile-optimized ads that capture customers details while offering a lead magnet. Use the analytics feature to tailor your social media marketing strategy and prove ROI.

Features 101

Features Social Media Curation Geotagging 101

Pam Moore

OCTOBER 28, 2019

We don't want to wait in line or even wait for a mobile web page to load on our device. It's why you have 8 seconds to make that first digital brand impression when your dream customer visits your blog, website or social network profiles. Build your social media strategy and plan. Never mind, don't do that either.

Social Media 60

Social Media Marketing Training Social Networking 60

Pam Moore

NOVEMBER 23, 2018

By tapping into the power of mobile marketing, social media sites such as Facebook, Twitter, LinkedIn, Instagram and Pinterest you can really turn up the volume in sales and business over the holidays with your online platform, website and blog. 20+ Strategies and tips to rock your online holiday and Cyber Monday sales.

Tips 60

Tips Training Retail Mobile 60

Pam Moore

APRIL 6, 2019

Thanks to social networks such as Twitter, Facebook, LinkedIn, Instagram, and YouTube, marketers can obtain real-time customer insight within seconds and begin using such data to optimize their digital and social marketing programs for the highest success and ROI possible. It's there for the taking.

Campaign 60

Campaign Social Media Content How To 60

Writtent Blog

JULY 5, 2013

To inspire your content marketing strategy , we’ve curated five of the coolest stories we encountered in the past week: 17 Expensive Marketing Mistakes That Cost You Customers. If there’s anything that SMB and enterprise CEOs have in common, it’s a disdain for marketing campaigns that don’t yield measureable ROI.

Strategy 75

Strategy Video Content Marketing 75

Pam Moore

APRIL 14, 2017

One very important factor for success on any social network including Facebook, is visual marketing. billion mobile daily active users on Facebook you must not only optimize your visual marketing and images for the desktop but also the mobile device. Marketers are getting smarter at using visuals. You can do better!

Template 167

Template Templates Facebook iPad 167

Convince & Convert

MAY 21, 2013

Whatever you think about Facebook, there’s one thing that’s hard to dispute: Mark Zuckerberg isn’t afraid to mix things up and try new strategies, and that’s especially true when it comes to advertising. If you don’t follow the social network closely, it’s easy to miss the newest advertising tools and tips.

Campaign 152

Campaign CPM Facebook CPC 152

Audiense

OCTOBER 11, 2017

The analysis below demonstrates that compared to Saudi Arabia’s baseline audience, the female riders target audience over-indexes on its use of mobile devices. Therefore, campaigns targeting mobile devices will play a key role in defining relevant marketing strategies.

Automotive 74

Automotive Analysis Comparison Discount 74

Pam Moore

MARCH 25, 2020

The one thing we have found consistent in working with entrepreneurs to Fortune 10 brands is that the brands who have the mindset of participation, inspiration and human connection are the brands that see an ROI from the new media of today. Did you know that 90% of smart phone owners have their mobile device in arms reach 100% of the time?

Brands 78

Brands Smart Phone ROI Social Media 78

Pam Moore

JUNE 9, 2019

Building a brand that is relevant, memorable and valuable online requires a lot more than fancy visuals, fast moving video or knowing how to play the last social network newsfeed algorithm. Standing out from the digital noise requires more than hopping on the latest social shiny technology object. Know and love your audience.

Brands 105

Brands Authentication Template Templates 105