Hootsuite

SEPTEMBER 14, 2023

For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. Data can range from demographic information, such as age and gender, to user behavior, sentiment analysis, trends, and more. New to data analysis?

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. In this manner, sentiment analysis can identify factors affecting your brand image, customer retention rate or brand loyalty.

Sentiment 99

Sentiment Analysis Patterns Price 99

Sprout Social

JANUARY 9, 2024

Evolving your social strategy to meet consumer demands requires you to listen better, scale your customer care efforts and integrate your social and customer data. Many teams are already experimenting with customer data platforms that maximize the use of first-party data to prepare for Google finally phasing out third-party cookies.

Social Media 119

Social Media Sentiment Data Team 119

Keyhole.co

JANUARY 17, 2024

So, when we delve into social listening, we’re exploring the “why” – the motivations and sentiments that drive the online discourse. In this article, we’ll dive into the intricacies, demystify the nuances, and shed light on the areas where social listening vs social monitoring meet and mingle.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Sprout Social

JANUARY 11, 2024

This includes sentiment analysis, unsatisfactory responses and your top reps. Doing so objectively answers whether you’re meeting customers’ needs or not. The platform empowers customers with self-service features such as guided widgets to lead users to relevant answers via your company’s knowledge base.

Software 81

Software Tools Knowledge Base Hubspot 81

Keyhole.co

MAY 2, 2024

After tracking them, you need to analyze the sentiment of these conversations – whether they perceive your brand as positive, negative or neutral. What you learn from your audience helps you tailor your strategy to meet their needs accurately. As one of the social media platforms, you can do social listening on LinkedIn.

LinkedIn 52

LinkedIn Tools Sentiment Analysis 52

Oktopost

FEBRUARY 26, 2024

Many B2B organizations find themselves using social media management platforms originally crafted for B2C brands. As a result, these platforms often lack the nuanced insights needed to thoroughly gauge your social media performance and its impact on revenue. Are you measuring the right B2B social media metrics?

B2B 62

B2B Metrics Social Media Social Media Management 62

Sprout Social

FEBRUARY 29, 2024

NLP and sentiment analysis Natural Language Processing (NLP) and sentiment analysis enable businesses to understand and interpret human language, making them essential tools for analyzing customer feedback, social media content and other textual data while automating report generation.

Patterns 114

Patterns Sentiment Analysis Proposal 114

Sprout Social

MAY 31, 2023

Meeting the right person with the right message at the right time is only getting harder. With AI, communications teams can gain a deeper understanding of the customer’s mind through social media sentiment analysis. At Sprout, we’re committed to building on this technology with a series of new AI features across the platform.

Sentiment 116

Sentiment Press Release Analysis Team 116

Hootsuite

DECEMBER 12, 2023

You also don’t need to be active on every social media platform, or have the most original thought leadership content. Boost your sentiment Your brand sentiment is basically a “temperature check” of what people are saying about you online and what they think of you — or your company. Easy: be active on social media.

Social Media 112

Social Media Strategy HootSuite Sentiment 112

Oktopost

APRIL 6, 2023

Episode Summary Social listening is the practice of monitoring social media platforms to gather insights and gain an understanding of customer behavior and sentiment. Want to hear more from renowned B2B marketing leaders? Catch all episodes here.

Atlassian 118

Atlassian Strategy B2B Apple 118

Hootsuite

JUNE 14, 2023

Enter social media monitoring for banks — the best way for financial institutions to monitor online sentiment and stay ahead of the curve. BH — TD (Canada) (@TD_Canada) May 29, 2023 You can use social media monitoring to find out which platforms your customers prefer, then create a support strategy tailored to that platform.

Banking 81

Banking Social Media HootSuite Sentiment 81

Buzz Marketing for Technology

MARCH 18, 2010

And once you have identified the conversations where you think a sales opportunity may be occurring you need to feed that into your listening platform so you can flag those opportunities when they come in. But what if you don’t have a listening platform? How much time and money can the team commit to the listening platform?

B2B 225

B2B Platform Social Media Marketing 225

Hootsuite

JULY 24, 2023

Social media scheduling The ability to schedule posts in advance across multiple social media platforms allows you to plan and organize your content effectively and efficiently. Social listening and monitoring You’re going to want to know what the public sentiment of your brand is. Price : Free with a 60-day trial.

Real Estate 76

Real Estate Social Media Tools HootSuite 76

Hootsuite

APRIL 11, 2023

You’re meeting or exceeding your goals, and you’re at least on pace with the competition. Opportunities are external factors that present a chance for your brand to excel, like being a successful early adopter of a new platform. For example, high engagement numbers on a particular post or platform might initially look like a strength.

Analysis 105

Analysis Social Media HootSuite Tips 105

Ignite Social Media

OCTOBER 6, 2022

Customer Engagement Platform – Digital-first, an omnichannel platform built for enterprises. It can be tricky to offer numerous integrations with numerous social media platforms and options for technology or data integrations, so I was surprised to see how many options Khoros offers in this area. Khoros solutions .

Social Media Management 122

Social Media Management Review Social Media Tools 122

Social Media Strategies Summit

SEPTEMBER 14, 2023

Rachel Karten echoes Mitchell’s sentiment that for social media marketers, brainstorming isn’t only about coming up with off-the-cuff post ideas. On the one hand, ESPN employs someone to help his team analyze data across all social platforms, amounting to about 300 posts a day on average. Scrolling is research,” as she puts it.

Content 130

Content iPhone Sports Remix 130

Keyhole.co

OCTOBER 21, 2023

It involves actively monitoring, evaluating, and listening to what people are saying on various social media platforms about your company, your rivals, and your sector. Using social media monitoring tools, you can record the mentions, conversations, reviews, and sentiments that might affect the success of your brand.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Sprout Social

FEBRUARY 15, 2024

sproutsocial A content platform ForYou, joining a powerful platform For You. They liked what they saw on social enough to go off-platform and hear what you have to say. It tells the social platform that your content is interesting and that other people may also want to see it.

Engagement 99

Engagement Tips Loyalty Metrics 99

Convince & Convert

APRIL 14, 2016

This is precisely the sentiment and inspiration behind Sonic’s new Square Shakes. Designed for the Instagram generation, the company plans to adapt its new Creamery shakes for the platform. It’s so beautiful and drool-worthy that you cannot resist the urge to snap a photo and share it across your social media sites. or Watch Here.

Delicious 60

Delicious Products Instagram Meeting 60

Social Media Strategies Summit

FEBRUARY 27, 2024

Tools like Hootsuite and Sprout Social can crawl multiple social platforms, seek out untagged mentions of your brand, and even analyze the sentiment behind each post. Meet us in DM with your location and what size you’re after, and we’ll go from there. Fortunately, there’s a solution: social media monitoring.

Social Media 179

Social Media Tips Guidelines Policies 179

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 107

Brands Sentiment How To Analysis 107

Hootsuite

MAY 17, 2021

Basically, they’re tracked data related to a company’s presence on individual platforms like Facebook, Twitter or Instagram, or across all social platforms collectively. For example, during a monthly check-in, you should be able to determine how close you are to meeting the goal. Are they still helping you meet company goals?

Social Media 145

Social Media HootSuite Metrics CPC 145

Sprout Social

AUGUST 22, 2023

Artificial intelligence (AI) technologies, especially natural language processing (NLP) and machine learning (ML) have transformed social media listening tools into comprehensive platforms for business intelligence. In doing so, they have leveled the playing field for brands of all sizes and industries.

Analytics 83

Analytics Conversation Brands Sentiment 83

Sprout Social

AUGUST 28, 2023

Whether you’re looking for marketing automation or to write email copy, there’s an AI marketing tool that meets your needs. The all-in-one platform accelerates business impact through social, so you can strengthen collaboration between teams and put your best foot forward when you engage with audiences. Enter Sprout Social.

Team 85

Team Tools Marketing Hubspot 85

Sprout Social

MARCH 5, 2024

In total, they have 64 social media accounts and hundreds of thousands of followers across platforms. Dan explains, “The presentation I created lists each of our capabilities, including creating content, strategy, end-to-end production, graphics, social listening, reporting and regular check-in meetings.

Resources 97

Resources Telecommunications Collaboration Project 97

Keyhole.co

NOVEMBER 17, 2023

The CEO of Starbucks had a meeting with the men to offer a personal apology. The company also put out a public apology via its social media platforms and announced that it would be reviewing its policies and conducting racial sensitivity training for employees. Customers liked it so much that they were afraid of running out of it.

Examples 59

Examples Brands Sentiment Reputation 59

Keyhole.co

MARCH 30, 2023

Click on the icons to choose your preferred social media platform. Monitor your brand mentions on Keyhole You can also discover sentiments by tracking your brand names, hashtags , keywords, etc., From the left navigation panel, select Sentiment. You can also view the actual mentions and filter them by sentiment.

Brand Monitoring 52

Brand Monitoring Reputation Brands Sentiment 52

Hootsuite

APRIL 2, 2020

Key benefits : Analyze brand sentiment and customer demographics in real time. It analyzes your earned social mentions so you can measure social sentiment. Hootsuite Impact integrates with tools like Google Analytics, Adobe Analytics, and your ad accounts on the various social platforms. Brand sentiment. Author lists.

Analytics 145

Analytics Social Media Tools HootSuite 145

Buzz Marketing for Technology

NOVEMBER 17, 2011

My new role as CMO of Metavana, a soon to be launched social-sentiment engine, has all the elements of my dream job – People, Impact, Autonomy and direct correlation to both the Consumer and Enterprise spaces. but I’m not sure I’ve ever heard of anyone applying Chaos Theory to social sentiment analysis! So I welcome them.

Microsoft 235

Microsoft Sentiment Engineering Survey 235

Sprout Social

JUNE 27, 2023

To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. Top sources of customer review data Customers leave product and brand reviews on almost all social platforms. Google My Business GMB is another popular platform for local businesses to gain customer feedback.

Review 123

Review Brands How To Analysis 123

Sprout Social

DECEMBER 29, 2022

They’re also seeking authentic interactions on their favorite social platforms. Meet #Yardrunners 2021: former student-athletes turned pharmacists, entertainers, engineers, entrepreneurs, and the world’s next leaders coming out of Historically Black Colleges and Universities. Meet the new Airbnb for a new world of travel. ?

Reputation 87

Reputation Sentiment Loyalty Nielsen 87

Oktopost

JUNE 4, 2020

This quickly shifted as social media began expanding significantly, and people began connecting around the world on a wide variety of platforms. Mastercard managed to pull this off with a company-wide meeting where it invited employees to ask questions about how they should conduct themselves professionally on social media.

Policies 146

Policies Social Media Guidelines Sentiment 146

Sprout Social

OCTOBER 31, 2023

Prompts enhance the efficiency of an AI platform so it processes data more efficiently to derive valuable insights and generate engaging content. Effective writing prompts spark your creativity and help you write more thoughtfully, so you can better meet your goals. To meet this challenge, you must: Be clear in your instructions.

Tools 94

Tools How To Sentiment Training 94

Oktopost

APRIL 9, 2024

Monitoring B2B social media metrics such as likes, shares, and mentions can help determine whether your efforts are succeeding at spreading awareness, engaging audiences, and eliciting positive sentiments. Learn more about how Oktopost’s B2B social media management platform can help your team generate demand for your brand.

B2B 62

B2B Marketing ROI Hubspot 62

Ignite Social Media

OCTOBER 6, 2022

Customer Engagement Platform – Digital-first, an omnichannel platform built for enterprises. It can be tricky to offer numerous integrations with numerous social media platforms and options for technology or data integrations, so I was surprised to see how many options Khoros offers in this area. Khoros solutions .

Social Media Management 78

Social Media Management Review Social Media Tools 78

Oktopost

APRIL 26, 2024

The right social media management platform can help law firms leverage social media to boost brand awareness and bring in new clients, while protecting their reputation and integrity. Here’s how the right platform can help make the case for adopting social media marketing at your firm: Easy adoption Lawyers tend to be extremely hard working.

Social Media Management 62

Social Media Management Social Media Reputation Platform 62