yMarketingMatters

SEPTEMBER 20, 2012

There are many social networking websites for smaller businesses. The top bookmarking sites are StumbleUpon , Digg and Delicious. Little wonder that business owners become overwhelmed when it comes to managing social media. This article will offer tips on how businesses can manage social media activities.

Social Media 279

Social Media Delicious StumbleUpon Digg 279

Webbiquity SMM

JANUARY 7, 2011

Social media marketing has progressed from radical new idea to widely adopted practice in a remarkably short period of time. Three-quarters of b2b buyers use social media at some point during their purchase decision process, and marketers are responding with increased spending on social media marketing.

Trends 187

Trends Social Media Marketing Technorati 187

Buzz Marketing for Technology

JANUARY 21, 2010

Ok ok – based on the great response I got from my readers on my last blog post The 4 C’s of B2B Marketing I thought I would try to apply the same principle to Social Media Marketing. 4 Launch them using all available S ocial Media - think Inbound Marketing by Brian Halligan and Dharmesh Shah. . #2

Social Media 250

Social Media Marketing B2B StumbleUpon 250

Jason Yormark

JANUARY 6, 2011

I’m thrilled to be joining Strategies 360 as their new VP of Social. building the social media offering and team at Strategies 360 and. building the social media offering and team at Strategies 360 and. Share it on StumbleUpon. 9 Great Social Media, Digital Marketing & Productivity Tools.

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Social Media Strategy Technorati StumbleUpon 256

Jason Yormark

FEBRUARY 15, 2011

Today I begin my search for the first piece of many in building out the S360 Marketing & Social Media team. Share it on StumbleUpon. The New Gig: VP of Marketing & Social Media @ Strategies 360. 9 Great Social Media, Digital Marketing & Productivity Tools.

Social Media 204

Social Media Strategy Technorati Marketing 204

Adam Sherk

FEBRUARY 14, 2012

It has been a couple months since StumbleUpon rolled out its Channel pages for all members so I thought I’d check in and see how media brands are doing. So instead I’ll highlight some media brands that are doing well so far. Consider creating a dedicated feed for content that makes the most sense for StumbleUpon.

StumbleUpon 120

StumbleUpon Brands Directory Real Estate 120

Webbiquity SMM

MAY 24, 2010

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. They wonder if their organizations are doing enough, if they are doing things right, even if they should be involved in social media at all.

Social Media 220

Social Media Marketing Cost Guidelines 220

Buzz Marketing for Technology

MARCH 11, 2010

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Share it on StumbleUpon.

B2B 206

B2B Social Media Radian6 Tweetdeck 206

Buzz Marketing for Technology

MARCH 16, 2010

Word spreads quickly in Social Media – sometimes more quickly than you can keep up with. You must keep a constant eye on mentions of your brand, your products and your services in order to survive in this market landscape. Share it on StumbleUpon. Related posts: Why is measuring Lead Gen in Social Media so hard?

B2B 206

B2B Social Media Marketing Sample 206

yMarketingMatters

FEBRUARY 10, 2014

Social media networks were a novelty 5 years ago, but today their importance is no longer debated. Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix. Reduced marketing expenses.

Social Media 279

Social Media Mobile YouTube Social Networking 279

Buzz Marketing for Technology

MARCH 9, 2010

The question is – What is the appropriate level of budget to support social media for a B2B company? First was the post on the Media Budget Ratio (MBR) for a B2B company. According to the IT Services Marketing Association (ITSMA) which, full disclosure, I am a member and an avid fan of their work. Share it on StumbleUpon.

B2B 198

B2B Social Media Marketing Survey 198

Kikolani

DECEMBER 26, 2012

Social media gives businesses large and small an unprecedented opportunity to build community around their business. Learn to leverage these tools to maximum effect with these 7 advanced social media marketing strategies. To define this philosophy, take a look first at your market, your audience.

Social Media 167

Social Media Strategy Marketing GPS 167

Webbiquity SMM

DECEMBER 16, 2010

In Defy Gravity: Propel Your Business to High-Velocity Growth , Rebel Brown shows business owners and executives how to shed the weight of legacy baggage, filter out the noise and focus on those opportunities which provide the best potential for profitable growth… Social Media Marketing by Liana “Li&# Evans.

Social Media 188

Social Media Marketing Handbook Engineering 188

Harp Interactive

APRIL 6, 2010

While on the hunt for meaningful metrics tools, Erwin Hendriks, creator of Social Website Analyzer , brought his insightful resource to my attention. Simply put, Social Website Analyzer is a one-click snapshot of the state of your website’s or brand’s social media presence across the top 20 social media sites.

Newsvine 307

Newsvine Quantcast Social Media Meeting 307

SocMed Sean

JANUARY 8, 2012

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space.

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy.

Social Media 268

Social Media Marketing Policies Sysomos 268

Buzz Marketing for Technology

MARCH 18, 2010

In the last post we covered how to create a Social Media Lead Flow. There is a growing number of listening platforms devoted to Social Media – everything from highly customized services that are managed for you, to free tools you can manage yourself. Which media sources are relevant to your goals?

B2B 225

B2B Platform Social Media Marketing 225

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers.

Review 152

Review Social Media Marketing Handbook 152

Webbiquity SMM

AUGUST 9, 2010

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. Some experts contend that because social media activity is rich in metrics , you can and should be measuring ROI constantly.

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SM2 Alterian Vocus Social Media 187

Buzz Marketing for Technology

JUNE 15, 2010

But focusing on the Extrovert angle for a second, I began to wonder if you need to be an extrovert to be in social media. Certainly internally in your organization you need to be an extrovert if you want to organize a Tribe or movement in your company to take on social media. Share it on StumbleUpon.

Social Media 207

Social Media Lurker Crowdsourcing Wiki 207

Webbiquity SMM

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). And…even social media itself.

Statistics 198

Statistics Social Media B2B Marketing 198

Jason Yormark

JANUARY 28, 2011

I absolutely love being able to build out a marketing/social media business for the firm, and we’re already making things happen with some pretty significant clients. Share it on StumbleUpon. The New Gig: VP of Marketing & Social Media @ Strategies 360. More to come! Tweet This! Related Posts.

Social Media 214

Social Media Strategy Technorati StumbleUpon 214

yMarketingMatters

MARCH 27, 2016

In Part I , I gave you a bird’s eye view of what is only going to INCREASE in 2016 and recommended concentrating on and implementing these “Must Have” tactics to see fast, powerful and reliable results in your marketing and sales for your B2C or B2B business: Consumers Are Social. Being on Social Media is a Must.

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Social Media Mobile Marketing YouTube 100

Adam Cohen

JUNE 8, 2010

I had an interesting discussion recently about Social media strategies. When discussing inputs to a social media strategy, an admitted “social media skeptic&# replied that she thought there shouldn’t be a need for them; rather that social media strategies were really just customer relationship strategies.

Social Media 236

Social Media Paid Search comScore Posterous 236

Small Business Mavericks

MAY 14, 2012

For many, social media marketing is all about Tweeting and working on a Facebook page. Whilst those are two of the bigger players in social media, they are not always the best when it comes to delivering traffic. Other sites such as Stumbleupon, Linkedin, Pinterest and Digg can still generate a lot of traffic.

Social Media 93

Social Media Digg StumbleUpon Twitter 93

Buzz Marketing for Technology

SEPTEMBER 29, 2010

At a recent BlogWell event I got a chance to hear Robert Raines from Chevron present his Social Media program and how he reports their activity into the Boardroom. It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. Technology.

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Social Media SM2 Energy Microblogging 230

Webbiquity SMM

AUGUST 27, 2013

There’s no question that B2B marketers have embraced social media. According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. And if so, which social networks are most productive?

B2B 263

B2B Social Networking Research Marketing 263

SocMed Sean

JANUARY 21, 2012

There is no doubt that 2012 is going to be THE year of social media. Hand social media activities over to a junior staff member or intern with no communications experience. Those are all important factors in how NOT to engage in social media. Start a Facebook page just so “we can have a Facebook page.

Social Media 280

Social Media Tumblr StumbleUpon Digg 280

Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. A year ago, the top questions most marketers had about social media related to tactics, with ROI second.

Report 191

Report Social Media B2B Newsvine 191

Koka Sexton

MARCH 20, 2011

Its almost become my new addiction and by far has consumed more of my time recently than my past obsession with StumbleUpon. I’ve become a student of social media and recently a teacher of the Social Selling University. Social Media Measurement. Social Media for Business. Social Media.

Social Media 110

Social Media Hubspot StumbleUpon Marketing 110

Buzz Marketing for Technology

DECEMBER 22, 2009

At a recent ANA conference I was interviewing Brian Wallace VP of Digital Marketing and Media for RIM when I heard him say “2 years from now- if I still have a Director of Social Media – I should be fired!&# Share it on StumbleUpon. Use Social Media to spot issues before they hit the Contact Center!

Social Media 243

Social Media StumbleUpon Digg Reddit 243

Techipedia: Tamar Weinberg

JUNE 3, 2010

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. Let’s take a look at the similarities. Silence can hurt you.

Social Media 221

Social Media Marketing Digg Consultant 221

Webbiquity SMM

AUGUST 25, 2010

Want to stay up-to-date on the latest social media news and thought-leadership commentary without visiting a gazillion different sites, relying on an RSS feed (or someone else’s filter) that inevitably misses important news, or following aggregation sites that regurgitate the same over-exposed content from a handful of popular sites?

Social Media 150

Social Media Aggregator B2B Technorati 150

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials 12 Reasons Your Business Needs a Social Media Marketing Program YESTERDAY 1. It’s important to claim your brand name across all the major social media platforms.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

SocMed Sean

APRIL 1, 2012

Finding a social media professional to help you with your online activities can sometimes be a tough process. 1) How long have you been engaged in social networking and/or social media channels? 1) How long have you been engaged in social networking and/or social media channels?

Questions 280

Questions Social Media Pharmaceuticals Social Networking 280

Webbiquity SMM

MAY 30, 2010

From social media cartoons and contextual advertising gone wrong to dysfunctional agency-client relationships and the best (and worst) online ads, here are some of the most amusing, creative and remarkable blog posts and videos of 2009. Social Media. Top 30 Social Media Jokes, Clips and Cartoons!

Social Media 191

Social Media Marketing Avatar Microsoft 191

Webbiquity SMM

JUNE 9, 2010

If your small to midsized business is struggling with questions about how to create an effective social media strategy, use social media tools most effectively, make the best use of your time on social media, generate results or other related issues, mark your calendar for this upcoming one-day social media and online marketing event.

Eventful 179

Eventful Social Media Technorati StumbleUpon 179