Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. So who better to predict the future of social media marketing than the people behind the profiles?

Social Media 145

Social Media Marketing Social Media Management Trends 145

Sprout Social

SEPTEMBER 18, 2023

Marketers are finding it increasingly difficult to set the right budget, optimize it and keep the leads flowing. Managing social media and other marketing channels in this economy can be challenging. Do your research You need to be aware of the market conditions to allocate the right marketing budget.

Marketing 127

Marketing How To Sample Samples 127

Sprout Social

FEBRUARY 29, 2024

In business, artificial intelligence (AI) is more than just a trend; it’s a crucial tool reshaping how we approach marketing and customer engagement. According to our research , nearly 9 out of 10 business leaders are gearing up to boost their investments in AI and machine learning (ML), especially in marketing. Why this surge?

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Patterns Sentiment Analysis Proposal 116

Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1.

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Tools Sentiment Hubspot Price 84

Sprout Social

NOVEMBER 3, 2022

As people and platforms continue to evolve, your business’s approach to social should as well. Social media can optimize every aspect of your business. They’re most useful for customer care and marketing, but we’re seeing other departments start to post in an official capacity as well. Getting insightful.

Marketing 109

Marketing Team Social Media Skills 109

Oktopost

DECEMBER 21, 2023

They’re expected to make every marketing dollar count and deliver maximum impact on a limited budget. To maximize marketing impact on a limited budget, CMOs need to adopt a strategic approach that analyzes past results, identifies gaps, and enables data-driven decisions on where to allocate resources.

Marketing 62

Marketing Survey Skills How To 62

Keyhole.co

MARCH 2, 2023

Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market. Hootsuite’s auto-schedule function takes care of timing for you.

Social Media 52

Social Media Tools HootSuite Marketing 52

Sprout Social

OCTOBER 31, 2023

As the popularity of AI marketing gains momentum, there is a rising need among marketers to sharpen their skills in writing prompts to fully leverage their investments in AI tools. We’ll help you navigate this learning curve so you can write effective prompts that align with your different marketing needs.

Tools 96

Tools How To Sentiment Training 96

Sprout Social

FEBRUARY 26, 2024

So this month we scoured the internet looking for brands across industries—from pet products to business software to car insurance—who shine when responding on social. Each of these brands deliver A+ customer care , which translates to increased awareness, brand loyalty, positive sentiment and revenue. But so is transparency.

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Report Atlassian Brands Sentiment 63

Pam Moore

AUGUST 31, 2018

” Do you have what you think is an amazing social media or digital marketing plan? Your social media plans should include a laser focus on both of these if you want to succeed. My recommendation is that you always take an audience based approach to any type of marketing on or offline.

Social Media 147

Social Media Training Startup Team 147

Sprout Social

JANUARY 16, 2024

Decoding those emotions and understanding how customers truly feel about your brand is what sentiment analysis is all about. But tracking sentiment is no piece of cake. You need a sentiment analysis tool for the job. What is a sentiment analysis tool?

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Sentiment Analysis Tools API 93

Pam Moore

SEPTEMBER 7, 2020

SocialZoomFactor · Social Media Budget Top 3 Reasons Your Boss is NOT Approving Your Plan. ” Do you have what you think is an amazing social media or digital marketing plan? My recommendation is that you always take an audience based approach to any type of marketing on or offline.

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eBook Social Media Template Templates 78

Keyhole.co

NOVEMBER 6, 2022

And this is where social media monitoring tools come into place. Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. Also, you can monitor brand sentiment in real-time, and find out who your audience (demographic) is and what topics they are interested in.

Tools 52

Tools Social Media Sentiment Price 52

Harp Interactive

AUGUST 3, 2010

Here are some relevant questions: Questions to Ask Before Hiring a Social Media Marketing Company: Are you certified in social media? How long was the training and who was the trainer? A real trainer would have conspicuous social media presence. How do you leverage search marketing?

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Questions Company Social Media Real Estate 313

Keyhole.co

JULY 20, 2023

Most of the social media monitoring tools out there come with a pricey tag, making it seem like a luxury. Yes, Google Alerts is that free tool that has become the first choice for many marketers out there, especially newbies to the monitoring world. And to some extent, it does manage to do a fair job. Probably not!

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Industry News Google Brands 52

Sprout Social

MARCH 21, 2019

The benefit of social listening services for your clients. A little background: At B Squared Media , we’ve been selling done-for-you social media management and advertising services for nearly seven years. For the most part, we’ve seen the medium to enterprise clients take an interest in social listening services.

Sentiment 93

Sentiment Research Influencer Analysis 93

Sprout Social

FEBRUARY 5, 2020

But given the volume of conversations on social, it’s important to have the right social listening tools in place so that your entire business can get the insights they need. Social listening isn’t just for marketers and social media managers—it’s a valuable source of business intelligence that your whole organization can leverage.

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Tools Sentiment How To Team 89

Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. at least once.

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Video Social Media How To Trends 125

Sprout Social

MARCH 19, 2020

Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. But with a client-first mindset, some agencies forget to prioritize their own marketing efforts as well. . What do you do better than everyone else?

Social Media 107

Social Media Strategy Case Study RFP 107

Pam Moore

AUGUST 31, 2018

” Do you have what you think is an amazing social media or digital marketing plan? Your social media plans should include a laser focus on both of these if you want to succeed. My recommendation is that you always take an audience based approach to any type of marketing on or offline.

Social Media 60

Social Media Training Startup Team 60

Keyhole.co

JUNE 19, 2023

Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. It is a powerful strategy for social media content marketing when aiming to boost customer success. Take a free trial now and unlock all the social insights you need!

Social Media 52

Social Media UGC Content Loyalty 52

Keyhole.co

OCTOBER 7, 2020

That’s what sentiment analysis tools are for. In this blog, we’ll cover the basics of sentiment analysis tools, and why every company should use them. Then, we’ll give you a list of the top sentiment analysis tools on the market in 2020, including the pros and cons of each tool. What is a sentiment analysis tool?

Sentiment 59

Sentiment Analysis Tools Price 59

Hootsuite

FEBRUARY 12, 2020

Many businesses have used Facebook Messenger marketing to drive results across the customer journey—from building awareness to securing sales. Plus, we include tips and best practices for your next Facebook Messenger marketing campaign. If your business is closed or social media manager will be away, you can create Away Messages.

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Facebook HootSuite Badge Survey 145

Oktopost

MAY 11, 2020

That’s potentially over half the market without emergency operations plans. . One of the resources in your social media management tool-belt is your social listening strategy. Without it, it would be impossible to get the exact lay of the land in terms of your social outreach and brand perception.

Social Media 75

Social Media How To Social Media Management Organization 75

agora pulse

SEPTEMBER 15, 2020

Some of the most important skills of a social media manager don’t show up on a resume. Here’s a look at “secret” social media manager skills that help them succeed. Sixteen years ago, Facebook launched, and since then a flurry of other social media platforms joined the mix.

Social Media Management 155

Social Media Management Skills Social Media Banking 155

Keyhole.co

JULY 9, 2023

We bet whenever the social media management topic arises, Hootsuite is the first name that pops up. It is a legacy platform that was one of the first to cater to the ever-changing social media dynamics. Social media marketing is an indispensable tool for both elite and common businesses and individuals.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

Oktopost

MAY 12, 2024

On social media, many messages are amplified. While social media enables B2B marketers to promote their brands and be heard, it also empowers audiences, who are quick to voice their opinions. 69% of B2B buyers will share their poor customer experiences on social media or online review platforms.

Company 62

Company Social Media Guidelines B2B 62

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing. What can social media influencers deliver?

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Influencer Social Media How To Campaign 104

Absolute PA

APRIL 20, 2012

Most social media manager tools (like Hootsuite) give you the option to easily create the original RT with one click. RTing has lots of benefits all rolled in to one action: You’re agreeing (or disagreeing) with the sentiment in the message (so people get to know you better). The Original RT. Six Big Benefits, One Action.

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Sentiment HootSuite Twitter Social Media Management 93

Sprout Social

DECEMBER 19, 2023

Common roadblocks to delivering high quality customer service Though 88% of business leaders agree social media is a critical tool in providing customer care and service, there are still knowledge gaps that prevent teams from accessing the tools and resources they need, and gaining stakeholder buy-in.

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How To Survey Social Media Management Training 105

Sprout Social

MARCH 27, 2024

Fuels competitor analysis Review management platforms give you a unique view of customer sentiment on competitor products and services such as revealing common pain points. Plus, competitive analysis allows you to anticipate shifts in market share and demand. Use this information to your advantage.

Review 80

Review Brands Sentiment Reputation 80

Keyhole.co

OCTOBER 21, 2023

You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field. Social media monitoring: What is it? The appeal of social media monitoring is how adaptable it is.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Keyhole.co

NOVEMBER 19, 2020

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data. Save time, as all your social media analytics are available to you in one platform. Great social listening functionality. Glean.info.

Tools 98

Tools Social Media Sentiment Price 98

Hootsuite

MAY 1, 2023

Manage regulatory risk A social governance strategy helps insulate your brand from regulatory risk. All brands need to ensure compliance with social media rules and marketing regulations, As noted in our blog post on HIPAA and social media , there are major financial consequences for violating social media compliance guidelines.

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Social Media Guidelines HootSuite Policies 105

Keyhole.co

DECEMBER 10, 2022

And when it comes to comparing two marketing strategies or campaigns, numbers and data speak volumes, don’t they? It is a no-brainer that any modern marketing agency or a marketer, for that matter, needs an arsenal of tools under their belt to create, publish, monitor, and analyze their content. Sprout Social.

Social Media 52

Social Media HootSuite Sentiment Marketing 52

Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. Each social media platform operates as a silo. The right social media marketing stack quite simply makes you a better marketer.

Social Media 134

Social Media Tools Marketing Analytics 134

Oktopost

APRIL 24, 2023

Social listening is a key tool for any business’s arsenal – and a compelling reason to make better use of social media. In many ways, and for many industries, it sits at the tip of the market research pyramid, offering honest and balanced insight into your customers, and the wider market. Is it more? Is it more?

Analysis 62

Analysis Sentiment Statistics B2B 62