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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. This disconnect is a result of a lack of uniform metrics used to measure the success of influencer marketing campaigns.

Blogger 389
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SortPrice Store Facebook Application Tops 1000 Retailers

Bill Hartzer

Proving yet again a real commitment to opening new avenues of success for online merchants everywhere, comparison shopping engine SortPrice.com has now built virtual stores for more than 1,000 retailers through its Merchant Store application on Facebook. Share this on Technorati. Post this on Diigo. Post on Google Buzz. Tweet This!

Retail 106
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Gleanster Market Research Report on Social Media Marketing

Bill Hartzer

Gleanster is a new breed of IT market research. Gleanster takes a different approach by providing market research that they have gathered: and you can get the data for free. I took a look at the Social Media Marketing research data. Well, almost. You can actually download the reports for free after you register for the service.

Research 113
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The 10 Key Mobile Trends for 2011

Mindjumpers

Like Mindjumpers, he is associated with Social Marketing Forum. Mobile marketing is becoming increasingly important. So it’s really not exaggerated to say that marketers should be well informed regarding the mobile evolutions. Augmented reality will enhance games and retail. Facebook Marketing Drive Sales.

Mobile 232
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Australia: Social Media Marketing Job at Commonwealth Bank

Laurel Papworth

Commonwealth Bank are looking for a Social (Media) Marketing Manager – Any takers? Social Marketing Manager – Sydney. An important characteristic of the role will be to consider all aspects of the business requirements – from overall representation, to use for specific marketing campaigns.

Banking 79
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Siteminis Launches Mobile Commerce Solution

Bill Hartzer

Take a look at how your site might look on various mobile phones: Siteminis’ mobile-optimized web sites offer an interesting solution for major retailers, entertainment and sporting events. Share this on Technorati. Tags: Mobile Marketing. Using a new site called “ Siteminis “, you can do just that. Tweet This!

Mobile 138
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Offerpal Launches Offerpal Tasks to Earn Virtual Currency

Bill Hartzer

Offerpal Tasks are accessible as a tab within the Offerpal I-Frame, next to several other options for earning virtual currency, such as completing targeted advertising offers, filling out online surveys and shopping at brand name retailers. Share this on Technorati. Integrated Marketing Summit Comes to St. Tweet This!