Sprout Social

SEPTEMBER 13, 2022

The days of using fancy filming equipment to create video content for your brand are gone. But that also means you have to step up your social video strategy. Leveraging your video strategy to get more leads, connect with your audience and convert them into customers should be a priority. Voice recording over your videos.

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Tools Strategy Video Library 123

Twist Image

DECEMBER 2, 2010

What business books should you read if you are looking to up your game in the digital marketing channels or if you're just about to enter the fray? When people ask about Digital Marketing, it sounds more like they're thinking about Social Media. The truth is that Social Media is but a small component of the Digital Marketing world.

Library 110

Library Marketing Case Study Advertising 110

Hootsuite

OCTOBER 25, 2023

Are you trying to reel in engagements, paid sponsorships, or click-throughs with your Instagram video content? Just like your audience, the Reels algorithm loves visually appealing content, so the right editing app can make a big difference when it comes to reaching your target market. Who it’s best for: Content creators on the go.

Instagram 87

Instagram Template Templates HootSuite 87

Hootsuite

NOVEMBER 30, 2023

Marketers need to take the same approach. That’s where content marketing comes in. Content marketing is a big job. Content marketing tools make that job significantly easier. All of this can help bridge the sometimes difficult gap between marketing and sales, making both teams more effective.

Tools 104

Tools Content HootSuite Marketing 104

Sprout Social

FEBRUARY 7, 2024

In this article, we’ll provide an overview of the TikTok promotion advertising tool, review the pros and cons and guide you on leveraging it in your TikTok marketing strategy. First launched in 2021, TikTok Promote is an in-app advertising feature that allows users to quickly boost their content and turn their organic videos into ads.

Overview 119

Overview Campaign Cost Organization 119

Ignite Social Media

JUNE 17, 2021

Things like incorporating branding in the image or video vs. in an overlay or using the more “real-life” food shot with a few crumbs on the counter instead of the cleaned up and very food-styled, retouched menu image of the dish comes into play here. Build a Robust Content Library. Add them to your library.

Social Media 176

Social Media Content Guidelines Library 176

Sprout Social

JULY 7, 2022

YouTube is not just a platform for sharing videos. It’s also a powerful video marketing tool that lets you tap into real-time data, manage your content, and optimize it for greater visibility and engagement. YouTube Creator Studio (or YouTube Studio) is the video platform’s “command center.”

YouTube 116

YouTube Marketing Library Video 116

Buffer Social

NOVEMBER 6, 2023

When it comes to curating a cohesive brand and an aesthetic Instagram feed, templates are a marketer/creator/business owner’s best friend. Because, let’s be honest: who has a brilliant designer or video editor on hand to expertly craft every single post, Story, or Reel you need to grow on Instagram ?

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Template Templates Instagram Price 98

Hootsuite

JUNE 23, 2022

For either of these options, or anything in between, you need a content marketing strategy to develop great content effectively, and content creation tools to do so efficiently. For marketers and brands, content creation is an important way to build and maintain relationships with potential customers. Build your content library.

Social Media 112

Social Media Content HootSuite Library 112

Ignite Social Media

APRIL 8, 2022

All the music available in the TikTok Sound library is legal to use in your posts because it’s licensed. Instagram’s Stories music sticker allows you to add songs from the platform’s extensive library to your content. Use those in platform libraries that are licensed for brand use or royalty-free music sites.

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Fair Use Social Media Meme Public Domain 215

Social Media Strategies Summit

MAY 27, 2022

The average brand spends almost 15% of its marketing budget on social media. And while it can’t schedule Instagram Stories and TikTok videos, you can set mobile notifications to remind your team when it’s time to share the next post. Canva has done for graphic design what Zoom did for video conferencing. CoSchedule.

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Team Tools Social Media HootSuite 219

Social Media Strategies Summit

DECEMBER 20, 2023

For instance, internal data from Twitter/X shows that posts containing videos generate 10X the engagement of non-video posts. Marketers often get stuck trying to find the right creative elements for all their visual needs. Even less ostensibly “aesthetic” social platforms are increasingly dominated by visual elements.

Brands 230

Brands Tips Template Templates 230

Sprout Social

JUNE 9, 2022

How to make a TikTok video. Now that you have your account set up, it’s time to start creating videos. The process of creating videos on TikTok is pretty similar to that of Instagram Reels. Both platforms allow you to add videos and pictures from your camera roll or record a new one. How to record a TikTok.

How To 135

How To Video Library Apple 135

Hootsuite

APRIL 19, 2021

Creator Studio is Facebook’s free dashboard that social media marketers and content creators can use to manage Facebook Pages and Instagram accounts. This option allows users to create and test up to 4 versions of an organic video post. The versions can include different post content, headlines, thumbnails or edits of the video itself.

Instagram 140

Instagram HootSuite Facebook How To 140

BeingOptimist

FEBRUARY 17, 2023

The problem is that even if an article or a video is fascinating, it is easier to succeed if we do something to motivate the user to click on it. Have a good library of images, videos, clips, sources, etc. Have the rights to use the libraries to use them in our content and publish them. Be creative and have good taste.

Review 75

Review Template Templates Posterous 75

Hootsuite

JANUARY 20, 2022

For all our fellow Instagram artists out there, we’ve rounded up the best photo and video editing apps for Instagram. Darkroom Plus has premium filters, a curves tool, flag and reject, and 4K video editing. Snapseed is an awesome free photo and video editing app for beginners. Photoshop Express. It’s $47 a year.

Instagram 141

Instagram Template Templates HootSuite 141

Hootsuite

NOVEMBER 23, 2022

Add a trending TikTok sound to your video, and you’ll enter into a larger conversation happening around that sound. Check out how many other videos on TikTok use that sound and you’ll have a pretty good sense of whether a song is truly viral. TikTok’s sound library. million followers with only 3 studio lights and iMovie.

How To 94

How To Library Trends HootSuite 94

Social Media Strategies Summit

APRIL 8, 2021

The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. Timer and countdown: Record hands-free by setting a 3-2-1 countdown and choosing how long you want the video to last. Add a video caption and include relevant hashtags.

Instagram 233

Instagram Brands Real Estate Remix 233

Keyhole.co

MARCH 24, 2024

But how did they hit the marketing bullseye with their social handles? Analysis of Airbnb social media accounts Airbnb’s target market includes regular travelers with a budget crunch, families looking for unique experiences, and business travelers. The videos highlight what makes Airbnb rentals better than the same-old hotel rooms.

Communities 59

Communities Social Media Strategy UGC 59

agora pulse

JUNE 10, 2020

Creating engaging social media videos doesn’t require a Hollywood production team or budget. In my opinion, it’s not the time to release new products or launch complex multimedia marketing campaigns—but it is a time to be sensitive to the issues that people all over the world are facing and to simply connect with them.

Mobile 131

Mobile Social Media Video Library 131

Oktopost

SEPTEMBER 22, 2021

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. But what if you could get more out of your current organic social media marketing strategy by using the power of paid ads and sponsored content instead? Paid social offers numerous benefits to B2B marketers.

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B2B Social Media Strategy LinkedIn 136

Sprout Social

MARCH 31, 2022

You’re not alone — brands are going all in on bite-sized video content right now. Food for thought: a staggering 89% of marketers plan to increase (or maintain) their investment in short-form video in 2022. With over 1 billion monthly active users, TikTok is booming as the hub of short-form video on social media.

Platform 123

Platform Instagram Video Meme 123

Ignite Social Media

AUGUST 3, 2020

TikTok has had a myriad of security concerns since launching, and the announcement of Instagram Reels has many marketers wondering if it will be enough to replace the viral video app. In August of 2016, Instagram released Stories , a feature similar to Snapchat, enabling users to post a photo or video that will be visible for 24 hours.

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Instagram Brands Remix How To 183

BeingOptimist

JUNE 22, 2023

The global streaming market has seen explosive growth, fueled by unparalleled convenience, vast libraries of content, and personalized viewing experiences. 1 Netflix The impressive and diverse library of movies, TV shows, documentaries, and critically acclaimed original content sets Netflix apart as a leader in the streaming industry.

Library 73

Library How To YouTube Film 73

Hootsuite

AUGUST 3, 2021

People watch more than a billion hours of video on YouTube every day. Over on TikTok, more than a billion individual videos are viewed daily. Even Instagram — the world’s most popular photo-sharing app — has announced that it’s shifting its focus to video … probably because Instagram videos get twice the engagement of Instagram photos.

Video 144

Video Remix Creative Commons HootSuite 144

Hootsuite

OCTOBER 20, 2022

your next video will wow all 1.22 In addition to adding sound effects, music clips or voiceovers to your video, you can also change your voice. Film your video clip using Create mode. Make or select your video in Create mode and then tap Next to enter Edit mode. In the edit bay, your video will play through.

Features 105

Features Instagram HootSuite Template 105

Hootsuite

APRIL 25, 2023

What are the best social media platforms for real estate marketing? Only a handful have the user base and capabilities to be effective real estate marketing channels. But it’s the number of ways Facebook marketing helps you find potential clients that make it a top real estate social media platform.

Real Estate 98

Real Estate Platform Social Media HootSuite 98

Hootsuite

JULY 4, 2022

While TikTok users favor authentic, low-production content, there’s still an investment involved in executing clever and engaging videos. It has popularized short-form vertical videos with a very different tone than other platforms. For social marketers, TikTok is becoming increasingly hard to ignore. This video alone had 3.4

Questions 104

Questions Banking Insurance HootSuite 104

Hootsuite

SEPTEMBER 23, 2021

If you’re new to the video-sharing platform, we’ve got you covered. Read on for everything you need to know about getting started with TikTok and honing your video editing chops. TikTok is a platform for short-form mobile videos. TikTok’s incredible hold on the Gen Z market has turned it into a marketing powerhouse.

How To 141

How To Privacy Trends Library 141

Likeable

AUGUST 3, 2021

YouTube has been taking on TikTok and Instagram Reels in the form of YouTube Shorts—vertical-optimized videos that are up to 60 seconds long with the option to capture multiple clips. Traditionally, YouTube videos are filmed with a camera, edited, and uploaded after recording. And, crucial for creators and marketers: data.

YouTube 121

YouTube Remix Film Overview 121

agora pulse

MARCH 27, 2019

Images and graphics have an important role on Instagram, but videos are starting to take center stage on the social media platform. So, including videos regularly into your content mix can improve your engagement and help you define your brand. Branded videos can have a huge impact on the platform. Video Template Software.

Instagram 109

Instagram Video Tools Brands 109

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Or, have your social media team input the content and captions for each post to then send to the graphic design or video team to add in the assets once they’ve been created.

Publishing 98

Publishing Tools Brands Facebook 98

Sprout Social

MARCH 31, 2021

In this guide, we’ll discuss the importance of scheduling Twitter posts and why it makes sense for your Twitter marketing strategy. Then compose your Tweet and include images and videos as well. Using the Asset Library to save time with Twitter scheduling. Save images and videos to the Asset Library.

Engagement 139

Engagement How To Library Collaboration 139

Hootsuite

NOVEMBER 3, 2022

Option #2: Upload a GIF as a video. You’ll need to convert your GIF to a video to post it on your Instagram feed. And then you can upload the video to your feed. To convert a GIF into a video, use a free tool like Adobe Express. Now you can upload the video directly to your Instagram feed. That’s it!

Instagram 129

Instagram How To HootSuite Feed 129

Later

MARCH 26, 2021

From useful tips to our top editing tricks, we’re sharing our favorite Instagram Reels hacks that are guaranteed to make your videos stand out from the crowd. Use Music From the Instagram Library or Create Your Own Audio. To add video subtitles, manually type your audio in text boxes and show them on screen during your video.

Instagram 116

Instagram Trends Library Hashtag 116

Postcron

SEPTEMBER 8, 2022

The short video format, which started with dance moves and lots of music, is starting to be used for product and service promotions, and this is why they should be present in your marketing and sales strategies. ¿Do Use Instagram library music. Do you know Instagram Reels? Are vertical. Use original audios. Humanize your brand.

Instagram 98

Instagram Library Education Video 98

Hootsuite

MARCH 13, 2023

Step 4: Choose a section of the song Since a photo doesn’t have a defined duration (like a video clip), it’s up to you to choose how long of a clip you want to add to your photo. It’s more immersive and engaging Instagram provides various ways for brands and creators to express themselves through photos and videos.

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Geotagging Instagram Meme How To 89