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Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity SMM

These are among the key questions for marketers to ask when determining how best to reach their goals. Start with these questions to help create an effective plan of action. Each objective requires a different approach and set of metrics to track progress. What’s the best approach for creating that strategic plan?

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How Social Media Marketers Can Manage Multiple Projects Efficiently

Convince & Convert

Define the scope and objectives of each project : Your scope should answer questions like What do I plan to achieve? This template can be a document that helps you define and record your social media marketing goals, audience, platforms, content, and other metrics. Find some great tools in this list by Attrock.

Project 129
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How to use Google Analytics for stronger social media reporting

Sprout Social

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. And how do you show the true impact of your metrics with effective data storytelling for executive buy-in? Align your social metrics to your business goals Social metrics don’t live in a vacuum.

Analytics 140
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Top 10 customer service software tools

Sprout Social

For example, most customer service tools track a range of customer service metrics like: The volume of queries received Response time Response rate Resolution rate Benchmarking these metrics can uncover opportunities to improve your service and optimize your customer service team’s processes.

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45 of the Best Social Media Analytics Tools

agora pulse

What Are the Most Important Social Media Metrics? The most important social media metrics for your brand depend on what your team wants to accomplish. That’s why you have to decide on your social media marketing goals before you can zero in on the right metrics. Some common objectives and related metrics include the following.

Analytics 179
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The Science Behind 84-Day Sales Cycles

Koka Sexton

Mastering SaaS Sales: The Science Behind 84-Day Sales Cycles Sales cycles for Software as a Service (SaaS) companies are typically 84 days long, according to HubSpot. To answer this question, it’s important to understand the different metrics that influence the SaaS sales cycle’s duration. How is that possible?

Metrics 52
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Stop Chasing the Glittery Disco Ball of Influencers: Consider Micro Influencers

Waxing UnLyrical

This key question starts with identifying your program’s key topics or products. Engagement is a key metric for making the case for micro influencers. Hubspot reports they receive 0.10% higher engagement rates than macro influencers. Choose the most important metric, like report downloads and measure your success.