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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

Moreover, research shows that: 79% of consumers favor brand messaging that develops a relationship. Considering that the platform is becoming one of the leading search engines for product research, this tactic makes perfect sense, allowing the brand to reach its audience in multiple ways without coming up with multiple content ideas per week.

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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. It’s also an important form of competitor research. This makes it a robust tool for market and competitor research. What is social listening? Get in early on trending topics.

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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

If we’re on a demo and I’ve done my research, I can usually just show these people how many people are searching for their product and services at Google and which keyword phrases to focus on first in order to start generating some of that traffic. But, HubSpot generates a good portion of our traffic from search engines now.

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5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)

Buffer Social

Instead, I can provide certain themes and insights based on research, expert opinions, and raw instinct for what we might see. Lia says, “If your organization already has a LinkedIn page, it can seem like a natural destination for your brand's short text updates and memes.”

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10 Great Examples of TikTok Content for Higher Education

Social Media Strategies Summit

It’s particularly adept at inserting the school into popular video trends (like dance crazes and viral meme formats): @wustl_official Did you know about these WashU gems? According to HubSpot , 39% of marketers say they lack time to create video content, while 31% say they don’t have the budget. University of Southern California.

Education 162
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20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

Buffer Social

I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. If you’re in B2B marketing — try HubSpot Academy to showcase your skills. Not sure what to showcase?

LinkedIn 113
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I Read More Than 20 Instagram Studies so You Don’t Have to. Here’s What I Found.

Buffer Social

At Buffer, we’re big fans of using data and research to guide our social media strategy. Here’s what I learned from my look at the research. According to Statista , an online market research portal, the largest user group on Instagram in the U.S. How do you make sense of these research? percent of U.S.

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