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What Does Salesforce-Radian6 Deal Mean for Everyone Else?

Net-Savvy Executive

Every few seconds this morning, TweetDeck brings another comment on today's announcement that Salesforce.com is buying Radian6. The announcement's not exactly a surprise—Radian6 was the obvious acquisition target in social media analysis (SMA), and their platform had supported Salesforce integration since mid-2009.

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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

The tools to track events to this level of granularity (parts of a day) are not available in most of social analytics platforms I have worked with, but Radian6 Insights has the necessary breakdown to analyze events such as the storm today or the Netflix outrage (where I examined Twitter only). Twitter Influential Steven DiMartino.

Analytics 164
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The Best Free (or Cheap) Tools for Blogger and Influencer Outreach

Adam Sherk

Social monitoring tools like Radian6 and PR suites like Vocus and Cision offer the greatest range of functionality for research and contact management. Followerwonk from SEOmoz is a great tool for researching Twitter users. Or search specific domains, brands and topics for more extensive research. Followerwonk.

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The impact of social media on journalism and PR

Social Email Marketing

European research showed that journalists use online tools to gather information. Radian6 slideshare Trackur Tweetranking.com Twitter. Tags: Research Social & PR crowdsourcing group blogs Holger Schmidt influencers journalism 2.0 A while ago I posted about how journalists and PR professionals are using social media.

Journal 78
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The Convergence of Search and Social Part 7 – A Strategy Framework

Josh S Peters

Use a social media listening platform like Radian6, Trakur, Sysomos, etc. and research your customer, your products, your competitors products, etc. Use any other research options, like Simmons, that you have access to. Use any other research options, like Simmons, that you have access to. you’re going to need.

Strategy 186
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Best of #SMAZ – Blogging Tips, Social Media ROI, & SEO

Kikolani

The keynote presentation by Greg Chapman , President of Sitewire covered ways to measure social media influence across multiple channels using some advertising research methods that helped measure how catalog advertising affected customer purchasing. Listen and join the dialogue with Radian6. Social Media Strategy. Social Media Tools.

ROI 114
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Why Critics of Klout Are Missing the Big Picture

Convince & Convert

The research I did for The NOW Revolution found that in 2009 there were 1,147,910 households with a TV in metropolitan Charlotte. Admittedly, doing this well isn’t easy today, although companies like janrain are getting there fast, and certainly SalesForce is eyeing it big-time with their Radian6 acquisition).

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