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Three Reasons We Can’t Disconnect from Social Media

Webbiquity SMM

The term “social media” implies connecting with others, socializing and sharing. While this is a reason one may engage with social media, from its earliest days other motives have driven users to partake. Image credit: fauxels on Pexels There are four core motivations for engaging with social platforms.

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Social Media Marketing Challenges in the Biotech Industry

Direct Marketing Observations

If there was ever a direct call to action for all that we do in social media, particularly social media marketing in the biotech space, then that would be it. I don’t see a lot of “how-to-do” social media marketing articles that focus on the biotechnology industry, and there’s probably a good reason for that.

Industry 146
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Meta, Miramar Group, and Swire Resources Revolutionize Customer Engagement on WhatsApp with Omnichat

Bill Hartzer

(from left) Ashley Guo, Strategic Partnerships of Meta; Alan Chan, Founder and CEO of Omnichat; Lucy Cheung, Director of Group Marketing and Corporate Communications of Miramar Group; Christine Tam, Senior E-commerce Manager of Swire Resources Limited; Pak Hui, Chief Operating Officer of Omnichat officiated at the opening ceremony of the Summit.

Groups 97
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Top Five Social Media News: Instagram native scheduling is here!

Sherrilynne Starkie

Lots of social media news out this week and here’s a summary of the top five stories you need to know. Pinterest improves organic reach for retailers. This lets retailers expand their organic reach. New services listings on LinkedIn. Linkedin is helping SMBs promote services.

News 186
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Energize Your Social Media Agency: Ideas for Experienced Social Media Managers

agora pulse

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. But now, it needs a little power boost.

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How to Build a Strong Social Media Presence–Organically!

agora pulse

Want to build a strong social media presence or strengthen your existing one? We’ve got tips to transform your social presence for the better … without going broke. Ever wondered how top brands have such a strong social media presence? Develop a Multi-Channel Social Media Strategy.

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Paid Advertising on LinkedIn: The Value of the LinkedIn Insight Tag

Ignite Social Media

Most social platforms offer a snippet of code advertisers can place on their websites that offer benefits such as enhanced targeting, tracking, and insights. LinkedIn has a lightweight Javascript tag; the “LinkedIn Insight Tag”. By 2024, the US alone will have nearly 71M LinkedIn users or just over a quarter of the population.

LinkedIn 177