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4 Ways To Tap Into Local Markets

Harp Interactive

Geotagging and local search optimization are two technology-based solutions that savvy marketers are using to attract the crucial local market segment. 4 Tips To Extend Market Reach Through Local Search Optimization & Geotagging. Foursquare allows for check-ins. Google has added geotagging to Blogger.

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Social Networking Stats: LinkedIn Is Most Important Social Network for B2B Marketers, #RLTM Scoreboard

The Realtime Report

Foursquare: over 20 million users. via Foursquare. LinkedIn Is Most Important Social Network for B2B Marketers. When asked which social media method is most important for their social outreach, LinkedIn was the clear winner among B2B marketers (chosen by 30%) according to new research by BtoB. Tumblr: 69 million blogs.

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5 Apps To Enhance Your Brand

Idaconcpts

It’s one of the top event apps that provide a platform for businesses to interact with their customers. The smartphone app supports sharing on social media channels such as Facebook, Twitter, Flickr, Tumblr and FourSquare. Instagram is available on iOS, Android and other platforms. FourSquare. DoubleDutch Events.

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Starbucks – It’s Time to Brew Some Tweets

Waxing UnLyrical

Image: bfishadow via Flickr, CC 3.0 . Considering how active we all are on social media sites like Facebook and Twitter, when Starbucks opens its Delhi location, I’m sure I’ll be among the first customers to visit them, and of course check-in at Foursquare/Facebook and tweet about it too! Will it be unrequited?

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Social Media Does Not Exist

Adam Cohen

MarketingSherpa recently published a study of companies that are integrating social media tactics with offline and online marketing tactics. The technologies that are available influence traditional marketing tactics already. Photo credit: niemster via Flickr. 10 Reasons Market Research is Critical to Social Media (6).

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Repositioning Through Social Media: The Conan O’Brien-Case

Mindjumpers

Well, Conan O’Brien has always appealed to a younger audience than the likes of Jay Leno and David Letterman, hence his tactics were to target them on the platforms popular among this segment. So what exactly has he done? A Twitter account as we described in our previous Conan-post , which is now close to 1.8

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This Week in Social Media – 6/5/2013

Social Media Marketing

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.