yMarketingMatters

JUNE 20, 2014

With social media marketing, you can undeniably grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business and increase sales. Social Media Referral Traffic and Visitor Increase to your Website. Here are the top ones: 1.

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yMarketingMatters

OCTOBER 4, 2013

In order to help you decide, I have compiled a list of the most popular and effective social media channels at your disposal today. I will be following up with an in-depth detailed blog about each social media channel in the coming weeks. Social media may be free, but think about the value of your time!

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yMarketingMatters

NOVEMBER 1, 2013

Even though your grandma might not be savvy on the newest Facebook and Twitter trends, she can still teach you a lot about social media marketing. It seems like a no-brainer, but when you’re posting on various social media sites, be sure that you proof read your posts. It makes a huge difference. Like this blog?

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yMarketingMatters

NOVEMBER 2, 2016

Here are the latest social media updates to keep you ahead of the curve and make sure your marketing is up to date and successful! Facebook Has New Look and Layout for Pages : Facebook has updated its Page design on desktop to make it easier for visitors to interact with a Page.

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yMarketingMatters

OCTOBER 9, 2015

September saw some great social media updates for marketers. Here are the most important updates you should be aware of to improve your social media marketing for your business: Facebook. Posts for Facebook, Twitter, Instagram and Pinterest. Facebook Ads and Banner Ads. This is big! Email Headers.

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yMarketingMatters

OCTOBER 9, 2015

September saw some great social media updates for marketers. Here are the most important updates you should be aware of to improve your social media marketing for your business: Facebook. Facebook, Twitter, Instagram and Pinterest post graphics. Facebook Ads. This is big! Much more….

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yMarketingMatters

APRIL 5, 2013

Many businesses seek social media success. Here are five more social media marketing ailments and their remedies that may sound familiar to you! This is Part 2 of a 2-part series on overcoming obstacles in social media marketing. Facebook LinkedIn Marketing Social Media Marketing Tips'

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yMarketingMatters

FEBRUARY 8, 2016

There have been some important social media updates in January. These updates will keep you informed of the latest changes to social media channels, and in turn, give you the knowledge to help you optimize and improve social media marketing for your business. Facebook Top U.S. Did You Know?

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yMarketingMatters

DECEMBER 6, 2015

Before everyone winds down for the holidays, let’s pause for a minute to catch up on November’s social media updates, which were significant. Facebook rolled out quite a few exciting updates in the last month, mainly with the aim of making marketing easier for local business owners.

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yMarketingMatters

OCTOBER 25, 2013

Facebook is one of the most widely used and most popular social platforms (with an estimated 1.15 Facebook has just rolled out the new Facebook Page Insights to everyone. Facebook defines engagement as including all clicks, not only comments, likes and shares. How are the new Facebook Insights working for you?

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yMarketingMatters

APRIL 7, 2016

March saw a few relevant new social media updates that will help you to be more effective, resourceful and efficient in your social media marketing for your business. Facebook has long had a News Feed algorithm , one that has drawn the ire of users and marketers alike. Here we go….

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yMarketingMatters

JULY 9, 2015

Facebook Updates. If you’re trying to build your brand using Facebook with a strong a content marketing strategy, you’ll love this new update. Facebook recently launched Author Tags to help you connect with your fans. A Facebook “follower” is someone who “follows” your personal profile.

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yMarketingMatters

JUNE 4, 2016

All the updates you need to know about for Facebook, Twitter, Instagram and Linkedin to grow your business and keep ahead of the curve! After the slow month of April, May seems to be back on track with every other fast-paced, exciting month in the world of social media. Facebook Live! PLUS A HUGE TIP!

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yMarketingMatters

FEBRUARY 8, 2018

#Facebook News Feed Changes. 7 tips to improve your chances of your followers seeing your posts [link] Click To Tweet Now that it’s been over three weeks since the announcements from Mark Zuckerberg on Facebook’s News Feed algorithm changes, I hope everyone has calmed down a little. Don't Panic. Recommended. 2% at best).

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yMarketingMatters

MARCH 9, 2015

2015 is rolling fast, as are the changes in the social media world. Here are the most important social media updates that you might have missed in February. Just DOWNLOAD it from the App Store : “Facebook Ads Manager” NOTE: It’s currently only available for iOS. Relevance Score.

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yMarketingMatters

MAY 14, 2014

Here are three easy tips to organically increase your Facebook Fan base and engagement: 1. Link Your Facebook Business Page from Your Personal Facebook Profile . type in the name of your Facebook Page. Add a Facebook Like Box to Your Website. Click here to get your embed code for your Facebook Like Box.

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yMarketingMatters

FEBRUARY 19, 2013

Measuring social media effectiveness can seem daunting. But measuring your social media efforts is possible, and it’s crucial to your overall marketing strategy. A better understanding of your social media efforts will help you discover which mediums and strategies work best and make adjustments accordingly.

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Social Media Metrics Strategy Marketing 200

yMarketingMatters

MARCH 19, 2013

of a 2-part series on diagnosing and solving common social-media-marketing pitfalls. Attaining social media success is serious and complex. Staying on top of all the social media channels can be overwhelming. I know firsthand the pains of managing social media channels. will published soon.

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yMarketingMatters

NOVEMBER 30, 2011

This is a guest post by Samia Zaky, who is in the social media daily trenches as a corporate Social Media Marketing Manager. She has developed robust and sustainable social media profiles and programs for different companies, knows the ropes, and gives us practical, valuable advice which I think you will find useful.

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yMarketingMatters

NOVEMBER 21, 2013

As promised in my blog on Which Social Media Channels Should I Use For My Business? , I am following up with a more in-depth detailed blog on how to use Facebook for your business to get results. Facebook is by far the biggest social media channel, with an updated estimate of 1.26

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yMarketingMatters

FEBRUARY 25, 2013

Needless to say, branding yourself properly is vital to your overall business success, and by making use of popular social networks, a few properly implemented Facebook marketing strategies can go a long, long way. Figuring out how to engage with the social audience via your Facebook page is what brand-building is all about.

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yMarketingMatters

MARCH 27, 2012

It’s coming up: Are you ready for Facebook’s March 31st deadline to move your Facebook business Page to Facebook Timeline ? Read this first for an Overview: From All Facebook: 7 Crucial Things About Timeline For Facebook Pages. From All Facebook: The Complete Guide To Facebook Timeline Pages.

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Facebook Overview Guidelines List 244

yMarketingMatters

JULY 26, 2011

I have tweeted and posted about this before, but this LITTLE mistake on your personal Facebook page is still overlooked by so many people. This is a BIG missed opportunity to promote your Facebook fan page every day. Read on… So, way back in Dec 2010 (a lifetime in social media time) when Facebook upgraded.

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Facebook Tips Social Media Marketing 275

yMarketingMatters

JUNE 2, 2011

There are a ton of tools out there – free and paid – to manage your daily social media activity. I have picked out the primary tools that I use on a daily bases, for myself and my clients, that I think will be the most useful to share with you, the SMB owner.

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yMarketingMatters

MAY 5, 2011

Yesterday I attended the first ever conference on the state of social media and the fashion industry: The Fashion140 conference: “How Social Media is Changing our Business”, co-produced by Jeff Pulver (@JeffPulver) of the 140Conf and Lilly Berelovich of Fashion Snoops (@fashionsnoops).

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yMarketingMatters

MARCH 4, 2018

Is Your Facebook Business Page Cover Photo Currently Optimized for Mobile? I see so many Facebook Business Pages from my mobile phone that are not optimized. of active users access Facebook via smartphone! [ source ]. billion: number of Facebook mobile monthly ACTIVE users: [ source ]. Did you know: 95.1% This is HUGE.

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yMarketingMatters

OCTOBER 21, 2012

Instead of having the long default Facebook URL that ends in random numbers that no one can remember, you can choose a short name, suited to your brand and business. For example, when I set up my new Facebook business page, the randomly assigned number and URL was [link]. So the URL for my Facebook Page is now [link].

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URL Social Media LinkedIn Facebook 147

yMarketingMatters

MAY 20, 2011

Small (and not so small) business owners often ask me: “Yasmin, WHAT do I post on Facebook, can you give me some ideas, where do I start?” that will encourage your fans and friends to SHARE IT on Facebook, spreading. ” I know, it’s so difficult to come up with great, original, rich, interesting, content (whew!)

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Facebook Tips Small Business Content 259

yMarketingMatters

SEPTEMBER 9, 2011

Your business has a great Facebook and Twitter page. I take it that: You are creating and posting good, if not great, interesting, compelling content and your Facebook page and Twitter feed are full of information, news, reviews and links. You are interacting with your fans on a daily basis. You have acquired a short.

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Twitter Facebook Tips Feed 279

yMarketingMatters

DECEMBER 4, 2012

That’s because Facebook determines what appears in your News Feed, and how high, with an algorithm called EdgeRank. Learn how to take control of your News Feed on your personal page with Facebook’s new Interest List tool. Have you wondered why you are not seeing as many of your friends and business Pages in your News Feed?

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yMarketingMatters

MAY 13, 2011

UPDATE TO THIS POST SEPTEMBER 16, 2011: HOT NEWS – You can get a Facebook Page Custom URL WITHOUT 25 Likes! Continue reading… I know this may seem basic, but it surprises me how many people who own a small business and are on Facebook don’t know. Just follow the steps I outline below!

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URL Facebook Small Business News 245

yMarketingMatters

JANUARY 19, 2012

What a year was 2011 for social media and marketing! I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. As I’ve said before, social media needs to be INTEGRATED into your overarching marketing plan.

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yMarketingMatters

OCTOBER 18, 2015

Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. The main goal of social media video for businesses is to make a connection, get shared and start a dialogue with the target audience. Facebook is poised to overtake YouTube…they say.

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Video Marketing Vimeo YouTube 133

yMarketingMatters

OCTOBER 12, 2019

Social media. Organic social media is such an important, easy and free channel for distributing your content! Seek out partners and influencers that will spread your content online via social media, webinars, podcasts or at in person events and trade shows. Social sharing for WordPress.

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Content Paid Search Digg SEO 147

yMarketingMatters

OCTOBER 12, 2019

Social media. Organic social media is such an important, easy and free channel for distributing your content! Seek out partners and influencers that will spread your content online via social media, webinars, podcasts or at in person events and trade shows. Social sharing for WordPress.

Content 130

Content Paid Search Digg SEO 130

yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Email is used far more than Facebook and Twitter combined. Daily activity for Facebook: 60 million updates. How much more? Twitter: 140 million tweets per day.

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List Organization Tips Newsletter 257

yMarketingMatters

JUNE 4, 2013

Here we go: Social Business Has Risen. You cannot afford to ignore social media. Consumers rely on social media to research and make buying decisions and for customer service issues. This should be the year that your small business becomes confident and adept at social media.

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Trends Smart Phone Marketing Mobile 277