Pam Moore

APRIL 29, 2019

Underneath all of the bits, bytes, and likes we can't forget why we like social media in the first place. Social networks connect human beings. Some of the most important metrics for a successful business can not be found in the quantitative insights, likes and views. Welcome to the Inspiration Age of Metrics.

Metrics 96

Metrics Social Media Marketing ROI 96

Pam Moore

SEPTEMBER 2, 2016

” Unfortunately, there are far too many “experts” online touting that you must be on every new shiny object and social network. You do not need to treat every social network equal nor spend the same amount of time and investment on every social network.

Social Networking 113

Social Networking Strategy Analysis ROI 113

Waxing UnLyrical

AUGUST 24, 2015

If you want to compete in today’s fast paced business environment, you have to be social. But just simply being active on Twitter, Facebook, and all the rest is never enough. How can you track your social media efforts to ensure that your strategy is up to par? 5 Social Media Metrics You Can Stop Tracking Yesterday.

Metrics 100

Metrics Social Media B2B Consultant 100

Sherrilynne Starkie

APRIL 6, 2018

Top five: social networks are cleaning up their acts. In this week's top 5 must-know social media news, we see major social networks rolling out initiatives to protect privacy and increase transparency. Facebook, LinkedIn, Twitter and Pinterest are all featured. Facebook plans to restrict data access.

Social Networking 80

Social Networking Wikipedia API Small Business 80

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. We’ve got three reasons why.

Publishing 98

Publishing Tools Brands Facebook 98

Oktopost

JULY 5, 2017

So, you’ve been publishing content to Facebook, LinkedIn, Twitter, and maybe a few other social networks, building up some followers and engagement. How can you measure and demonstrate the true impact of your B2B social media marketing efforts? What’s next?

B2B 109

B2B Metrics Social Media Marketing 109

Hootsuite

OCTOBER 28, 2019

What are social media metrics? As a social media professional, they’re your chance to demonstrate the value of your work, and the impact of the decisions you’ve made. If your boss asks you to talk data, take the opportunity to be a pro and go beyond the surface-level, “vanity” metrics—the likes and shares and retweets.

Metrics 112

Metrics Social Media CPM CPC 112

Harp Interactive

OCTOBER 6, 2010

If you have a Facebook Page for your business, you should strongly consider running a social, interactive promotion on your Page. According to Jupiter Research: companies that run contests or sweepstakes have twice as many fans on their sponsored social network pages as those who don't.

Types 315

Types Facebook Metrics Social Networking 315

Sprout Social

OCTOBER 4, 2016

The report combines a variety of social media analytics from Twitter, Facebook, Instagram and LinkedIn to benchmark your business’ overall success on social. The Group Report allows you to compare and analyze your social strategy across networks by aggregating common metrics across channels and timeframes.

Aggregator 84

Aggregator Social Networking Groups Groups 84

Webbiquity SMM

MAY 9, 2023

Each objective requires a different approach and set of metrics to track progress. For instance, as 91% of marketers do business on social media, creating brand awareness is one of their primary concerns. Image credit: Twitter Here’s how Sprout Social is doing it. Or all of them? How do you know your tactics are working?

Social Media 267

Social Media Tips Marketing HootSuite 267

The Realtime Report

JANUARY 18, 2013

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1 billion active users. via Facebook. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Twitter: over 500 million users. via Twopcharts. via Yahoo.

Social Networking 168

Social Networking Activities Instagram Tumblr 168

Ignite Social Media

DECEMBER 14, 2018

When it comes to driving business value through social media, Facebook should have a spot reserved in your strategy. The social networking goliath has nearly 1.5 To ensure your team is extracting maximum Facebook business value for your company, crosscheck the following with your current strategy.

Strategy 142

Strategy Facebook CPC How To 142

Harp Interactive

OCTOBER 6, 2010

If you have a Facebook Page for your business, you should strongly consider running a social, interactive promotion on your Page. And, companies that run contests or sweepstakes have twice as many fans on their sponsored social network pages as those who don’t. Pretty powerful metrics for any type of business.

Types 317

Types Facebook Notification Survey 317

Pam Moore

NOVEMBER 21, 2018

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. How and why you measure social media engagement is critical for success. How and why you measure social media engagement is critical for success. Why do advertisers love engagement? Think about it. Literally crickets.

Metrics 60

Metrics Engagement Social Media Training 60

Pam Moore

NOVEMBER 21, 2018

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. How and why you measure social media engagement is critical for success. How and why you measure social media engagement is critical for success. Why do advertisers love engagement? Think about it. Literally crickets.

Metrics 60

Metrics Engagement Social Media Training 60

Ignite Social Media

NOVEMBER 17, 2021

2021 showed us both the rise and fall of Clubhouse , accompanied by some major hype around social audio that most people have already forgotten about. Facebook has been the focus of too many headlines to count, from the iOS updates to the Facebook Files to the Meta rebrand. The Facebook Pixel Is Abandoned by Marketers.

Social Media 208

Social Media API Reputation Compete 208

Webbiquity SMM

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. Utilize social media targeting. This will help determine when to make changes, or even drop certain networks altogether.

Social Media 205

Social Media Tips Metrics B2B 205

Ignite Social Media

JANUARY 8, 2024

How do you define Impressions in social media? While the various social networks have slightly different definitions, generally each time your content appears on someone’s screen, it’s counted as an impression. What does Reach mean in social media? How are Video Views defined in social media?

Social Media 124

Social Media CPA CPM CPC 124

Buffer Social

JUNE 26, 2017

This post was originally published in 2016 and has been updated with the latest tips and tricks to grow your following on every social media network. It also includes the latest podcast episode from The Science of Social Media! . You’ve got a social media strategy in place and a plan in mind. Use relevant hashtags.

Social Networking 112

Social Networking Widget How To URL 112

Hootsuite

MAY 19, 2022

“Like us on Facebook” has become such a common phrase that it’s hard to imagine the platform any other way. If the Facebook Like was a person, it would have been bar or bat mitzvahed by now. But we haven’t always wondered how to get more likes on Facebook. Then in 2009, Facebook added an identical feature to its platform.

Tips 141

Tips HootSuite Facebook How To 141

Pam Moore

DECEMBER 19, 2017

Is your Facebook marketing strategy and business Page ready for 2018? billion monthly active users that Facebook proudly supports. residents use Facebook several times a day? On average, users access Facebook eight times per day. The power of Facebook for businesses big and small in 2018 is real. daily and 2.07

Facebook 166

Facebook Marketing Training Template 166

Pam Moore

JUNE 30, 2019

The reality is achieving success inclusive of measurable business results using social media is not easy. It requires much more than hopping on the latest shiny social network, or knowing how to hit record on the Facebook Live video. Importance of aligning social media to business goals. Example SMART goals.

Metrics 60

Metrics How To Marketing ROI 60

Sherrilynne Starkie

FEBRUARY 23, 2013

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs. Related articles.

Blogger 389

Blogger Brands Technorati comScore 389

Oktopost

JUNE 30, 2021

Long before anyone was learning TikTok choreography or saying regrettable things on Twitter, there was Facebook. Though it’s still the most widely-used social network in the world , B2B marketers don’t always see it as a viable platform for generating leads. What Are Facebook Ads?

B2B 118

B2B Facebook How To Campaign 118

Buzz Marketing for Technology

SEPTEMBER 26, 2012

Posted in Commerce Facebook Interactive Marketing Sales Social Media Social Networking Strategy. According to HubSpot, ninety three percent of adults on the Internet are on Facebook, yet only 1% of a brand’s Facebook fans will ever make their way to the company’s main website. Blog subscription.

Brands 279

Brands Facebook Guidelines Conversation 279

Social Media Strategies Summit

APRIL 24, 2024

Instagram isn’t just one of the world’s biggest social networks. In turn, you’ll need to identify the Instagram metrics that significantly impact your desired business outcomes. Sure, that doesn’t sound great — but it’s way higher than the average engagement rates on Facebook and Twitter: Image source 4.

Metrics 130

Metrics Instagram Engagement Social Media 130

agora pulse

DECEMBER 4, 2019

You’ve heard about Facebook Creator Studio and now wonder why you should pay for a third-party social media management tool. If you manage a number of Facebook pages, and they play a big part in your social media strategy, you’ve heard of Facebook Creator Studio. ” That’s a good question. Page roles.

Facebook 82

Facebook Social Media Management Library Metrics 82

Sprout Social

JUNE 27, 2023

According to The Sprout Social Index™ 2022, 34% of customers believe it’s important for brands to speak out to remain culturally relevant. Facebook Facebook reviews or recommendations are where customers share their experiences with you in detail. As with Facebook, you will need admin permissions for this.

Review 128

Review Brands How To Analysis 128

Socialmedia.biz

MARCH 30, 2019

billion people logging into Facebook every day, almost 50 million businesses continue to use the 13-year old social networking platform for attracting new customers and interacting with their existing audience. With an average of 1.47 Content published between Monday and Wednesday recorded a 3.5% below average engagement rate.

Engagement 122

Engagement Facebook Hubspot Upcoming 122

Sprout Social

APRIL 10, 2017

Let’s be honest here–Facebook isn’t slowing down. billion monthly active users on Facebook, which includes a 17% year over year spike since 2016. For your business, brand or enterprise company, this channel is unavoidable if you’re truly trying to create a worthwhile play in social media marketing. There are more than 1.86

Strategy 111

Strategy Facebook Marketing Metrics 111

Pam Moore

JULY 5, 2017

Do you know… What value Facebook, Twitter, LinkedIn, Instagram and other social networks are providing to your bottom line? What tweets, Facebook posts, ads and other content are driving the most traffic to your blog, website or other social channels? What content is converting to real business?

Analytics 167

Analytics Google Metrics ROI 167

Sprout Social

AUGUST 1, 2019

Whether it’s reviewing content relevancy, looking at your share of voice or tracking your audience engagement, data helps your brand make smarter decisions on social. Of all the social networks, Facebook arguably gives you the most amount of data to work with. Facebook Competitor Report. Facebook Activity Overview.

Report 80

Report Facebook How To Overview 80

Webbiquity SMM

DECEMBER 20, 2011

Similarly, in social media marketing, there are numerous intermediate “process” measures that don’t fit into an ROI equation, but which are vital in optimizing social media efforts in order to minimize “I” and maximize “R.” Nine Blog Metrics. Social media/network-referred traffic. Six Twitter Metrics.

Social Media 194

Social Media Metrics ROI Klout 194

Sprout Social

APRIL 25, 2024

Social media audit template A social media audit is a step-by-step review of your business’ social presence. It’s a straightforward process but when you factor in all of your brand handles across every social network, it can become quite the undertaking. You use this social media metrics map, of course.

Template 79

Template Templates Social Media RFP 79

Saying It Social

AUGUST 27, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Track the Online Metrics that Matter and Sales Isn’t One of Them Unless you have all the clients you could possibly want right now you’ve probably heard you should be online marketing. if yes, please explain.

Metrics 120

Metrics StumbleUpon Digg Reddit 120

Socialized

FEBRUARY 10, 2021

How to decide an appropriate persona of the customer and myself for using Social Media? Before you link to your audiences in social networks, you need to consider and identify them. Question yourself precisely what you want to achieve in social media for the “specific” aspect of a SMART target. Final Words.

Questions 130

Questions Social Media Social Networking Metrics 130

Pam Moore

MAY 30, 2018

Just when you thought you had your social media and digital marketing strategy and plan together, 2018 hit many marketers like a load of bricks with fast, unexpected changes. Current 2018 and future social media and digital marketing landscape for business. Importance of choosing the right metrics to measure success.

Social Media 157

Social Media Authentication Metrics Feed 157