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Chanel’s Social Media Strategy: Fashioning Engagement Via Online Platforms

Keyhole.co

Chanel’s bags, clothes, jewelry, and perfumes might be extravagantly priced, but the luxury fashion brand is a name everyone recognizes. For over 100 years, Chanel has maintained its top spot in the world of fashion and glamor. However, they also go beyond video campaigns.

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Livestream Shopping: When social commerce and video collide

Sprout Social

But instead of pushing products through sponsored posts or links, Viya is selling millions of dollars worth of stuff through her video livestreams. A cross between a video stream, variety show and group chat, livestream shopping is the next big thing in interactive social commerce. What is livestream shopping?

Video 121
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The social media video statistics marketers need to know for 2022

Sprout Social

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Social media video marketing statistics.

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Fashion140: Fashion Industry+Social Media=The Perfect Fit

yMarketingMatters

Yesterday I attended the first ever conference on the state of social media and the fashion industry: The Fashion140 conference: “How Social Media is Changing our Business”, co-produced by Jeff Pulver (@JeffPulver) of the 140Conf and Lilly Berelovich of Fashion Snoops (@fashionsnoops).

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Facebook Goes Live with New Video Channel

Mindjumpers

Facebook Live is a new interactive channel for the Facebook crowd, more precisely a channel dedicated to the happenings of the social networking company as opposed to a channel for others. Facebook Live has channels for features and events. Sharing Facebook Live with your friends is very easy, as well.

Video 229
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Social Videos – Why, Where And How?

Mindjumpers

Facebook has opened up for larger images and visual social platforms like Instagram, Vine and Pinterest have experienced an amazing growth. But the focus on visual content isn’t just centered on images: video is the fastest growing ad format worldwide. And it’s not videos like we know them, but short videos with a time limit.

Video 266
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103 YouTube Video Ideas for When You’re Out of Inspiration

Hootsuite

Are you struggling to come up with new, engaging, and creative YouTube video ideas? If your inspiration well has run dry, here are 103 ideas for YouTube videos to get your creative juices flowing. If your inspiration well has run dry, here are 103 ideas for YouTube videos to get your creative juices flowing. Don’t worry.

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