Sprout Social

JANUARY 9, 2024

For example, Sprout’s Listening capability will inform you of what topics are trending in social conversations about your brand, what related terms customers are using and the sentiment around those topics. These tools can seamlessly analyze all incoming messages and assign them sentiment so team members can quickly triage responses.

Analytics 111

Analytics Sentiment Analysis Patterns 111

Sprout Social

OCTOBER 19, 2023

This feedback can identify customer sentiment (positive or negative), trends and more. For example, B2B brands focused on LinkedIn or G2 may be oblivious to discussions on Reddit. This is where something like social media sentiment analysis can really save the day. This applies to both positive and negative sentiments alike.

Reputation 94

Reputation Sentiment Analysis Notification 94

Sprout Social

FEBRUARY 15, 2024

Plus, we’ll show you some shining examples of what audience engagement looks like. Here are some examples of common types of audience engagement: Likes and reactions Likes and reactions are one of the simplest ways for an audience to engage with your brand on social media—all your target audience has to do is click or tap a button.

Engagement 102

Engagement Tips Loyalty Metrics 102

Sprout Social

MAY 15, 2024

Influencer management and employee advocacy, for example, are among the most tedious. Engagement Using sentiment detection so customer care teams can identify high-priority messages. Conducting sentiment analysis to explore customer opinions and optimize positioning and messaging. It doesn’t stop there.

Social Media 98

Social Media Social Media Management Sentiment Collaboration 98

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 110

Brands Sentiment How To Analysis 110

Sprout Social

JANUARY 9, 2024

For example, if your customers want more robust care on social, then your KPI might be increased customer satisfaction and loyalty. For example, Sprout’s sentiment analysis features analyze incoming messages and classify customer sentiment toward your brand keywords as positive, negative or neutral.

Social Media 121

Social Media Sentiment Data Team 121

Sprout Social

AUGUST 22, 2023

Sophisticated social listening tools, powered by ML and AI technologies like sentiment analysis and NLP, scan millions of data points in customer chatter to understand consumers’ needs, wants and brand experience. For example, Simpli.fi They are also your best evangelizers and key to building your employer brand.

Analytics 84

Analytics Conversation Brands Sentiment 84

Sprout Social

AUGUST 17, 2022

For example, a competitor call-out presents an opportunity for your brand to intervene. For example, Sprout’s Smart Inbox provides a real-time, up-to-date list of all of your social interactions. For example, the platform can identify when a competitor has changed their social media bio as soon as it happens. The problem?

Campaign 122

Campaign Social Media Tools Hubspot 122

Keyhole.co

FEBRUARY 3, 2024

For example, a situation where SOV can be valuable is understanding ‌online conversations around controversial and/or sensitive topics like mental health. For example, here’s what a social media mention looks like on X: 2. Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand.

Social Media 59

Social Media How To Metrics Sentiment 59

agora pulse

JANUARY 6, 2021

For example, I use Todoist to schedule events at specific times throughout the day. For example, I respond to client emails within 24 hours maximum. For example, I monitor comments and make any bid or budget adjustments right away. For example, I automatically label messages from new leads so I can respond efficiently.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Oktopost

MARCH 7, 2022

Social listening analyzes the data regarding who published the post, what their intent and sentiment was, and the overall climate of it. Social listening also helps you keep tabs on the social media sentiment toward your company and products. Sentiment Analysis. What is Social Listening? Why Social Listening is Important.

B2B 155

B2B Sentiment Analysis Reputation 155

Keyhole.co

MAY 3, 2023

For example, you can track your branded hashtag to learn if it’s getting the reach in the countries you want to target. For example, say your brand uses both #HashtagA and #HashtagB, and each is getting equal reach. For example, you may learn that men prefer #HashtagA, but women prefer #HashtagB.

Hashtag 52

Hashtag Social Media Sentiment How To 52

Keyhole.co

MAY 9, 2024

They might be job titles, such as #marketingmanager, or industries, like #SaaS or be informed by your latest applicant pool example , so you know you’re targeting the right people. Examples might be #startupmarketing or #webdesign. Alternatively, they could be around broader interests related to your content, e.g., #valuecreation.

Hashtag 52

Hashtag LinkedIn How To Analytics 52

Social Media Strategies Summit

SEPTEMBER 14, 2023

For example, they tether their content to specific events — a basketball game or Monday Night Football. Rachel Karten echoes Mitchell’s sentiment that for social media marketers, brainstorming isn’t only about coming up with off-the-cuff post ideas. How a Post Goes From Ideation to Publication (With Examples!)

Content 130

Content iPhone Sports Remix 130

Keyhole.co

JANUARY 20, 2024

One example of a brand using this strategy is Instant Pot. If, for example, you want your customers to buy an.ai For example, take an old post and slap a new coat of paint on it. Take advantage of people’s sentiments for small businesses by being approachable, helpful, and personable. Their Facebook group has 3.2

Small Business 100

Small Business Engagement Strategy Facebook 100

Oktopost

APRIL 21, 2022

Monitoring social media sentiment and staying in active communication with your audience can make a big difference in your social media engagement. For example, simply helping social media users through product and service issues will give users a positive impression of your brand. ? Identify & Respond to Common Pain Points.

Content 118

Content FAQ Sentiment Hashtag 118

Hootsuite

FEBRUARY 5, 2024

Examples of Instagram analytics metrics include impressions, likes, shares, and audience growth over time. On this screen, you’ll see a full picture of all your Instagram analytics, from engagement rate (with no calculation required) to audience demographics to the sentiment of your inbound messages.

Analytics 99

Analytics Instagram HootSuite Metrics 99

Sprout Social

OCTOBER 25, 2022

For example, when someone needs to fix a permanent writing mistake, they’re usually not asking for “correction fluid”; they’re asking for Wite-Out. Combine positive brand sentiment with high brand recognition and you get fans. For example, check out how Hinge has their Twitter profile set up. Fans beget more fans.

Strategy 128

Strategy Brands Hubspot Survey 128

Webbiquity SMM

JANUARY 31, 2019

It should take a big-picture look at things like what people are saying in their engagements with your brand, specific topics, and sentiment. As an example, many social media platforms have in the past adapted their platforms so that news feeds will show more posts from friends.

Social Media 184

Social Media Analysis Sentiment Comparison 184

Sprout Social

JULY 19, 2022

We explore what hashtags are, how to use them and examples of ways brands are successfully ushering in the new era of hashtagging. Hashtagging examples to spark your next big idea. Before its use on social media, it was most widely known as a pound or number sign (example: #2 pencil). What is hashtagging? How to use hashtags.

Hashtag 119

Hashtag How To Guidelines Telecommunications 119

Keyhole.co

MAY 16, 2023

For example, run a small online business selling handmade jewelry. Sentiment The tone or feeling expressed in the media mentions about your brand is what typically refers to sentiment analysis. For example, the sentiment is positive if someone writes a positive review about your product.

Tools 52

Tools Sentiment Analysis Metrics 52

Sprout Social

SEPTEMBER 29, 2022

The participants who imagined getting few likes had far greater negative sentiments than positive, especially in those more susceptible to feedback. It’s true that, social media likes can have a negative impact on a user’s mental health. Like it or not, social media has a proven impact on our brains.

Instagram 104

Instagram How To Comparison Metrics 104

Socialmedia.biz

FEBRUARY 11, 2019

While the preliminary studies on climate change communication have been centered around traditional media, for example, news coverage of pro-environmental drives and campaigns, a recent Oxford study found that researchers are more interested in probing into the contribution of social media platforms, such as Facebook and Twitter.

Social Media 88

Social Media Sentiment Analysis Study 88

Sprout Social

MARCH 15, 2021

For example, if most of the people you follow are in the social media niche you’re more likely to see personalized trends associated with social media. Understand audience sentiment around major topics. Twitter trends can help you understand the sentiment around trending topics and how people are responding to them.

Trends 126

Trends Twitter How To Hashtag 126

Keyhole.co

APRIL 18, 2023

Consider this example. For example, tracking likes, comments, and followers can help brands understand how well their content resonates with their audience. For example, tracking impressions, reach, and followers can help brands understand who is viewing their content, where they are located, and when they are most active on Instagram.

Metrics 52

Metrics Instagram Hashtag Sentiment 52

Keyhole.co

APRIL 25, 2023

For example, your monthly Instagram follower growth rate would be the percentage growth your follower count has seen since last month. For example, you could have fewer followers due to having a newer account, but you could be gaining traction much faster than they are. But even that might add to your work pile!

Instagram 52

Instagram How To Collaboration Hashtag 52

Keyhole.co

MARCH 26, 2024

Here’s an example from YouTube where the brand has a series of videos based around the LEGO Friends brick and minifigure sets. Other examples of LEGO’s content marketing strategy relating to pop culture are its posts of Dungeons & Dragon, Mario, Peppa Pig, and its own The Lego Movie throwback content.

Construction 52

Construction Social Media Strategy Collaboration 52

Keyhole.co

OCTOBER 24, 2022

For example, your monthly Instagram follower growth rate would be the percentage growth your follower count has seen since last month. For example, you could have fewer followers due to having a newer account, but you could be gaining traction much faster than they are. Stop calculating social media metrics manually! Final Words.

Metrics 52

Metrics Analytics Analysis Hashtag 52

Oktopost

JUNE 19, 2020

Tweets with links, for example, garner 86% more Retweets than those without. Use a social media marketing platform to “listen” for company mentions, taking brand sentiment into account. Setting an Example for Employee Advocacy. Setting an Example for Employee Advocacy. Many social posts should consist of outbound links.

Company 127

Company B2B Loyalty Survey 127

Hootsuite

JULY 6, 2022

And to crowdsource sentiment on your brand. Article, for example, uses their Instagram bio to ask folks to use their branded hashtag to post their UGC. For example, you can say your goal is to “increase sales on Instagram by 5% over the next six months.” Your Shopping tags will be listed in the Instagram Shop catalog.

Instagram 118

Instagram HootSuite UGC Influencer 118

Sprout Social

MAY 26, 2020

Who would have imagined, for example, that an innovative company like General Electric would face significant business issues and fail to adapt to changing markets? Let’s use Facebook as a micro-example. Parents and schools, for example, are increasingly seeking out and demanding digital literacy education.

Marketing 140

Marketing Class Skills Trends 140

Hootsuite

FEBRUARY 1, 2022

For example, if you’re looking to promote a new caffeine drink, working with a video game streamer makes perfect sense. Fast-food chain Wendy’s is a brilliant example of creating a channel and taking up valuable space on Twitch. For example, to increase awareness of the 2020 U.S. Top Twitch marketing examples in 2022.

Marketing 104

Marketing Authentication Template Templates 104

Oktopost

DECEMBER 22, 2019

Social listening also helps you keep tabs on the social media sentiment toward your company and products. In addition, some social media platforms (Reddit for example) get indexed in Google News. The Benefits of Listening. Best of all, Google Trends is free.

Tools 116

Tools B2B Sentiment Notification 116

Hootsuite

JANUARY 24, 2022

Brand sentiment. For example, you’ll start to see trends that guide you towards the best times to post on each of your social accounts. For example, social listening can provide data like: How many people are talking about your business or your products online (whether or not they tag you in their posts). sentiment analysis).

Data 95

Data Social Media HootSuite Template 95

Hootsuite

NOVEMBER 28, 2022

Subreddits have their own URL, for example the Star Wars subreddit can be found at www.reddit.com/r/StarWars. For example, instead of saying “the memes subreddit,” I’d say “r slash memes.”. Social listening tools automatically capture mentions of your brand, or other defined target keywords, and measure sentiment over time.

Reddit 102

Reddit Brands Meme Forums 102

Sprout Social

FEBRUARY 7, 2023

For example, at Sprout, we reached almost $450,000 in earned media value in 2022, while Ivanti achieved more than $500,000. Advocacy expands your candidate pool and generates positive social sentiment and buzz that increases your application volume. Your C-suite pitch: Traditional social media tactics are becoming less reliable.

Buy 92

Buy Curation Statistics Survey 92

Sprout Social

JUNE 23, 2021

For example, they kick things off with an onboarding email series with recommended next steps… …meanwhile, their site is brimming with resources in a variety of formats. For example, brands should make a conscious effort to share shout-outs and compliments from their customers.

Strategy 123

Strategy Policies Resources Loyalty 123