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10 Ways Government Agencies Can Increase Their Engagement on Social Media

Social Media Strategies Summit

Social media for government agencies is about demonstrating your expertise, building trust and credibility, and providing audiences with fast, reliable, unambiguous information. Every government social media marketer occasionally struggles with ideas or a lack of content. Treat Social Media As a Two-Way Conversation.

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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

In this exponential success, social media played a significant role. But how did they hit the marketing bullseye with their social handles? Analysis of Airbnb social media accounts Airbnb’s target market includes regular travelers with a budget crunch, families looking for unique experiences, and business travelers.

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10 of the Best Examples of Brands Using Instagram Reels

Social Media Strategies Summit

So if you’re already using TikTok — or you’re planning to add it to your social media marketing strategy — you should consider doing the same with Reels. However, New York University’s social media marketing team has found a way around this: highlighting its unique selling points via Instagram Reels.

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Top 10 Tips on Planning a Blogger Event

Mindjumpers

Follow George on Twitter @GeorgieC and catch her own social media thoughts at: What’s a Girl to Do? From a PR point of view an event should be about provoking discussion and debate around the product/service you drawing attention to rather then some tenuous association. experiences to inspire their writing.

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How to Operate at Maximum Output with a Small Team

Social Media Strategies Summit

Time is one of the most precious resources in social media for government agencies. Many government social media managers have small teams responsible for managing content and strategy across multiple platforms; others might be the only people focusing on social media at their agencies.

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Car Rental Business: Advantages And Disadvantages

The Realtime Report

These services are often used by those who need a car for a special event, such as a wedding, vacation, or business trip. Drivers are necessary for the transportation of vehicles between locations and delivery to customers when needed. Their responsibilities also include transporting customers if your company offers such a service.

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Hosting Influencer Events: The Dos and Don’ts

Pixlee

However, as the social media world continues to become more and more saturated with paid endorsements and advertisements, influencer marketing is at risk of losing its impressive success rates due to the rising skepticism consumers have towards the authenticity of brand partnerships. What is an influencer event?

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