Four Secrets of Successful Hashtag Marketing
APRIL 28, 2015
By Laura Petrolino #hashtags Love them or hate them, despite many who might wish to the contrary, hashtag marketing isn’t going away any time soon. Just like selfies, hashtags are so often used obtrusively. Hashtags can lace together and allow someone to easily follow conversation through multiple channels, participants, and even topics around one basic theme.
The Most Important Post-event Engagement Tool
JUNE 24, 2015
Think of the last branded event you created and the engagement tool you used. Whether it was a trade show, industry event, or conference, chances are you started engaging with participants via social media weeks before you ever did in person. Perhaps you joined a LinkedIn Group to get the dialogue rolling, or maybe you used hashtags in your tweets in anticipation of the event.
How to Identify Popular Hashtags
JUNE 1, 2016
Hashtags are used on social media channels and are important in your business – you may be missing a trick if you’re not using them. So let’s figure how how to identify popular hashtags… First… let’s talk about what hashtags are and why you need them! What are hashtags? Why are hashtags useful? How to identify popular hashtags.
How to Use Social Media for Event Marketing [Infographic]
AUGUST 17, 2015
Using social media to maximize the impact of live events (like trade shows, forums and conferences) is where shiny new tools meet old school marketing. As noted here previously, trade shows and other live events remain one of the top three lead generation channels for B2B companies, despite the fact they’ve been around for a while (the first trade conferences were in the 1700s).
Why Hashtags are Spam #hashtags
JUNE 12, 2013
Hashtags are spam that need to go away. According to reports that have hit the mainstream media lately, Facebook has just (finally) gotten #hashtags. Facebook tends to be a “late adopter” of a lot of technology and features, so you know that when Facebook “finally” gets a feature such as hashtags, the feature is on its way out. So, why are hashtags spam?
How to Track Hashtag Campaigns with Social Media Analytics
Convince & Convert
JULY 30, 2015
Hashtags are a great tool to track conversations about brands, companies, or events. They make it easy for users to follow discussions and keep up with the conversation, as well as allowing brands or event organizers to easily measure the buzz around their event. A good hashtag can help spread the message about your brand, company, or event far beyond your regular audience.
3 Hashtag Search Tools That Are Crazy Easy to Use
MAY 4, 2016
If you are looking to incorporate social media into your event , you’ll need to consider including a branded hashtag in your event strategy. I’ve been involved in digital conferences like SEJ Summit and Social Tools Summit — and monitoring hashtag activity during and after the events was crucial. Here are three hashtag search tools that are crazy easy to use! 1.
How to Create a Hashtag Just for Your Business
AUGUST 2, 2016
With so many advertisements, billboards and commercials in our face, it’s tough to find one without an added hashtag. Now businesses create a hashtag for consumers to find more information about a product or service. Whether it’s a branded term, phrase or call to action, hashtags increase social media engagement. When you create a hashtag, you give users a new way to get in touch with your business on social. Or users can simply engage in the conversation happening around that hashtag. Reasons to Create a Hashtag. When to Use Hashtags. Events.
Extend the Life of Your Event with Post-Event Planning
SEPTEMBER 18, 2013
Hosting an event is just the beginning of its life-cycle. The content you create and the leads you nurture will keep your event alive well after its end date. Tip: Keep the hashtag short and simple, and make sure you have it displayed at the event so the audience knows to participate. What advice do you have for extending an event’s longevity?
16 Tips for Using #hashtags HINT: You’re doing it wrong :P #socialmedia
SEPTEMBER 18, 2014
If you create content and don’t use a hashtag you are passing it through OWNED media (your subscribers) but it rarely escapes into EARNED media (other people who would be interested. Try adding a hashtag or two that you know people use and monitor and see how it resonates. WITH hashtags, outbound connection of content to channels occurs. 16 Tips for Using Hashtags.
Ultimate Guide to Twitter Hashtags
SEPTEMBER 30, 2010
Home About Us Contact SEJ News PPC SEO Tools Social Links BlueGlass SEO Services Social Media Marketing Pay Per Click Online Reputation Management Content Development Mar 24 2009 Ultimate Guide to Twitter Hashtags What is a Twitter hashtag? hashtag is a way to unite global Tweets around some particular topic. Where can I find what hashtags people are using? Thanks.
Putting Instagram events to work for your business
MARCH 6, 2013
They set up the hashtag #Comodomenu , put it on the bottom of the menu in the restaurant and online, and asked guests to both share their photos and tag them as well as browse the tag on Instagram to see what dishes were most popular. Make it easy for people to understand what they need to do, what the hashtag is and why they should care. Hashtags exist on several platforms.
Facebook and hashtags: at long last
JUNE 16, 2013
Facebook has introduced the use of hashtags ! This week, Facebook announced rolled out a series of features that surface some of the interesting discussions pe ople are having about public events, people and topics. Hashtags are the first step. In addition, users can create updates directly from a hashtag feed to insert themselves directly into any open discussions.
12 Questions When Considering A Hybrid Event
MARCH 14, 2011
Hybrid events, face-to-face experiences with a live streaming component for remote attendees, should be the norm. 12 Question To Consider About Hosting A Hybrid Event. Do we have a budget to broadcast the event to our members and potential members? Then you can brand the page with event information. And, we’ll save those reasons for another post.
Understanding the Nature of an Event Using Social Analytics
Techipedia: Tamar Weinberg
AUGUST 17, 2011
Recently, I was asked if Social Analytics sheds light on the nature of online events like the Netflix Outrage , which happened a few weeks ago as customers voiced extreme disappointment at Netflix for imposing a $6 a month increase for customers who still wanted DVD delivery. Most commonly used hashtags during the August 15th downpour. Stories about the rainfall. Like this post?
How To Create And Use #HashTags - Social Media
Social Media Network Marketing
JUNE 13, 2015
The #HashTags widespread use began with the Social Media Platform Twitter. But in October 2007, Citizen Journalists began using the HashTags of #SanDiegoFire, at Messina’s suggestion, to Tweet updates on a series of forest fires in San Diego. The practice of Hashtagging took off since then. Now Users and Brands employ Hashtags to cover serious political events [#Cairo] and entertainment topics [#MileyCyrus] alike. I n June 2013, Facebook added HashTag usage. HashTags can be used to express a certain service like #CustomerCare. Like #StaySafe.
Get the Most Out of Twitter Hashtags
SEPTEMBER 30, 2010
Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media MARKETING Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS OpenX Rackspace Hosting ConVerdge Communities About Us Submit a Tip! One of the most complex features of Twitter for new users to understand is the hashtag , a topic with a hash symbol (“# ) at the start to identify it. How about #bizducks instead?
“The Twitter Hashtag is the New Neon Sign”
Blue Focus Marketing
APRIL 10, 2012
Yet compelling as it is, we can take this statement one step further: I offer that your brand can also live in hashtags. The Twitter protocol known as the “hashtag” (or # symbol), which marks keywords or topics in a user’s tweet, has been making waves in the Twittersphere. It may have come from humble roots, but these days the power behind the hashtag is enormous.
Secrets of Twitter Hashtags (For Those Still Unsure)
SEPTEMBER 30, 2010
blog archives about Services Contact Secrets of Twitter Hashtags (For Those Still Unsure) by Robin Broitman Still feeling confused by Twitter Hashtags- those words that start with a # symbol that you keep seeing on Twitter? Wondering how to start or use a hashtag for your own purposes? Want to find out what a particular hashtag means? What the Hashtag?! Thanks.
Increase Twitter Engagement with Hashtags and HASHCORE
JANUARY 27, 2014
Did you know that tweets that include one to two hashtags have a 21% boost in engagement according to Buffer ? This could be due to the topic of the tweets, people who follow specific hashtags, trending topics, or the apps that pull tweets based on topic such as Paper.li. People who talk about Twitter tools on Twitter often use the hashtag #twittertools. HASHCORE in Action.
Filtering Out the Hashtag Economy
OCTOBER 18, 2011
At the epicenter of Twitter marketing (and bad jokes) are hashtags. Hashtags have become dominant in the stream, depicting events, twitter chats, initiatives, and more. Enter the hashtag filter, compliments of Tweetdeck. Adding a column based on a search term like IgniteDC or that favorite hashtaged term du jour provides a direct view of relevant conversations.
Television Gets In On Social Media’s Hashtag Game
NOVEMBER 5, 2013
Besides using social campaigns, shows are placing hashtags on the screen for when different events happen. Pretty Little Liars, Breaking Bad, and The Walking Dead are all known for placing hashtags into their shows. Blog hashtag Social Media Television TV Twitter It is getting more and more difficult for television shows to keep viewers attention. If so, which show?
The Data-Backed Guide to Event Marketing on Social Media: How to Get People Talking About Your Event
AUGUST 18, 2016
Taking an event from idea to sell-out is no easy feat. And half the battle of organizing an event is marketing it. Best of all, social media event marketing isn’t as time-consuming as you may think. One of the greatest feelings in the world is walking into one of your own events and seeing it jam-packed with people. How to share on social before the event.
Twitter, Vine, Periscope Debut Rio 2016 Features
AUGUST 2, 2016
The Olympics have spawned emojis aplenty, as 207 team emojis can be triggered by users simply by including the three-letter country code for each team in a hashtag, including the Refugee Olympic Team ( #ROT ). Events Twitter #Olympics #ROT 2016 Summer Olympic Games @Rio2016 Applications apps Arabic Arcos da Lapa Australia basketball Brazil Buses Canada Carlos Henrique Moreira Jr.
3 Live Event Marketing Tips from Gucci’s Social Dominance at Oscars 2016
MARCH 1, 2016
There are few annual events that can attract a mass audience like the Oscars. million uses of the hashtag #Oscars , proving that brands need to take advantage of this massive moment on television. It is a moment when film, fashion , and the arts collaborate for a night of entertainment. It also generates a great amount of buzz online and especially during the red carpet pre-show.
Twitter Unveils Emojis for 2016 Paralympic Games
SEPTEMBER 7, 2016
Twitter launched a series of hashtag-triggered emojis for the Games, and they are available in seven languages: Portuguese, English, Spanish, French, Japanese, Korean and Arabic. Bora acender a pira na #CerimoniaDeAbertura usando a hashtag #ChamaParalimpica ? revezamento da #ChamaParalímpica vai começar! A 1ª parada é em Brasília. Detalhes aqui: https://t.co/5NuHLIDk4G
How to Create Awesome Content From Your Next Event Experience
MARCH 12, 2015
If your business exhibits at trade shows or appears at other events, you have a great opportunity to get new content ideas – as well as detailed interviews – from the attendees and influencers you interact with during the event. Use your next event as an opportunity to learn more about your audience’s top pain points by interviewing people who visit you, or the people you meet.
Twitter Unicode Hashtags
AUGUST 10, 2010
Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Guy Sheffer @guysoft Community and Physics student Twitter Unicode Hashtags 5 Twitter #hashtag in Hebrew It as occurred to me that Twitter has no support for non-Latin hashtags. Download it here.
Twitter Hashtags: Nonprofits Speak Up
SEPTEMBER 30, 2010
Growth » Twitter Hashtags: Nonprofits Speak Up Nonprofiteers have been collectively organizing online for years–from email listserves to teleconferences to online message boards. But Twitter, and specifically hashtags, has created the ideal space to carry on industry-wide conversations across time, place, and topic. How are nonprofits using hashtags? Why that often?
Twitter Best in Events and Emergencies
APRIL 26, 2011
recently experienced two events—one good, one bad—that show Twitter at its best. It was a fairly geeky tool, and it was real-time only, but it was nice to connect with the event I couldn't attend. But Twitter and the hashtag make connecting with the people at the conference and those following remotely easier than ever. Twitter got a workout that day. Media reports.
The Business Guide to Using Instagram
MARCH 17, 2015
Community events. What is an Instagram Hashtag? Like Facebook or Twitter, you can use a hashtag on Instagram that will help you attract new followers. hashtag provides an easy way to search similar topics for people who are interested in what you’re posting. Using a hashtag is one of the easiest ways for them to find you. Nor are they all big brands.
5 Reasons to Leap at the Social Media Marketing World’s Next Event
FEBRUARY 13, 2016
This post will be updated soon to be about content from the event. If you want to stay tuned for new Social Media events, please subscribe and you’ll be notified. . Every event, every summit, every live event has been a non-negotiable part of my calendar. Join in on the SMMW event page before, during and after the event. Image by Shutterstock.
Non-Profit Social Media: Raise Awareness and Demand
MAY 26, 2015
Hashtags: Your New Best Friend. Hashtags are incredibly useful little tools that could become every charity’s best friend. Many people subscribe to hashtags as a way of keeping up with a specific topic, and you can use them to get your message in front of people who care about that topic. Always research your hashtag before using it. By Kari Kiel. Tell a Story.
Twitter Tip: What is a hashtag (#) on Twitter?
JULY 5, 2011
My Twitter buddy @LucyBakerMakeup asked me a question about hashtags (see above) so here’s a quick #101. hashtag groups tweets together on a particular subject. This is called a hashtag. When you click on the link you will see all the latest tweets containing that hashtag, making them easy to find among the millions of tweets sent each day. Here’s why…. factor.
What’s Next for Social Media and Events?
SEPTEMBER 9, 2011
Woe to the networked nonprofit or association who only thinks of events in terms of their end of year fundraising gala or annual conference! With events, planned or otherwise, what kinds of best social media practices should nonprofits be using today? Expertly use hashtags on Twitter and elsewhere. Let people donate by sharing their event experiences. HelpAttack!
How to Know If Your Brand Should Hop on a New Social Media Trend
Ignite Social Media
AUGUST 23, 2016
Are all your Facebook friends talking about the next big sporting event, upcoming holiday, or election? Some hashtags, trends and memes, while popular, have the potential to be lost on – or offend – your brand’s audience. Some trends and hashtags, while appearing innocent, may have a more complicated background. Go catch em somewhere else, man. Is this trend right for my brand?
Why Twitter #Hashtags Are Worthless [Infographic]
SEPTEMBER 7, 2016
Now let’s talk about how #hashtags fit into this story. Hashtags are a great tool to group tweets together among a large number of users. They can effectively combine posts for an event or topic, providing an easy way to follow the conversation. But the problem occurs when spammers target hashtags in an attempt insert themselves. Social Media
Twitter Hashtags 101
SEPTEMBER 28, 2012
If you’ve been using Twitter a while you will have come across the hashtag. The hashtag groups tweets together on a particular subject into one place. When you click on the link you will see all the latest tweets containing that hashtag filtering out all of the other tweets. Hashtags are useful in all kinds of ways: to follow or search tweets on a topic of interest: #Photography, #XFactor, #SaveTheChildren, #Olympics2012. to publicise or hold an event, such as an industry event, competition, special offer, webinar or live Twitter chat*. No BS.
A Walk Through Twitter’s Walled Garden
The Realtime Report
JULY 27, 2012
Events: Pictures Twitter Or It Didn’t Happen. Twitter is looking to “more closely tie the shared experience on Twitter to the actual event that is happening,” says CEO Costolo. Last month, it introduced its first branded hashtag page in partnership with #NASCAR. What will this experience look like? says Anil Dash. So what does this garden look like?
ProBlogger Event 2014 – Wrap Up
SEPTEMBER 22, 2014
It is hard to believe but the 2014 ProBlogger Training event is already last month and if I’m honest with you – I’m still reeling from it a little. This was our second year of holding the event on the Gold Coast in Queensland Australia but it was the first time we’d had over 500 attendees all in the one room. The Best Problogger Event Ever! Enjoy!