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Writing tricks for content marketers

Sherrilynne Starkie

Studies show that longer articles tend to achieve more retweets and shares in social media and attract more comments. Writers of marketing content can feel a little overwhelmed when it comes to knowing how to get the best search engine rankings when Google and major social networks are always tweaking their algorithms.

Content 304
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Hootsuite Hacks: 19 Tricks and Features You Probably Didn’t Know About

Hootsuite

Whether you’re a solopreneur or a multi-brand team or somewhere in between, read these 19 tips to get an insider look at how Hootsuite power users wield the dashboard—and get the most out of social media for their business. Hootsuite hacks for scheduling and publishing . Polish your posts with vanity URLs.

HootSuite 140
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How B2B Brands Can Drive More Leads This Year

Webbiquity SMM

LinkedIn is the primary social network for professionals, about 546 million , round the world. Publish whitepapers and reports on subjects that would interest your customers. You should also create custom URLs for all your campaigns with UTM parameters. Leverage LinkedIn. Write blog posts related to your industry.

B2B 217
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Search + Social = Online Reputation

Socialmedia.biz

Moreover, moguls, oligarchs, and high-net-worth individuals tend to be both too busy and private to invest the time and energy registering, building out, and keeping fed a small army of social media profiles, including more than just LinkedIn. Actually control. There’s the rub. What you need to do is armor-up, soldier! It’s simple.

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Social Media Time Savers: 4 New Productivity Tools and How to Use Them

Convince & Convert

Between our new newsletter, the One Social Thing , and the handy tools below, we hope to give you enough time- and sanity-saving techniques so you can go home at 5pm , be with your family, and even take up a hobby. After their 30-day free trial, you probably won’t remember how you managed your content without it.

Tools 156
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Wirearchy :: I'll Do It My Way - The Mass Customization of Knowledge Work

Buzz Marketing for Technology

A book was published several years ago by Bill Jensen ( Work 2.0 - Rewriting the Contract ), which outlined four principles for the rapidly-approaching interconnected workplace of the near future. Theyre aware that it is their life energy, and their life choices, that are being impacted by the relentless demands for performance.

Compete 100
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A Deeper Look at the Twitter Metrics You Should Be Tracking

Sprout Social

Businesses focus a lot energy on creating content that not only builds a Twitter audience, but also drives engagement with customers. Retweet (RT) : Occurs when a user shares an existing Tweet published by you (or another Twitter account) with their followers. This tab displays all of the activity around Tweets that you’ve published.

Metrics 40