Audiense

JULY 29, 2020

This is a guest blog written by Michael Brito, EVP of Digital & Analytics at Zeno Group. Connect with him on LinkedIn or Twitter.

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Later

JULY 29, 2020

Brushing up your Instagram SEO skills can give your reach, discoverability, and engagement on Instagram a serious boost. . The fact is that many of the techniques you use to optimize your SEO on the web can be applied to improve your content and profile’s discovery on Instagram! . From hashtags to alt text, we explain how to take on an SEO mindset on Instagram and why this can help increase your discoverability. .

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agora pulse

JULY 31, 2020

Have you decided to turn to a social media marketing agency for all your social media needs? Then you’ll need to sift through all the possibilities and find which agency works best for you. . You’ve reached the point now that your brand can no longer manage your social media channels in house. You want to grow your social media engagement or your pages have been neglected for a long time—but you don’t have the time or resources to manage them.

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Social Media Marketing How To Social Media Management 190

Visually SM

JULY 31, 2020

Let’s suppose you have a successful Digital Marketing strategy, and everything is well and good. But how is your video marketing performance? If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. Videos are more attractive, engaging, and achieve a higher ROI — and these are all good reasons for you to incorporate them into your Digital Marketing Plan.

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Social Media

Social Media Today

JULY 31, 2020

With Twitter working on developing a new subscription option, it's sent out a survey to some users asking them about potential options they might be willing to subscribe for.

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Ignite Social Media

JULY 31, 2020

The power-struggle is real. It seems that every brand out there is trying to figure out the right way to target Millennials and Gen Zers. However, there’s a huge problem at hand that we at Ignite Social Media want to help fix: Understanding who Millennials and Gen Z are TODAY. We’ve found that most people are a bit stuck. They forget that Millennials have, for the most part, grown up and aren’t those crazy college kids they were a few years back.

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Visually SM

JULY 27, 2020

Social media tools are essential for a smart business to manage important channels in their Digital Marketing routine. Automation is fundamental in this work, making these tools a must. These channels are a direct connection between brand and audience. It is possible to raise interest in products, generate interaction, and even work on customer service.

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Social Media Today

JULY 31, 2020

Pinterest has crossed the 400 million active user threshold, putting it in exclusive company in the social media space. Here's a look at some of the latest Pin usage trends.

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Ignite Social Media

JULY 29, 2020

It’s July 2020, which means Stop Hate for Profit is underway. If you’re not familiar, Stop Hate for Profit is a recent protest where large advertisers have pulled their budgets from Facebook and Instagram to try and get Facebook to adjust their policies on hate speech on the platform. As laudable as this effort is, I think it slightly misses the mark on what areas of the platform Facebook needs to work towards fixing.

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The Realtime Report

JULY 28, 2020

4 Essential Tools for Podcasting. Production in 2020. It’s estimated that 32% of Americans listen to podcasts on a monthly basis. And the podcast industry is expected to be worth around $1 billion by the end of next year. Being such a booming industry, it makes sense why so many people are thinking about starting their own podcasts. Image by Macb3t from Pixabay.

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Products Tools Software Template 179

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Social Media

Janet Fouts

JULY 29, 2020

?. Our nation is mourning the loss of civil rights icon U.S. Rep. John Lewis. As I watched his casket cross the Edmund Pettus Bridge for the final time, the very bridge he marched every year in the peaceful pursuit of ending racial segregation since the 1960s, I reflected on his powerful presence and mindful response to the many adversities he faced.

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Vimeo Skills Meeting Activities 163

Social Media Today

JULY 30, 2020

Twitter has provided another update on the extent of the recent hack, which saw the profiles of several high profile users taken over and used to promote crypto scams.

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Twitter 217

Ignite Social Media

JULY 27, 2020

Most social platforms offer a snippet of code advertisers can place on their websites that offer benefits such as enhanced targeting, tracking, and insights. There’s the Facebook Pixel, Pinterest Tag, and Snap Pixel, to name a few. LinkedIn has a lightweight Javascript tag; the “LinkedIn Insight Tag”. In this post, we will cover the key benefits of implementing this tag that includes insight into rich audience data, creating important target audiences essential for campaign effectiveness,

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agora pulse

JULY 30, 2020

Do you manage Facebook groups for your clients? If so, consider using Agorapulse to post to Facebook groups and save time and energy. Whether your Facebook Group is just getting started or is well established, you can post to it via Agorapulse. So, you can be more strategic and targeted as you manage your groups. Doing so can create more growth and engagement for your group, and help you reach your goals more effectively.

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SocialFish

JULY 28, 2020

More than a quarter of the population of the U.S., or over 83 million individuals, are a part of the Millennial generation. Born between 1982 and 2000, members of this generation are aged 21 to 38. Some are just finishing college and looking for their first career amid a global pandemic. Others are looking to or have recently bought a home, started a family or advanced their careers.

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Social Media Today

JULY 29, 2020

Snapchat has published a new study which looks at evolving video consumption behaviors, and how businesses can align their content efforts with these shifts.

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Hootsuite

JULY 29, 2020

Keep informed with this rundown of Instagram’s latest updates. From new ad formats to Instagram Shop upgrades, Instagram is constantly introducing new features for marketers. But if you don’t know about them, you can’t take advantage of them. Stay in the know so you get ahead of Instagram trends and give your marketing that extra edge. Here are the new Instagram updates for July 2020.

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agora pulse

JULY 29, 2020

I f you use Facebook for marketing and advertising, you need Facebook Business Manager. Here’s a guide to what it is, how to use Facebook Business Manager, and how you can benefit from it. If your company is one of the millions that rely on Facebook for marketing and advertising, you need to know how to use Facebook Business Manager. After all, this native tool lets social media managers and digital marketing agencies manage Facebook assets, research their audience, create shoppable catalo

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Facebook How To Notification Instagram 154

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Social Media

SocialFish

JULY 28, 2020

More than a quarter of the population of the U.S., or over 83 million individuals, are a part of the Millennial generation. Born between 1982 and 2000, members of this generation are aged 21 to 38. Some are just finishing college and looking for their first career amid a global pandemic. Others are looking to or have recently bought a home, started a family or advanced their careers.

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Tips Banking Buy How To 130

Social Media Today

JULY 31, 2020

Microsoft is reportedly considering purchasing short-form video app TikTok, as the US Government considers imposing new regulations on its operating capacity.

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Microsoft Report Video 217

Hootsuite

JULY 29, 2020

Users spend an average of 46 minutes on TikTok daily. But the question is: how can you get your videos to catch your audience’s attention during that time? While there’s no magic recipe, coming to grips with the TikTok algorithm can help you work with it and improve your odds of success. So what are you waiting for? Let’s explore the various ranking factors at play and how you can leverage them to get your content to rank on the sixth largest global social network.

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Hashtag How To Trends Remix 145

Forbes Social Media

JULY 26, 2020

Parler, the libertarian or right-leaning social media platform calling itself the “anti-Twitter,” accused Twitter of locking accounts of Jewish users for displaying profile pictures featuring the Star of David.

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Twitter Social Media Features Platform 145

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Sprout Social

JULY 29, 2020

When making purchasing decisions, potential customers put a lot of weight on the experiences of others. Many shoppers seek out reviews to find objective and unbiased information on products they’re interested in buying. As a marketer, social proof such as reviews from customers organically sharing their opinion is extremely valuable. It’s essential to incorporate asking for reviews into your marketing strategy to make sure that you’re getting quality reviews from your customers

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Review Case Study Reputation Study 141

Social Media Today

JULY 31, 2020

Pinterest has reports a significant increase in active users in its latest performance update, as people look to shop online amid the COVID-19 lockdowns.

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Report Activities 218

Hootsuite

JULY 31, 2020

“The only constant is change,” Greek philosopher Heraclitus has famously said. We can’t prove it, but we’re pretty sure he was talking about Facebook updates. Sometimes its changes delight (see: the introduction of Messenger). Sometimes they cause mass outrage (see: literally any time the interface is redesigned). But one thing’s for sure: Facebook never rests on its laurels.

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Facebook Mobile Notification Groups 144

The Realtime Report

JULY 31, 2020

What Makes a Great Boss? A Guide for Aspiring Leaders. What makes a good boss? If you have recently accepted a position where you are in charge of a team of people, you most likely have asked yourself this question. As a manager, you are the central culture setter for your organization. Image by Gerd Altmann from Pixabay. If you are looking for ways to lead your team decisively, you’re in the right place.

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Social Media

agora pulse

JULY 28, 2020

Discover how to glean the data you need from a social media report to produce remarkable content for your audience. When you create a social media report, you use charts and data to illustrate what you’ve accomplished. But these summaries are much more than progress reports that reflect on the past. Your social media report can also help you look forward and plan ahead.

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Report Data Social Media Content 121

Social Media Today

JULY 28, 2020

Twitter may soon change its display of 'retweets' and 'retweets with comments' in order to more accurately display each on your posts.

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Twitter Comments 218

Hootsuite

JULY 29, 2020

Getting a YouTube verification badge is massively important for anyone who wants to make money from this video sharing platform. But it’s not easy to get that little grey checkmark (and maintain it). Maybe you’ve already tried to get your YouTube channel verified, and you were rejected. Maybe you earned it, and not long after, you lost it without knowing why.

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Sprout Social

JULY 28, 2020

Every retailer is thinking about the steps they’ll need to take when it’s time to reopen. And it’s not just operations and logistics teams that need to prepare—your business’ social team also needs to have a plan in place for reopening. Throughout quarantine, social gave brands a direct line to their customers. With in-person shopping making a comeback, social will again play an important role in keeping customers updated on information that will impact their in-store experience.

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Amy Porterfield

JULY 30, 2020

In my 10+ years of being a digital course creator, I’ve seen a course for everything under the sun! From sourdough bread making to retirement planning, and everything in between — I’ve seen it all! And this just reaffirms my belief that everyone has a digital course in them. In this episode, I’ll share 10 […]. The post #328: 10 Unexpected Digital Course Topics That Will Inspire You Into Action appeared first on Amy Porterfield | Online Marketing Expert.

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