Sat.Nov 14, 2020 - Fri.Nov 20, 2020

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10 Ways to Boost Your Social Media ROI

Social Media Strategies Summit

Social media ROI is a bane for most marketers. In fact, it is the biggest concern of 55% of marketers, according to a Sprout Social survey. Out of the 2000 marketers surveyed, most said they have no clue how to define, measure, or report social media ROI. Image via Sprout Social. If you’re in the same league of lost marketers, here’s something you need to understand: Despite social media’s growing role in driving sales, it continues to be a place where people come to interact with friends and fa

ROI 246
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YouTube Will Start Inserting Ads into Non-Monetized Content, Updates Rules Around Facial Recognition

Social Media Today

YouTube has announced an update to its Terms of Service to cover the use of facial recognition data and new rules around monetization of content not in the YouTube Partner Program.

YouTube 218
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Tips for 2021 Social Media Planning & Budgeting

Ignite Social Media

This past year many marketers were forced to reallocate budgets and pause marketing campaigns due to the coronavirus pandemic. And as we get ready for 2021, there are still many uncertainties that have us questioning the effectiveness of different marketing tactics and wondering where to best allocate funds. To help your organization gear up for the new year and solidify a social media strategy you can be confident in, our expert social media strategists have broken down valuable tips to conside

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The Big Five: How to Use Personality Psychology to Improve Your Marketing

The Realtime Report

The Big Five: How to Use Personality Psychology. to Improve Your Marketing. Your business is nothing without effective marketing strategies. Marketing, while often seen as mostly numbers and data, actually must consider human behavior and personality in order to be effective and grow your business. When you think about human behaviors and personality traits, you can better market your product or service and touch on the emotions of your customer base to make more sales.

How To 185
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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How to Build a Brand on Twitter in 11 Easy Steps

agora pulse

BONUS MATERIAL: Free Social Content Calendar. Looking for solid, time-tested advice on how to build a brand on Twitter? Read on to find expert tips on how to build a following on Twitter … and how to keep it growing. Can you really build a brand on Twitter 280 characters at a time? The answer is YES! I’ve built my brand even though I live in a small historical town that not many people have heard of.

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Facebook Outlines Evolving Efforts to Combat Hate Speech in New Report

Social Media Today

Facebook has released the latest version of its Community Standards Enforcement Report, which now includes a specific section on the prevalence of hate speech.

Report 217

More Trending

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Top Tips to Help You Choose the Best Merchant Service Providers

The Realtime Report

Top Tips to Help You Choose the. Best Merchant Service Providers. There are several ways to choose the right bank that offers many services. Many banks compete between each other to provide the best and the most optimum services for its consumers, specifically, merchants and sellers. The main highlight here is that sellers would greatly benefit from the bank’s services because they provide them with ease of access to much needed market tools that will help their business grow and flourish.

Tips 180
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[PRODUCT UPDATE] Audiense Insights reports available in under 5 minutes

Audiense

You are probably familiar with our report previews by now: from a few seconds after launching certain reports, they were accessible and provided a snapshot of your audience analysis while your report was generating. Well, previews have been removed to make way for our latest development: You can now access the full Audiense Insights report in just under 5 minutes!

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Despite Everything, Facebook Remains a Prominent Facilitator of Election Misinformation

Social Media Today

Despite spending years preparing for the 2020 US election, insights show that Facebook remains a key facilitator of misinformation in the wake of the poll.

Facebook 217
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Top 10 Reasons Not to Miss This Summit

agora pulse

Trying to weed through all the webinars and decide which ones to attend? Put this Twitter summit on the top of your must-attend list. Here’s why. In a time when it seems like there is Yet Another Massive Marketing Event Registration (YAMMER) every other day, why would one stand out from the others? What might make you decide to register and spend a day at this event rather than that one?

Eventful 142
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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4 Reasons Why Charter Flights Make Sense for Business Trips

The Realtime Report

4 Reasons Why Charter Flights. Make Sense for Business Trips. When you need to get in front of a client quickly, flying standby on a commercial flight may or may not accomplish the goal in a timely manner. A better solution is to think about chartering one of the private flights offered by different charter services. While this may be something new to you, rest assured that many business professionals have learned the value of this travel solution.

Airlines 172
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The Best Times To Post On Social Media

Blog2Social

Every social media network has its “best times” These are days and times when your audience is particularly active on social networking sites. The time of publishing can play a decisive role in achieving as many likes, shares and comments as possible as well as a wide reach. The infographic will show you the best […] Der Beitrag The Best Times To Post On Social Media erschien zuerst auf Blog2Social Blog – Tips for social media marketing, sharing, scheduling, cross-posting.

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New Antitrust Suit Set to Brought Against Facebook Over Instagram and WhatsApp Acquisitions

Social Media Today

A group of state attorneys general are launching a new antitrust lawsuit against Facebook, which could increase calls for a break-up of the company.

Facebook 217
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How to Quickly Upskill Your Marketing Team

Oktopost

Upskilling your marketing team is always a good idea. But who owns the responsibility to level up the team and upskill their leaders? And who can marketers of any level turn to define or refine an ideal marketing job or career in today’s climate? With the coronavirus pandemic impacting the future of the way we work and many members of the marketing community currently #OpenToWork , I felt it only appropriate to sit-down with Erik Harbison , CMO, digital marketing coach, advisor, connector and cu

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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How Do I Know It’s Time for New Residential Windows?

The Realtime Report

How Do I Know It’s Time for New Residential Windows? All good things must come to an end. That applies to the windows in your home as well as many other things. How do you know that it’s time to invest in replacement windows ? Here are some signs to keep in mind. The Windows Don’t Work Properly. It’s true a few of the windows still work the way they should.

Energy 172
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Optimizing Your Pinterest Strategy for Holiday and eCommerce

Ignite Social Media

It’s that time of year again – the holidays are upon us. If you haven’t defined your Pinterest strategy for the coming weeks, now is the perfect time to finalize your plans. People are shopping for themselves and loved ones earlier than ever (as we have previously seen consumer patterns shift across the board ), so get ahead of Black Friday and start encouraging your audience to shop throughout the season.

Strategy 117
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Facebook Updates Report Moderation Systems to Ensure Worst Case Content is Dealt With First

Social Media Today

Facebook has outlined a new update to how it deals with the moderation of rule violating content, which should see the worst cases dealt with faster.

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Social Spotlight: How Airbnb kept the lights on when everyone was home

Sprout Social

Overview. At the start of the pandemic, the future was dim for Airbnb. The infamous hotel industry disruptor was now facing a devastating disruption of its own. Suspended travel, shelter-in-place and strict social distancing cost them $1 billion in canceled bookings—a loss that left them no choice but to postpone their long-awaited IPO plans, and cut their staff by almost 2,000 employees.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Video Content Tips for Facebook

The Realtime Report

Video Content Tips for Facebook. One of the most engaging forms of content on social media is the video clip. On average, they garner more shares, comments and views than any other type of content combined. Facebook is a platform that’s particularly heavily loaded with great video content, all being used to help accounts – be that personal or business – go viral and eventually build a profitable brand.

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Live Shopping on Instagram: Everything You Need to Know to Get Started

Hootsuite

Ever wanted to be the star of your own shopping channel? Good news: Instagram’s new Live Shopping feature is here to make you a shoppable star, baby! Live shopping has already made it big in China over the past few years on platforms like TaoBao — like, $170-billion-market big. Now, Instagram has launched its own Live Shopping tool, giving Instagram users their own chance to get a piece of that delicious ecommerce pie.

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9 Social Media Video Ideas to Modernize Your Corporate Communications

Social Media Today

Coming up with social media ideas for your corporate communications can be tricky. Check out these ideas to add some sizzle to your content strategy.

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Hello from the outside: Exploring the great outdoors while staying close-to-home

Sprout Social

When we kicked off the new decade, people embraced resolutions to travel, exercise and more, just as they do every year. However, throughout the year, the pandemic has influenced where we go, who we see and how we entertain and care for ourselves. With travel and tourism down due to the pandemic, people are leaning into activities and outings that are close-to-home.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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What are Some of the Benefits of Shared Office Space?

The Realtime Report

What are Some of the Benefits of Shared Office Space? While it’s great that you can operate your business from home, there are times when working out of a traditional office is more practical. That doesn’t mean you have to pack up and rent office space that you use all the time. A better approach is to look into options for temporary rentals that you can use for a day, a week, or a month.

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Top Tactics for B2B Growth Hacking

Socialmedia.biz

After getting a business off the ground, an owner’s next priority is securing growth. Growth hacking involves quickfire experimentation across a marketing funnel aimed at rapid growth. Using a small budget, a company can target as many potential customers as possible. Breaking into a market is challenging, and it will not happen without hard work. To apply B2B growth hacking tactics, a business needs a growth mindset and a predetermined process to follow.

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Facebook, Twitter and Google to Team Up to Combat COVID-19 Vaccine Misinformation

Social Media Today

With a COVID-19 vaccination nearing, the major tech platforms are looking to enhance their efforts to combat vaccine misinformation online.

Team 218
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The work isn’t done: Make brand activism more than a moment

Sprout Social

“Believe in something. Even if it means sacrificing everything.”. Nike and Colin Kaepernick said that in 2018 , and even in the short time since then, consumers’ expectations for brand activism have continued to evolve. Sure, 70% of people want businesses to take a stand on social and political issues. But in 2020, more than half of consumers (55% overall and 65% of millennials) say they expect brands to go beyond corporate statements and donations and announce new initiatives, goals and involve

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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The Newest Features Available in Business Laptops

The Realtime Report

The Newest Features Available in Business Laptops. By. Keith Stoddard. With people working from home more than ever before, having a good laptop is crucial for any business. There are many new features in laptops which can improve the functionality and efficiency of any workspace. One new feature that has been gaining in popularity is biometric systems for improved security.

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JK Rowling online reputation analysis

Awario

Why does the Internet hate JK Rowling? And does it really? We analyze the online reputation of the Harry Potter author and show how to check your own online reputation.

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LinkedIn Shares Listing of its Most Influential Users in 2020

Social Media Today

LinkedIn has released its annual Top Voices list, showcasing the LinkedIn members who generated the most engagement throughout the year.

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5 Common Types of Motorcycle Accidents and How to Reduce the Risks

Socialmedia.biz

Car drivers often do not look out for motorcyclists and coupled with the fact that they can be hard to see, this makes riding a motorcycle risky. Riding in a safe manner and wearing the right protective gear will help to reduce your risks of having an accident. Here are five common types of motorcycle accidents and how to reduce the risks of having them. .

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Why You Can’t Have a Real Conversation with Your Computer

The Realtime Report

Why You Can’t Have a Real. Conversation with Your Computer. By. Steven Shwartz. Sure, we can ask Siri or Alexa to answer a question or perform an action for us. But Siri and Alexa can only respond to pre-programmed questions and commands. (You can find a detailed explanation of how personal assistants work at AIPerspectives.com/chatbots ). They do not really understand what you are saying, and you cannot have a real conversation with a personal assistant like you can with another person.