Waxing UnLyrical
SEPTEMBER 7, 2017
Which moments in time are forever etched in your mind? Can you recall exactly where you were, what you were wearing, how you felt, how it changed your life in perhaps some infinitesimal but incredibly impactful way? Here are some of mine: 1. The day Princess Di died (she was buried two decades ago yesterday). I was at a play rehearsal, a pall of gloom over us all.
The Social Media Hat
SEPTEMBER 8, 2017
With burners and beakers, flasks and funnels, the Social Media Lab scientists set out to conduct experiments and get answers - even if those answers challenge our preconceptions.
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Convince & Convert
SEPTEMBER 6, 2017
Would it just be easier to quit Twitter? That’s the question social media marketers are asking these days about the little blue bird. Not all that long ago, Twitter was a terrific way to interact with your customers, fans, and colleagues, as well as a solidly reliable method to create engagement around your own content. Only one of these is still true.
Pam Moore
SEPTEMBER 8, 2017
There you sit in the executive conference room watching everyone nod their heads about the latest idea from the new executive on the block. He or she has a new idea that is going to “save the company.” It could be anything from a random Facebook campaign, Live Video, Series of Instagram Stories, new Facebook group, LinkedIn group, social media campaign, planned “go viral” video” or a years worth of random inspirational quotes to bump up the engagement to your Facebo
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Waxing UnLyrical
SEPTEMBER 5, 2017
In August, #measurePR focused on incorporating measurement from the start of your campaign before even thinking of implement your strategy. Special guest Annsi Krol , CEO and co-founding partner of byBrick Insight and on AMEC’s International Board of Directors, is an expert on this, so who better to discuss it?! Here’s some of what we talked about: On the perfect measurement program: A2 I think the most important thing is to do it from the beginning.
Jon Loomer
SEPTEMBER 7, 2017
You have a new product that you want to promote. You create a Facebook ad campaign. Should you optimize for conversions or clicks? Now, you have another option with a new Facebook conversion optimization feature: BOTH. Let’s take a closer look… How Conversion Optimization Works. One of the many benefits of Facebook advertising is the ability to optimize for a particular action.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Pam Moore
SEPTEMBER 6, 2017
Do you ever feel like you are spinning your wheels on the social web? Feel like you try to build a plan but something is just not working? Are you getting caught up in an endless web of randomness? Random acts of marketing? Random acts of Facebook? Random acts of live video? Random acts of Snaps, stories, quotes, tweets and visual marketing? . Are you doing all the latest tactics the experts tell you to do, yet your bank account is headed the wrong direction?
Social Media Marketing
SEPTEMBER 4, 2017
Hey, guy, I am going to share my favorite way to improve your website traffic and trust me these are very helpful. So, here I start Social media Social media is one of the best ways to increase your blog/website traffic from zero to millions. According to Statista Survey , 2.46 billion world wild users are on social media and this expected to reach some 2.95 billion by 2020.
Jon Loomer
SEPTEMBER 6, 2017
Marketers can no longer edit organic link previews (thumbnails, headlines, and descriptions). Go ahead, try it. From the page publisher… Previously, you could click into the headline or description and edit what it says. Those items can no longer be changed. You also could have removed the link thumbnail and replaced it with something else. Now, if you click that “x” at the top right of the image, it removes the preview entirely with no ability to replace the image.
Jenn's Trends
SEPTEMBER 6, 2017
One of my biggest commitments with this blog is to always answer your questions. And sometimes I forget how even the simplest questions need to be answered. I spend so much time focusing on the how and why of various social media topics, that I often neglect the most basic of questions. One of those […]. The post Why Social Media Really Matters appeared first on Jenn's Trends.
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Kikolani
SEPTEMBER 5, 2017
This post examines the low completion rates for students taking an e-course. It also offers ideas and suggestions to shift your mindset for creating interactivity and for setting up “student outcomes” as a key objective to e-course success. After years of research, testing learning experiences, and participating in online learning, I’m finally following a path to bootstrapping success in the eLearning arena.
Meltwater
SEPTEMBER 6, 2017
Content Marketing Institute (CMI) defines content marketing as “a strategic marketing approach focused on creating… Read More.
agora pulse
SEPTEMBER 7, 2017
The cheapest way to generate leads and sales for your business using Facebook advertising is to use Facebook retargeting audiences to reignite your warm audiences to get them to opt-in for what you have to offer or purchase from your business. This is great if you have thousands of new people performing these actions on a regular basis. But, if these things aren’t happening very often for your business, then chances are your Facebook retargeting audiences aren’t going to be very big and yo
Convince & Convert
SEPTEMBER 5, 2017
Every week, the Social Pros Podcast serves up insights from real professionals doing real work in social media. Host Jay Baer and his guests dig deep into the inside stories and behind-the-scenes social media secrets at companies like Ford, ESPN, and many more. As Social Pros approaches its second birthday, we revisited some of Social Pros’ best conversations to bring you this list of the 12 most popular episodes since 2015—the best of the best. 12.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
The Realtime Report
SEPTEMBER 3, 2017
Top Tips To Effectively Streamline Your Business. If you’re facing the prospect of trying to streamline your business to make the company secure, then you might be wondering what options you have open to you. The thing to remember is that there are ways you can save money within the company without having to resort to redundancies and other harsh measures.
Rebekah Radice
SEPTEMBER 4, 2017
Like most businesses, you’re on social media to attract more customers. But to do that, you have to stand out. And in today’s highly competitive marketplace, standing out means earning attention in a short amount of time. That’s where process and strategy comes in. With the right plan in place, you can attract more leads, customers, and sales.
agora pulse
SEPTEMBER 5, 2017
So. It’s finally reached the point where your brand can no longer manage your social media channels in house. You want to grow your social media engagement or your pages have been neglected for a long time but you don’t have the knowledge or resources to manage them. . Either way, it’s time to look for a social media marketing agency to handle your requirements.
Taylor Marek
SEPTEMBER 8, 2017
After 7 years of dormancy, the Taylor Marek Podcast has re-emerged! After travelling the world and gaining a wealth of knowledge, we are back to share the stories we’ve heard and empower you with the knowledge we’ve gained. So sit back, grab a drink and enjoy the latest installment! After 7 years of dormancy, the Taylor Marek Podcast has re-emerged!
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Audiense
SEPTEMBER 6, 2017
Last Sunday was the end of one of the most anticipated revival television series to hit the small screen. Having premiered 27 years ago David Lynch decided to return with season 3 of Twin Peaks earlier this year. Don’t worry we won’t be revealing any spoilers, in fact we will be looking at the data and audience insights behind the crime drama. Using the data and insights entertainment channels will have the ability to create tailored tv shows with proven traction ensuring higher ratings.
Convince & Convert
SEPTEMBER 6, 2017
Would it just be easier to quit Twitter? That’s the question social media marketers are asking these days about the little blue bird. Not all that long ago, Twitter was a terrific way to interact with your customers, fans, and colleagues, as well as a solidly reliable method to create engagement around your own content. Only one of these is still true.
Ignite Social Media
SEPTEMBER 8, 2017
As social media continues to evolve, channels strive to increase their users by making updates to their platforms. Snapchat is a platform that continues to make updates in order to stay relevant as giants like Facebook/Instagram create features to rival them. Back in August it was announced that Snapcat acquired the location measurement company as well as purchasing the map app Zenly.
Rebekah Radice
SEPTEMBER 5, 2017
We’ve all heard the horror stories… an ill-advised tweet, a Facebook post that erupts into angry protest, or a meme that was better left unshared. While it may take some time to create your perfect social media strategy, it’s important to nail it down sooner than later. It could make the difference between an oops you can’t recover from and a strategy that builds brand awareness, conversation, and engagement.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Buffer Social
SEPTEMBER 7, 2017
Not all content needs to be shared everywhere. And not all content is suitable for every social media platforms. It’s all right to post entirely different things on different platforms. In fact, it might even help you to boost your engagement. For example, if you take a look at our Twitter and Instagram accounts , you’ll notice that we post entirely different things on each platform.
Razor Social
SEPTEMBER 6, 2017
While I was at the Social Media Camp in Canada I had a chat with Steve Dotto about his webinars. He said that he could predict the revenue from his webinars based on the number of email subscribers. So naturally, his focus was on getting more email subscribers. If you’ve built a well thought-out process but your conversion rates could be better, maybe there is something you’re not seeing, some part of the process that could be improved, or a common mistake that you could eliminate.
Ignite Social Media
SEPTEMBER 7, 2017
There’s plenty of big money to make big moves in the beer business. Enough for extravagant Super Bowl ads. Enough to create cans for every NFL team in the league. Enough to change your name to America. And while that money may pay for these big plays to get people talking, the craft breweries are working their way to the top of the beer business … through social.
Meltwater
SEPTEMBER 3, 2017
Sometimes political activism comes for your brand, whether you're ready for it or not, and… Read More.
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Buffer Social
SEPTEMBER 6, 2017
Creating social media content takes time. And creating great social media content takes even more time. You don’t just need to think about what types of content you’re going to create, but also how you can customize your social media posts for each platform. For example, you might create: A video for Facebook. A GIF for Twitter. An infographic for Pinterest.
Devumi
SEPTEMBER 6, 2017
Social media has become an important marketing tool for cause-oriented individuals and groups. With it, they can reach out to potential supporters with greater efficiency. Let’s take a look at three advocacy campaign examples and learn how each used various social media platforms to promote their causes. Advocacy campaign examples: “Let’s Tell America It’s Great” […].
Janet Fouts
SEPTEMBER 4, 2017
Hacking isn’t something new to Twitter, but it’s generally been easy to get your account back through Twitter tech support, though not always quickly. For most accounts it’s not much more than embarrassing and annoying. For brands, of course, it can be a bigger deal. HBO was recently hacked, and the hackers threatened to release scripts from popular shows like Game of Thrones, Silicon Valley, Vinyl and others.
Koka Sexton
SEPTEMBER 3, 2017
“Man is only great when he acts from passion.” – Benjamin Disraeli (19th century British Prime Minister) As an entrepreneur, The post How to: Find your Passion with 5 Creativity-boosting Exercises appeared first on Koka Sexton.
Rebekah Radice
SEPTEMBER 5, 2017
We’ve all heard the horror stories… an ill-advised tweet, a Facebook post that erupts into angry protest, or a meme that was better left unshared. While it may take some time to create your perfect social media strategy, it’s important to nail it down sooner than later. It could make the difference between an oops you can’t recover from and a strategy that builds brand awareness, conversation, and engagement.
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