Sprout Social

MAY 10, 2022

Similar to the sports world , brand marketing is a highly competitive arena. With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Thanks to social media, the goals of brand marketers are within reach. What is brand marketing?

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Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. You can filter social posts by parameters like account, keyword, hashtags, and location.

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Curation Social Media Management Tools Social Media 64

Sprout Social

AUGUST 15, 2023

—not to mention brand makeovers, like Twitter rebranding to X—marketing teams are forever playing catch up. Fortunately, AI marketing techniques like sentiment analysis and machine learning (ML) enable marketers to overcome shrinking bandwidths and harness social listening for business intelligence.

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Brands Sentiment Analysis Marketing 85

Hootsuite

APRIL 26, 2023

Ask any marketer what they wish their superpower was, and they would tell you: “To read minds.” To know exactly what people want is a marketer’s dream. Having accurate, insightful information gives you the chance to deliver the best products, write the best messages, and build engagement and customer loyalty.

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Hootsuite

MAY 8, 2023

Insurance social media marketing presents unique challenges. Social media marketing for insurance companies offers the ability to address those concerns. Finally, insurance brands also have to comply with industry-specific regulations that define what can and can’t be said on social media (and across other digital marketing channels).

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Insurance Social Media Policies HootSuite 88

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Social marketing can benefit retailers at every stage of the sales funnel. Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. retail market from a downturn.

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Retail Social Media Brands Tips 104

Ignite Social Media

AUGUST 2, 2022

Here are 7 surefire TikTok Marketing strategies. Before you dive head-first into TikTok’s marketing strategy, it’s important to determine whether a presence on the platform and the subsequent time and money invested, makes business sense for your brand. You need to have a solid strategy in place, which is where we come in.

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Strategy Marketing Banking Influencer 91

Hootsuite

MAY 6, 2020

With more than 145 million active daily users , Twitter should be a part of your marketing strategy. We’ve got everything you need to create and implement a highly effective Twitter marketing strategy that gets results. How to create a Twitter marketing strategy. 11 Twitter marketing tips, ranked from easiest to most advanced.

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Twitter HootSuite Marketing Hashtag 145

Buffer Social

NOVEMBER 20, 2018

When Tommy Williams was growing up in Austin Texas, he probably didn’t think his love for cooking and local farmers markets would lead to starting a nationally-recognized food brand. Tommy’s Superfoods needed a way to simultaneously increase brand recognition and brand loyalty. Building a successful multi-channel marketing campaign.

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Hashtag Campaign Brands Retail 100

Socialized

FEBRUARY 2, 2021

Where to get your Twitter account launched here: Consider the three necessary steps to build your account on Twitter: Go to www.twitter.com or download the Twitter app. How You Can Use Hashtags. Hashtags are really a key feature of Twitter, and they serve for grouping and finding tweets about a given subject. Final Words.

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Twitter Hashtag Social Networking Loyalty 130

Social Media Strategies Summit

NOVEMBER 18, 2020

Social media ROI is a bane for most marketers. In fact, it is the biggest concern of 55% of marketers, according to a Sprout Social survey. Out of the 2000 marketers surveyed, most said they have no clue how to define, measure, or report social media ROI. You can download it for easier access. Image via Sprout Social.

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ROI Social Media UGC Discount 246

agora pulse

JULY 8, 2020

But have you focused on Instagram marketing? In this article, I’m looking at Instagram marketing essentials, my best agency hacks, and the brands that are winning. Instagram Marketing: Why All the Fuss? If your current marketing strategy doesn’t include Instagram, you might be wondering what all the fuss is about.

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Instagram Tips Marketing Hashtag 109

Keyhole.co

FEBRUARY 16, 2024

It is particularly essential for busy social media marketers who value their time. Competitor insights from YouTube may be as follows: Posting frequency Video type and quality Audience Engagement rate Marketing and advertising strategies, etc. However, not all YouTube competitor analysis tools offer downloadable reports.

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Analysis YouTube Tools Strategy 52

Keyhole.co

MAY 11, 2023

That’s why having a solid Instagram marketing strategy is essential for success. In this ultimate guide to Instagram marketing, we’ll walk you through everything you need to know to create a winning strategy, from optimizing your profile to creating engaging content to using paid advertising. Let’s dive in!

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Instagram Strategy Marketing Hashtag 52

Hootsuite

JULY 25, 2023

Have you been using ChatGPT prompts for marketing? ChatGPT helps marketers brainstorm ideas faster, make decisions quicker, and increase productivity within their day-to-day workflow. That’s why we’ve compiled a list of the best ChatGPT prompts for marketers. Explain the marketing segments for [INSERT INDUSTRY].

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Pam Moore

JUNE 21, 2019

Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. Without content and humans, social media and digital marketing wouldn't exist.

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Hootsuite

SEPTEMBER 24, 2019

The number of brands incorporating Instagram marketing into their business strategy has surged in recent years. marketers used Instagram in 2016, more than 75% will do so by 2020. Before you get started with Instagram marketing, you need an Instagram for Business account or an Instagram Creator account. 3 of these instructions.

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Instagram Tips Marketing Hashtag 112

Hootsuite

SEPTEMBER 23, 2022

That’s how Khartoon Weiss, TikTok’s Global Head of Agency & Accounts, described the world’s most downloaded app at The Gathering , an annual business and marketing summit held in Banff, Canada. So what does it mean for marketers? Microcommunities” crystalize around hashtags like #crafttok , #planttok , and #DIYtok.

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How To HootSuite Loyalty Social Graph 98

agora pulse

MAY 5, 2020

Posts to Daily Hashtags. There’s a popular hashtag for every day of the week. Posting updates to these hashtags can diversify and refresh your social media feeds as well as increase engagement and discoverability. These have mostly originated from Twitter, but you can also use these hashtags on Instagram.

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Types Social Media Meme How To 214

Hootsuite

APRIL 28, 2020

billion downloads to date. Download the free guide now. Create a branded hashtag challenge. As with other social platforms, hashtags are a mainstay on TikTok for searching and sorting content. But hashtag challenges are especially popular on the platform. important; } blockquote.tiktok-embed:after { content: none

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Video Engagement Hashtag Influencer 145

Hootsuite

APRIL 3, 2023

Put on your best sweatpants and try out these 16 engagement posts on Facebook to become the hero of your own marketing story, er, strategy. Bonus: Download your free pack of 5 customizable Facebook cover photo templates now. Improve your marketing and social media content strategies (beyond Facebook) based on what you learn.

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Hootsuite

DECEMBER 9, 2020

In fact, spending on social media marketing spiked by 74% to reach 23% of marketing budgets according to The CMO Survey , and marketers anticipate spending will remain close to this new high level as we enter the new year. And transactions alone don’t create memorable brands , boost loyalty, or drive long-term growth.

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Questions Social Media Strategy Survey 142

Hootsuite

DECEMBER 6, 2021

Bonus: Download a free checklist that reveals the exact steps a fitness influencer used to grow from 0 to 600,000+ followers on Instagram with no budget and no expensive gear. That will ensure plenty of leads come to your page – and that your current followers are rewarded for their loyalty! Hashtag contest.

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agora pulse

NOVEMBER 10, 2020

How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? With analytics, your brand can also achieve more advanced goals like increasing return on investment (ROI), getting more value from campaigns, and integrating social media marketing goals with business goals.

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Analytics Social Media Tools Price 179

Hootsuite

JULY 4, 2022

It’s also a great channel to support the consideration stage of the buyer journey, drive conversions, and build customer loyalty. For social marketers, TikTok is becoming increasingly hard to ignore. Contrary to popular belief, TikTok is not just for Gen Z, meaning marketers can reach other age groups on this platform.

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Questions Banking Insurance HootSuite 104

Rebekah Radice

JANUARY 12, 2017

About to abandon Facebook marketing? 5 Facebook Marketing Tips That Will Increase Engagement. The single most effective way to build loyalty and trust is to share a ridiculous amount of valuable information. Take past newsletters, emails and other marketing collateral and turn them into quick tips. I know how you feel!

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Engagement Tips Facebook Marketing 150

Hootsuite

MARCH 29, 2021

Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. Hootsuite’s LinkedIn marketing strategy involves a mix of posts with and without links. All linkless posts were organic and did not include hashtags. Methodology.

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LinkedIn Engagement HootSuite Metrics 132

Hootsuite

APRIL 14, 2021

However, as marketers, we tend to cling to the safe, the tried and the market-tested. Meticulously curated flatlays, uninspired user-generated content (UGC) campaigns, and branded hashtags that sound like they were spooned out of a corporate soup. B2B marketers rejoice. And we get it. Let’s loosen up a little.

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Social Media Management Social Media HootSuite Template 133

Hootsuite

JULY 6, 2022

Bonus: Download a free pack of 8 eye-catching Instagram ad templates created by Hootsuite’s professional graphic designers. Article, for example, uses their Instagram bio to ask folks to use their branded hashtag to post their UGC. Organic posts help to build your awareness, follower loyalty, and brand personality.

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Instagram HootSuite UGC Influencer 117

Hootsuite

FEBRUARY 27, 2020

This year, competition for Instagram users’ attention and loyalty will only grow more intense. Bonus: Download a free checklist that reveals the exact steps a lifestyle photographer used to grow from 0 to 600,000 followers on Instagram with no budget and no expensive gear. Shoppable content is a must for Instagram marketers.

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Hootsuite

MAY 10, 2021

Even the tech giant, which abstained from traditional social media marketing for light-years by Internet standards, now posts regularly across multiple accounts and channels. Depending on the industry, companies may also run separate accounts for support, marketing, different verticals, divisions, and even recruitment.

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Sprout Social

AUGUST 3, 2023

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. Today, every post is influenced by factors like format, creativity, hashtags, how people engage with it and the ever-changing algorithm. And as a result, so has the role of social media managers.

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Social Media Content Airlines Authentication 90

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? Download the free guide now. 17 top social media video tips These 17 social media video marketing tips and production tricks are bite-sized wins you can implement today. Each video has to grab your audience fast,” says Eileen Kwok, Hootsuite Social Marketing Specialist.

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Video Social Media Tips HootSuite 106

agora pulse

JANUARY 3, 2020

Used by celebrities, politicians, and marketers alike, Twitter is the place to increase engagement and spread brand awareness. When fine-tuning your marketing strategy for the year ahead, knowing the stats for 2020 is a must. 75% of B2B businesses market their products and services on Twitter. (There’s so much noise!)

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Twitter Tips Influencer Hashtag 129

Buffer Social

OCTOBER 9, 2023

Once you've downloaded and logged into the YouTube Studio app, tap on 'Analytics' at the bottom of the screen. For example, if several of your top videos used lots of hashtags, then that’s a sign that you should use that tactic going forward. Viewer loyalty : Consistent subscriber growth reflects viewer loyalty.

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Analytics YouTube Overview Metrics 85

Hootsuite

APRIL 20, 2020

businesses are marketing on Instagram in 2020, and 90% of accounts follow a business —to keep you on your toes. We’ve got the latest information on how to work with the Instagram algorithm to further your Instagram marketing strategy , and keep building relationships with your audience. How much of your traffic is coming from hashtags?

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Instagram How To Remix Hashtag 145

agora pulse

SEPTEMBER 29, 2020

Instagram is an outstanding social media marketing platform. It has a ton of different solutions that many businesses can benefit from, including SMS marketing, review collection, and loyalty programs, but their UGC is what we’re focusing on today. A free downloadable content calendar. Hashtag help and inspiration.

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Instagram Social Media Tools UGC 140