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Why Human-Curated Content Outstrips Computers Every Time

Convince & Convert

Elias Roman , Co-founder of Songza , joins the Social Pros Podcast this week (on the 99th episode!) to discuss the undeniable power of excellent curation, delivering content to users that is perfect for the moment, and what makes people hit the “share” button. This is your music experience, curated. Listen Now.

Curation 131
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Connecting the Bridge Between Social Media And SEO

Your Escape From 9 to 5

How can you maximize social media and SEO (search engine optimization) to turn clicks into profits? Let’s briefly explore the social media and SEO connectivity, with Google’s power to influence information generation in the background. Is social media management still relevant? Social is the New SEO.

SEO 74
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8 Black Marketers Who Are Making Their Mark on the Industry

Likeable

Here are some innovative, trailblazing marketers who continue to inspire us with the work they’re doing for their companies and for the world. When it comes to the brand’s marketing, Smalls-Worthington says their approach is “multi-touch.” Prior to that, she led social marketing at both MGM Resorts and Yahoo!

Industry 134
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Do You Need A Degree In Digital Marketing And Social Media?

Twist Image

How important is a formal education for a career in marketing? My general train of thought was that it would be easier to go back to school should my career in media not work out than to stay in school and try to manage the workload of running my own publishing company while attempting to secure a degree. I am certifiable.

Blogroll 109
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Socialympics: How Social Media and Blogging Has Boosted Sports Media

Convince & Convert

Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. New Media Entities are Born. Twitter is the new sports ticker.

Sports 134
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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

Examples range from Google News and Yahoo! to topic-focused niche sites such as (using social media as an example) Social Media Today and Social Media Informer. New tools, however, are bringing sophisticated content aggregation and curation within reach of midsized enterprises.

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17 Content Marketing Trends to Keep an Eye On

Writtent Blog

Content marketing — like any other type of online marketing — is continually changing and evolving. Example: one of my Internet marketing buddies’ content marketing campaign was built heavily around article directory submissions (think Ezine Articles ). Social Media Reigns King. Image source.

Trends 95