Techipedia: Tamar Weinberg

MARCH 17, 2010

He also gave a simple example of how to measure Social Media ROI: What you really want to know when measuring Social Media ROI is how much money each incoming warm lead is worth. Here’s a great example: Many Yelp reviews are taken down within a few days of being posted. Put them to good use! Ever wonder why?

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The article has examples of how social media worked too. The Poetry of Social Networking to Court Customers and Invest in Relationships (Brian Solis): Brian Solis shares his foreword to Sean Percival’s book, MySpace Marketing. Laser (Web Strategist): There are two (of many) approaches you can take in your social media strategy.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

As an example, if you’re a business who predominantly focuses on IT infrastructure solutions but recently was involved in a tremendous Thanksgiving initiative through your local food bank, you certainly are within your right (and should) tell people about it. Let me use a good example that’s relevant to me: Facebook.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

JULY 8, 2008

These scenarios come to fruition in spontaneous communities, on social networks, and other self-service tools – all thanks to the availability of low cost technology and access to the world wide web. For example, what plays well on Digg versus what plays well on Propeller.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JULY 29, 2010

Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. Free is beautiful, and costs are part of life.&# At the end of the day, contrary to seemingly popular belief, the hosts aren’t the only ones pocketing the money.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

your initial examples are problematic in my opinion: (A) If you or your client does not have an advertising budget, then how *are* they paying you to email people? Does the fact that their costs come in the form of materials and mine in the form of time make theirs any more ‘real’? You seem to gloss over this question.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social Media is Not Free When you were a kid, you probably wondered why road infrastructure projects cost in the billions or that nature preservation programs cost millions. Heck, the real question you probably had was “why does everything cost so much money? The answer, quite simply, comes down to the real cost of labor.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

MARCH 10, 2010

Even though there is a cost for entry for some of the best resources, the solutions were highly worthwhile, I explained. Keyword stuffing, for example, might have worked 5 years ago, but it’s not a successful tactic anymore. High costs don’t always translate to better quality.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Why Social Media Belongs in Your Internet Marketing Campaign (Bruce Clay): The Lisa goes through three successful examples of good social media applications and illustrates why they grabbed her attention. For example, Rule #1 is “Thou Shalt Be Honest.&# Shimon literally gave away his trade secret with this one. But is it Spam?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

MARCH 24, 2010

For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. One example is Mint and the insights they offer via their blog. She was the epitome of this example! (I Previously, Nich wrote for Valleywag and InternetNews.com.

Influencer 278

Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Tagging individuals in unflattering pictures that may end up costing your friends their jobs. Considering the above example, I pose a question on Facebook etiquette: Is it appropriate to let these requests sit in pending mode or to reject the friends outright?? LinkedIn is still seen as the more professional of the two. on Twitter.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

JANUARY 14, 2009

How Much Money is a Top Google Ranking Worth to Your Business : Aaron Wall discusses the cost of that #1 link backing up the data with some hard research. A List of Social Media Marketing Examples : Peter Kim has an exhaustive list of companies engaging in social media. Is your company on the list? Hey, I hear you.

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

APRIL 28, 2010

I loved FB because it wasn’t myspace and wasn’t full of junk, spam and porn and when it opened to everyone, i was afraid it would become just like that. I think people opted for FB over MySpace because of so many of the reasons people are becoming disenchanted with FB right now. This reminds me of Myspace 3 years ago.

Facebook 277

Facebook Issues MySpace Privacy 277

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

I think you can struggle in either SEO or social media if you haven’t built up clients and are beginning from only a few assorted examples of work you’ve done for yourself. What if, through your client work, you were tasked with work requiring you to work on a completely different niche — for example, fashion?

SEO 178

SEO Social Media Marketing Digg 178

Techipedia: Tamar Weinberg

DECEMBER 15, 2008

As an individual, perhaps a company or an entrepreneur who is looking to spread the word about a new product launch, you have the potential to keep marketing costs down by reaching out to bloggers and having them talk about your product. As a blogger, you have the potential to reach a tremendous audience. Answers Yahoo!

Blogger 103

Blogger Yahoo Buy Twitter 103