Pam Moore

SEPTEMBER 18, 2017

Or maybe you are trying to stomp those random acts of marketing, yet you just haven't cracked that conversion nut? Do you know how your content directly supports your business goals? Is your content a result of no plan, no goals and nothing more than a random act of content creation? Getting attention is the easy part.

Content 162

Content Training How To ROI 162

Pam Moore

JULY 11, 2018

Why should they talk to you, listen to you, tweet you, like your Facebook page, follow you or give a rip that your business exists on this planet? Many small business leaders think they are done with brand when they receive the logo and business card set from the local print shop designer. A logo does not equal a brand.

Apple 139

Apple Brands Tips Consultant 139

agora pulse

APRIL 17, 2018

My audience is interested in blogging, so my Facebook group focuses on blogging for small business. Brand your group. It’s disheartening to build an active Facebook group only to realize that no one knows it’s connected to your business. For a foodie group, a recipe challenge.

Groups 74

Groups Groups Facebook Small Business 74

agora pulse

APRIL 17, 2018

My audience is interested in blogging, so my Facebook group focuses on blogging for small business. Brand your group. It’s disheartening to build an active Facebook group only to realize that no one knows it’s connected to your business. For a foodie group, a recipe challenge.

Groups 74

Groups Groups Facebook Small Business 74

Webbiquity SMM

DECEMBER 21, 2010

A more recent study reported by Forbes stated that while “60% (of small businesses surveyed) credit social media with positively impacting their businesses…(only) 36% have attracted new business as a result of their social media efforts.&#. Provide customer support.

Social Media 191

Social Media Research ROI Technorati 191

The Marketing Blog

MARCH 8, 2010

of tweets, tweet type, conversation type. A quick overview of Indian business twitter scenario. Though looking for some more deeper analysis on the sales front or on overall impact on business (may be more qualitative, focus groups / individual interviews from the CEOs or MDs of the most activities companies on twitter).

Study 180

Study Company Web 2.0 Twitter 180

Buffer Social

OCTOBER 9, 2023

Reviving Interest in Threads Meta explores new options to reignite interest in Threads, alongside Instagram's focus groups with creators. This could lead to a potential resurgence of Threads as a platform for creators and small business owners. Keep an eye on new features and user engagement trends on the platform.

News 72

News Social Media Marketing Facebook 72

Pam Moore

APRIL 6, 2019

Social media is equivalent to one big fat focus group that never sleeps. know what call to actions will drive the highest conversion using social media? how to design your website or blog for highest traffic, engagement and conversion? know what content will drive social conversation, conversion and ROI?

Campaign 60

Campaign Social Media Content How To 60

Pam Moore

APRIL 1, 2020

Why should they talk to you, listen to you, tweet you, like your Facebook page, follow you or give a rip that your business exists on this planet? Many small business leaders think they are done with brand when they receive the logo and business card set from the local print shop designer. A logo does not equal a brand.

Apple 78

Apple Brands Tips Consultant 78

Pam Moore

DECEMBER 21, 2020

Or do you need help better understanding your audience such as doing a customer focus group? Want to leverage the latest trends for digital marketing and social media marketing for your brand?

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Or do you need help better understanding your audience such as doing a customer focus group? Want to leverage the latest trends for digital marketing and social media marketing for your brand?

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

JULY 26, 2017

Running your business, as well the marketing and content strategies that support your goals also require a framework and architecture. Would you build a new house without a plan? Of course you wouldn't, right? To build a house that will last a lifetime you need a framework and architecture.

Content 162

Content How To Marketing Case Study 162

The Marketing Blog

OCTOBER 10, 2008

The research which their focus group discussions revealed was that Indian customers are not price sensitive, they are value sensitive. I write about Social Media and how it is being used as a conversational channel by individuals and organizations. The scope of my blog-posts span across the Enterprise 2.0

Startup 109

Startup Web 2.0 SMS Proposal 109

Writtent Blog

JULY 16, 2013

One of the most brilliant reasons to blog is that it allows your company to positively contribute to conversations occurring about you online. Remember when corporations had to spend thousands of dollars on focus groups to compile consumer insights? It’s Easy ROI. In fact, the math surrounding reasons to blog is pretty simple.

Sysomos 88

Sysomos Hubspot SEO ROI 88

Writtent Blog

JULY 17, 2013

Major companies may leverage focus groups to determine consumer reactions to their marketing messages, and spend significant time and budget compiling demographic insights. As Revella points out , the absolute worst mistake you can make is failing to bring conversations with your customers into the equation.

Sample 99

Sample Samples Research Company 99

ProBlogger

JANUARY 30, 2011

As I tend to do, I eavesdropped on their conversation. Aside from my habitual eavesdropping problem, the conversation’s simplification of the “want&# impulse is vital to your online success. That’s what focus groups have become, haven’t they? “Do “Will you look at that bedding? How ‘bout this car?

Buy 46

Buy eBook Compete Small Business 46

Convince & Convert

MAY 18, 2012

Jay : I mean it’s a focus group of one at that point, is it not? Eric : Yeah, boy, we could have a long conversation about things that worry me as an executive, for sure, so yeah, a very astute summary of the market and one that I absolutely agree with. Editor’s Note: It was formerly Big Fuel).

Yahoo 115

Yahoo Yammer Social Media Software 115

ProBlogger

AUGUST 30, 2015

The topics ranged from how to cultivate your blogging voice, to how to run your blog like a small business, and everything in between. One of the key themes of the event was to make small changes. Invite people from your email list to an informal focus group on the phone. This can increase sales. If so, do it.

Training 20

Training Eventful Tips Analytics 20

Sprout Social

JANUARY 20, 2021

Analyze industry and brand-relevant conversations on social media. With social listening , marketers can be a fly on the wall where those kinds of conversations occur. If you’ve done keyword research already, your findings can help you refine your Topic queries and add filters to dig deeper into conversations.

B2B 109

B2B Research Sentiment Marketing 109

Sprout Social

AUGUST 21, 2023

The more good reviews you get, the higher your business listing shows up in local search results, such as on Google Maps. This encourages more local customers to connect with your business and check you out in person. Gain valuable insights You know what’s better than surveys and focus groups?

Review 84

Review Google Brands Sentiment 84

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. Keep Score Social media metrics are widely available, but require effort and integration to be gathered and analyzed successfully.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

SEPTEMBER 20, 2010

If nothing else, you’re part of the conversation. Jon Thomas Story Worldwide [link] [link] Doktor Marketing Is Twitter for Business Even Worth the Trouble? link] #ConvinceandConvert [link] Santi Chacon Is Twitter for Business Even Worth the Trouble? link] Patrick Garmoe Really agree with Scott and Bret.

Social CRM 148

Social CRM Twitter B2B CoTweet 148