Sprout Social

MAY 26, 2022

We’ll also sprinkle in examples of brands that are already working the network to their advantage and insights from a marketer who has successfully incorporated TikTok into her strategy—Meara McNitt, Social Media Director at Online Optimism , one of Sprout’s agency partners. Consider trending and branded hashtags.

Examples 142

Examples Campaign Tips UGC 142

Keyhole.co

FEBRUARY 8, 2024

As a result, the influencer marketing metrics you track will play a crucial role in your business success. But with so many metrics available, knowing which ones matter most can be challenging. Understanding and analyzing these metrics can optimize your campaign performance and maximize your ROI. Let’s get started!

Metrics 52

Metrics Influencer Sentiment ROI 52

Keyhole.co

JULY 11, 2023

Utilizing hashtag campaigns is one of the most efficient methods to leverage Instagram’s reach and promote dropshipping businesses. This article states the importance of hashtag campaigns and provides a guide on leveraging Instagram hashtag campaigns to promote dropshipping businesses.

Hashtag 52

Hashtag Campaign Instagram How To 52

Keyhole.co

APRIL 12, 2023

Before you roll your eyes at this in disbelief, Instagram hashtags actually work! People use tons of hashtags each day, unraveling tons of opportunities to get closer to your leads. That’s why tracking Instagram hashtag analytics can prove to be a game changer while chalking out your content strategy.

Hashtag 52

Hashtag Analytics Instagram Sentiment 52

Keyhole.co

NOVEMBER 9, 2023

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. Both the placement formats and the metrics by which you will evaluate effectiveness depend on this choice.

Metrics 52

Metrics Influencer Campaign CPA 52

Keyhole.co

APRIL 18, 2023

At the same time, a team of experts are losing their sleep monitoring hundreds of metrics at once. We’ll also give you ample reasons to be serious about monitoring Instagram metrics other than the usual numbers. What are Instagram metrics? Consider this example. So what exactly is the sweet spot? million followers.

Metrics 52

Metrics Instagram Hashtag Sentiment 52

Keyhole.co

SEPTEMBER 13, 2023

Maybe you’re not using trending hashtags — or at least the relevant ones. Hashtags are great for getting your brand noticed on Instagram. Adding trending hashtags in your posts can make you a part of the popular conversations and a relevant brand in the Instagram community. How To Find Trending Hashtags On Instagram?

Hashtag 52

Hashtag Trends Instagram UGC 52

Oktopost

MARCH 21, 2019

Silicon Valley product designer Chris Messina invented the now ubiquitous hashtag when he was searching for a way to organize the fast-moving Twitter stream. The Twittersphere realized the power of the hashtag when people started adding #sandiegofire to their tweets about a San Diego fire. How to Use Hashtags on Twitter.

Hashtag 134

Hashtag LinkedIn Instagram Twitter 134

Sprout Social

FEBRUARY 15, 2024

Plus, we’ll show you some shining examples of what audience engagement looks like. Here are some examples of common types of audience engagement: Likes and reactions Likes and reactions are one of the simplest ways for an audience to engage with your brand on social media—all your target audience has to do is click or tap a button.

Engagement 105

Engagement Tips Loyalty Metrics 105

Keyhole.co

NOVEMBER 19, 2023

Edit it according to your current social structure, as well as the explanations and examples below: Social media strategy template explanation Overall goals The opening section of the strategy should identify traditional business goals that social media activity will help meet. It should simply be your initial content plan.

Template 52

Template Templates Examples Social Media 52

Sprout Social

JULY 25, 2023

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. And how do you show the true impact of your metrics with effective data storytelling for executive buy-in? Align your social metrics to your business goals Social metrics don’t live in a vacuum.

Analytics 140

Analytics Report Social Media Google 140

Sprout Social

JANUARY 11, 2024

That’s where metrics come in. From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. In this article, we’ll highlight 10 metrics to show you how to measure brand awareness and explain why you should measure it. abercrombie Replying to @sydney?

Brands 109

Brands How To Sentiment Metrics 109

Akamai Marketing

JULY 28, 2011

But is number of users the best metric to track? A prime example is this article on Aston Kutcher who is wildly admired for his Twitter fan base. I generally encourage my clients to measure engagement : defined as taking action such as conversation and information sharing. Here are 5 metrics to measure on Twitter.

Metrics 229

Metrics Twitter Postrank Analytics 229

agora pulse

JUNE 13, 2020

This section presents you with the full list of your tweets together with key metrics (impressions, engagements, and engagement rate) for each one. I’ve worked on several social media events in which we’re tracking how the event hashtag is doing during the day. Make sure to select the right date period for which you’re pulling data!

Analytics 204

Analytics Tools Twitter Hashtag 204

Keyhole.co

AUGUST 28, 2023

It shows metrics assessments and gives you direction to grow your YouTube channel. Key metrics and their importance Here are some necessary metrics that a typical YouTube analytics dashboard tracks: Views and watch time As the name suggests, views represent the number of times your video has been watched.

Metrics 52

Metrics Analytics YouTube Video 52

agora pulse

NOVEMBER 10, 2020

What Are the Most Important Social Media Metrics? The most important social media metrics for your brand depend on what your team wants to accomplish. That’s why you have to decide on your social media marketing goals before you can zero in on the right metrics. Some common objectives and related metrics include the following.

Analytics 179

Analytics Social Media Tools Price 179

Keyhole.co

FEBRUARY 13, 2024

For example, hopping on the viral “ Area 51 ” trend, Bud Light launched a special edition of their beer and marketed it on Twitter. For example, McDonald’s runs an elaborate Twitter listening program and makes it a point to respond to negative tweets promptly to resolve customer issues. Identify keywords to track conversations better.

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Sprout Social

APRIL 29, 2024

Review Instagram hashtags trending in the UK Trending UK Instagram hashtags offer a window into local interests and help you find relevant influencers and content themes for your audience. ” Then, tap on the “Tags” tab to view related hashtags. How to identify the right Instagram influencer for your UK brand?

Influencer 100

Influencer Instagram Brands Fashion 100

Keyhole.co

APRIL 3, 2024

It has become a global powerhouse for real-time news, conversations, and marketing. Enter Twitter Lists, your filter for cutting through the chaos to find the conversations that matter most to your business. Marketers must tap into these trends to stay relevant and engage in conversations that matter to their audience.

Strategy 52

Strategy Twitter Tips Marketing 52

Keyhole.co

FEBRUARY 20, 2024

By analyzing conversations, comments, and hashtags, brands gain valuable insights into customer preferences, feedback, and the competitive landscape. Trendspotting made easy Instagram is a trendsetter platform, and social listening allows you to stay updated on the latest trends, hashtags, and conversations within your industry.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Koka Sexton

JANUARY 2, 2023

Twitter is a microblogging platform, which allows businesses to post short-form content and create conversations with their followers. It is great for businesses looking to quickly engage with their followers and create two-way conversations and interactions. Using effective hashtag usage is also key to building a following.

Social Media 98

Social Media Hashtag Microblogging Metrics 98

Sprout Social

JANUARY 24, 2024

Some of the most successful examples of influencer marketing campaigns center on authenticity. For example, in August 2023 Topicals hosted a fully BIPOC sponsored brand trip, featuring a group of 18 smaller creators and influencers. Social data is the music sheet that guides their song—but instead of music notes, we’re using metrics.

Influencer 101

Influencer Brands Collaboration Authentication 101

Sprout Social

OCTOBER 19, 2023

It’s providing them with critical brand insights from social listening to inspire engaging content, personalize customer care and dig deeper into performance metrics. The capability digs into competitor content engagements, post frequency, hashtag usage and other key performance areas by using keywords and @mentions you determine.

Strategy 128

Strategy Sentiment Marketing Analysis 128

Hootsuite

SEPTEMBER 7, 2022

And although followers shouldn’t be the only metric you care about, more followers can lead to more reach and collaboration opportunities. To help you and your brand put your best foot forward, we’ve rounded up 28 social media bio examples and templates for Instagram, Twitter, Facebook, TikTok, LinkedIn, and Pinterest. Personal brands.

Template 145

Template Templates Social Media UGC 145

Sprout Social

MAY 18, 2023

They enable you to track your competitors’ key metrics like audience growth, engagement and post volume for each network, then compare them against your profiles so you can benchmark your performance. They also empower you to dig into trending conversations, and gain consumer insights that will help you differentiate your brand.

Social Media 126

Social Media Template Templates Skills 126

Sprout Social

APRIL 7, 2021

When you build a content strategy plan based only on the metrics you can see, you’re designing it for just a tiny portion of your potential target audience. A holistic content strategy plan includes behind-the-scenes metrics. Consider incorporating these three less obvious metrics into your planning process. Conversion rates.

Social Media 135

Social Media Content Lurker Metrics 135

Sprout Social

NOVEMBER 30, 2023

For example, if you run a B2B CRM software company that sells to small and medium-sized businesses, a CRM for enterprise clients would be your indirect competitor. For example, a Google search for “makeup brands” highlights a few of the world’s leading makeup companies. Hashtags: What hashtags are your competitors using?

Analysis 104

Analysis Sentiment Marketing How To 104

Sprout Social

SEPTEMBER 14, 2023

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. Customer marketing examples from 7 brands getting it right Your social channels are a direct line to your customers. What is customer marketing?

Strategy 123

Strategy Brands Content UGC 123

Oktopost

NOVEMBER 16, 2023

Deciding which key metrics to analyze can be challenging with endless social data available. You’ll want to choose metrics that align with your business goals for a complete 360º view of your customers and lead engagements on social. For example, you may discover increased comments for a particular campaign.

Analysis 69

Analysis Data Sentiment Metrics 69

Social Media Strategies Summit

FEBRUARY 24, 2021

Well, let me give you an example. It lets you discover, learn from, and get involved in online conversations about your brand, on whichever platform they’re happening. Having found where those conversations are happening and what’s being said, marketers use social listening to make smarter decisions. Your campaign hashtags.

Social Media 147

Social Media Strategy Sentiment Marketing 147

Sprout Social

FEBRUARY 8, 2021

Yet with so many metrics and differing department goals, where do you start in communicating the right data to the right team? To give you a head start, we’ve compiled a list of 10 social media report examples to fuel your conversations with teams across sales, product, finance and more. Key metrics to look for: Impressions.

Report 130

Report Social Media Metrics Team 130

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. For example, you might want to know about: Brand mentions (with or without direct tagging, aka @mention). Relevant hashtags. Mentions of your competitors. Talkwalker. Reddit search.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Sprout Social

FEBRUARY 12, 2024

It’s also important to align influencer activities with platforms that drive high engagement and conversion rates. Take Pipedrive, for example. This directly aligns with C-suite objectives of long-term revenue growth by enhancing brand engagement, conversions and brand recall. your influencer’s.

Influencer 106

Influencer Marketing Collaboration ROI 106

Keyhole.co

FEBRUARY 3, 2024

For example, a situation where SOV can be valuable is understanding ‌online conversations around controversial and/or sensitive topics like mental health. Share of voice metrics you should know Here are a few SOV metrics worth tracking. For example, here’s what a social media mention looks like on X: 2.

Social Media 59

Social Media How To Metrics Sentiment 59

Keyhole.co

APRIL 25, 2023

Instagram posts typically feature several hashtags. Keyhole is a real-time conversation tracker that provides keyword + hashtag analytics and social media analytics across platforms such as Facebook, Twitter, and Instagram. Instagram posts are evergreen. Get started for free here.

Instagram 116

Instagram Curation Feed Feedly 116

Sprout Social

FEBRUARY 1, 2024

Tapping into social media conversations points to customer insights that go beyond surface-level metrics and unearth the real needs, desires and pain points of your audience. Coffee brand Dutch Bros, for example, employed a clever way to ask customers what their favorite product was.

Social Media 109

Social Media Sentiment Loyalty Microsoft 109

Oktopost

MARCH 7, 2022

But in 2007, when Chris Messina introduced the hashtag to Twitter, suddenly the conversation became two-way. By 2013, hashtags were exploding and suddenly B2B brands found others beginning to drive messages about their brand rather than the brand driving messages about the brand. Engaging Customers. Avoiding Social Media Crises.

B2B 155

B2B Sentiment Analysis Reputation 155