yMarketingMatters

FEBRUARY 8, 2018

These updates will result in fewer public posts from pages and fewer videos in the News Feed” “As we roll this out, you’ll see less public content like posts from businesses, brands, and media. And the public content you see more will be held to the same standard – it should encourage meaningful interactions between people.”.

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Pam Moore

FEBRUARY 24, 2018

Be careful who you listen to as many of the same people who are wanting to implant your brain with emotions of fear, are the same people who have a top business objective to sell you tickets to events, courses and magic carpet rides to your one stop solution to all of your Facebook problems. It’s easy to talk about engagement.

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Feed Feedly Metrics News 167

Visually SM

JULY 31, 2020

If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. Truth is people are still on Facebook, active and consuming content — especially videos. Hit the link in our bio to register for events + score 30% Lifestyle Gear.

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Social Media Video Company Content 246

Mindjumpers

DECEMBER 6, 2013

Facebook is on a continuous basis adapting the news feed algorithm and trying to solve which content that should be displayed to what users, as the News Feed only allows room for a certain amount of content. A content piece that has good organic reach will also be forming better in paid reach etc. Especially on mobile.

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Webbiquity SMM

MARCH 7, 2019

The growing propensity of people to share life’s moments, particularly when doing something outside the ordinary routine, is why social media remains a great fit with live events. Here are three creative ways to harness the power of social media marketing to maximize the impact of your next event. Build Hype for your Event.

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Jon Loomer

JANUARY 11, 2018

A major change is being made to the news feed that will favor people and negatively impact the visibility of page content. “As we roll this out, you’ll see less public content like posts from businesses, brands, and media. You’re going to see less content from brands, businesses, and media. ” Confusing.

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Sprout Social

APRIL 4, 2023

However, ephemeral content is often overlooked in favor of long-form and feed content to achieve these goals. If leveraged properly, ephemeral content can help you beat the algorithm and keep your brand top of mind. What is ephemeral content? Stories can be a great way to drive leads and customers.

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Strategy Content How To Marketing 117

Pam Moore

JANUARY 30, 2018

Could be they want you to feel sorry for them, attend their event or spend your life crying and complaining like they do. Yesterday I saw a Facebook ad from a large social media industry event host with an image and big words reading “Facebook Apocalypse.” The Last Thing Your Customer Wants From You is More Content.

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Sprout Social

AUGUST 2, 2022

In the US, 62% of YouTube users access the platform daily where they spend an average of nearly half an hour consuming content. Unless you’ve been living under a rock for the last few years, you are probably aware that vertical short-form video is king in the content world. In 2020, 70% of people watched an event live on YouTube.

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YouTube Trends Strategy Content 139

Likeable

JANUARY 10, 2022

Last week, TikTok announced a partnership with Atmosphere, a company that streams curated video content in commercial spaces like waiting rooms, gyms, and restaurants. So, what exactly is the key when it comes to transforming social media content into something that can exist (and make strategic sense!) View this post on Instagram.

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Social Media Content How To Hotels 109

Hootsuite

JUNE 26, 2019

When it comes to social media event promotion, it’s important to make a plan. Often, organizers can spend a lot of money and energy on marketing before an event without much thought about what comes next. Often, organizers can spend a lot of money and energy on marketing before an event without much thought about what comes next.

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Eventful Social Media Hashtag HootSuite 111

Sprout Social

OCTOBER 11, 2022

Looking forward, building a sophisticated program requires strategic content planning and cross-functional collaboration. In this article, we offer prescriptive recommendations for how you can curate a pipeline of content and ensure the long-term success of your advocacy efforts in 2023—and beyond. sproutsocial. TikTok for Business ??

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Strategy Content Curation Press Release 132

Later

JANUARY 27, 2021

While Instagram is great for sharing creative and engaging visual content, it’s also an effective platform for driving traffic and sales. While Instagram is great for sharing creative and engaging visual content, it’s also an effective platform for driving traffic and sales. But don’t just take our word for it. The best part?

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Feed Feedly Instagram How To 56

Buffer Social

AUGUST 9, 2018

And each week, two out of three people on Facebook visit a local business Page or an Event Page. For years, Pages were essentially hubs for content that businesses wanted to distribute to the News Feed. Service businesses can also choose to highlight new content such as events and offers. Events ticket sales.

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Feed Feedly News Facebook 103

Pam Moore

JULY 13, 2020

SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Is Your Content IRRESISTIBLE? You need irresistible content. Winning! :).

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eBook Content Findability Template 141

Social Media Strategies Summit

MARCH 1, 2024

To make your life easier, we’ve rounded up ten essential video marketing trends for 2024, covering everything from AI video tools to user-generated content. Whether or not that’s true , it’s essentially self-perpetuating: if we think we have a short attention span, we will naturally favor shorter content. Let’s get into it.

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Video Trends Marketing Mobile 231

Sprout Social

SEPTEMBER 14, 2023

This can be done through re-sharing customer content, responding to reviews and going above and beyond with your social responses. And that makes social the perfect outlet to grow your customer marketing strategy through three of the big social media “C’s”: content, conversation and creators. This is where customer marketing comes in.

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agora pulse

SEPTEMBER 30, 2020

But seasoned social media managers know how to stand out with different types of content. Table of Contents. The first step is creating an effective Twitter posting and content-sharing strategy. Create In-Depth Content Using Twitter Threads. Has your social media agency avoided Twitter? After all, it can be chaotic.

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Social Media Management Social Media Tips Content 187

Sprout Social

OCTOBER 5, 2020

What the NBA gets right that so many other leagues fail to understand is they know how powerful player-generated content is in sustaining fan interest. When it comes to fueling awareness and keeping fans engaged, sometimes the best content strategy a brand can take is to let others create the content for you.

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Content UGC Sports YouTube 115

Pam Moore

JUNE 23, 2019

Amazing events don't just happen, they are planned. These things all impact the success or failure of the event. ” The best events and presentations happen when there is a magical synergy between the speaker, the audience and the event organizers and purpose. How many times have they attended the event?

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Hosting Eventful Tips Training 90

Later

JUNE 7, 2021

A solid LinkedIn content strategy can help you connect with potential job candidates, investors, and industry-thought-leaders. We’re sharing how to create an effective LinkedIn content strategy, along with seven tried-and-tested post formats that’ll help you reach your goals: How to Create a LinkedIn Content Strategy.

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Ignite Social Media

JANUARY 27, 2021

It can be difficult to decide whether the event or situation warrants your brand going dark, but this is when having a plan in place can help. At Ignite, we have a team, from different disciplines, who proactively seek out dates or events that we should prepare for when it comes to going dark. Day or September 11th ). .

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Ignite Social Media

OCTOBER 24, 2018

While a lot of brands are already beginning to consider dos and don’ts for their holiday content , it’s important to make sure you don’t get caught up in future content so much that you forget to respond to audience needs now. These guys may be a #client, but I love their content. DAISY BRAND.

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Content Guidelines Feed Feedly 126

Ignite Social Media

MAY 4, 2020

Ephemeral, or disappearing, content in the form of Stories is taking center stage in the digital world. With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. Twitter, LinkedIn, and YouTube now have their own Stories feature. Instagram.

Social Media 121

Social Media Brands Content Real Estate 121

Pam Moore

JUNE 23, 2019

Amazing events don't just happen, they are planned. These things all impact the success or failure of the event. ” The best events and presentations happen when there is a magical synergy between the speaker, the audience and the event organizers and purpose. How many times have they attended the event?

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Eventful Tips Training Authentication 90

Later

AUGUST 28, 2020

Looking for some fresh virtual event ideas to bring your community together? With virtual events on the rise, the opportunities are endless with so many platforms to choose from — whether it’s a weekly Instagram Live series, or a one-time private Zoom chat. . Table of Contents: Why You Should Host a Virtual Event.

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Hosting Eventful Class Instagram 84

Visually SM

JANUARY 26, 2015

Employee engagement is a key part of our strategy–we always say that IBM is primarily experienced by the world at large through our employees, so it’s important to us that they’re engaged and feel empowered to share their experiences,” says Katie Keating, Social Content & Engagement Strategist at IBM. Number of followers: 9,600.

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Visually SM

JANUARY 26, 2015

Employee engagement is a key part of our strategy–we always say that IBM is primarily experienced by the world at large through our employees, so it’s important to us that they’re engaged and feel empowered to share their experiences,” says Katie Keating, Social Content & Engagement Strategist at IBM. Number of followers: 9,600.

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Feed Feedly B2B Instagram 100

Sprout Social

MARCH 16, 2017

One of the easiest ways to connect your friends, family or fans is through an event. And on Facebook, it’s simple to create an event , send invites and keep the conversation going. With all the noise on social, you need to make sure your Facebook event cover photo stands out and is memorable to invitees.

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Forbes Social Media

MARCH 11, 2020

When the events happen, I show up with cameras to document (harvest) and when I send the content out in social media, I'm taking our content crops to market.

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Social Media Feed Feedly Eventful 90

Ignite Social Media

JANUARY 16, 2020

Bad news: There is no one thing I can tell you that will optimize your social media content. Good news: There are several things I can tell you to consider and ask yourself throughout the entire content creation process that will make optimizing your social media content strategic and help you get the results you want.

Social Media 117

Social Media Content Instagram News 117

Jon Loomer

FEBRUARY 3, 2017

Facebook is in an ongoing battle with inauthentic content. Whether it’s click bait or fake news, Facebook wants to limit how much of this content gets visibility in the news feed. So this update provides Facebook with additional signals for detecting and dealing with inauthentic content. Updates to real-time signals.

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Oktopost

APRIL 21, 2022

Social listening and content development might sound like two totally different areas of digital marketing, but the truth is that they’re more connected than you think. Companies that leverage social listening during the creative process can develop content that’s more relevant to their audience’s interests. Quick Jump to Section.

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Content FAQ Sentiment Hashtag 118

Pixlee

OCTOBER 16, 2020

Preparation is key—it helps you manage stress, saves time, and gives you better control over content creation. Enter user-generated content (UGC) – the strategic fulcrum of your campaigns and content shortages. Not all content is created equal. Create a unique hashtag so it’s easy to filter and sort the relevant content.

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SocialFish

MARCH 14, 2011

Hybrid events, face-to-face experiences with a live streaming component for remote attendees, should be the norm. 12 Question To Consider About Hosting A Hybrid Event. Do we have a budget to broadcast the event to our members and potential members? Then you can brand the page with event information.

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Razor Social

AUGUST 10, 2017

Finding, curating, and sharing valuable content is a very time-consuming process. Content curation is the process of filtering through huge amounts of content from different online outlets to find the best content to share with your social media audience. We all have the need to share content!

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agora pulse

JUNE 19, 2018

To queue, or not to queue … And if you do decide to queue your content, what categories should you use? Setting up your social media content for maximum effect isn’t easy. It’s important that we are consistent with our content sharing. Do you queue your content? Here’s what they had to say.

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Content Strategy Social Media Management Feed 111