Razor Social

JUNE 21, 2019

Social media management tools are dead useful. Plenty of different software on the market offer social media content scheduling, publishing, and response management, and most have something great to offer brands and marketers looking to streamline their social media marketing.

Social Media Management 71

Social Media Management Social Media Tools How To 71

Oktopost

NOVEMBER 16, 2021

As a marketing leader, you’re going to want to share these insights with people who could help you take action on them – your social media team. Now you can track how sales opportunities are being influenced by your social content, right from within your Oktopost account.

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Team Social Media B2B Sample 125

Sprout Social

MARCH 8, 2023

When I was a social media manager, I was asked the question many of us know oh-so well: “Do you want to be the face of our social channels?” There’s a new pressure on social media teams to not only make more videos, but to also star in them. Some social practitioners are all about it.

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Video Film Content How To 90

Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

Social Media 140

Social Media HootSuite How To URL 140

Hootsuite

MAY 6, 2024

Reduce response time (and your workload) Manage all your messages stress-free with easy routing, saved replies, and friendly chatbots. Book a Demo What is a social inbox tool? A social inbox tool is an online tool designed to manage messages from multiple social media platforms in one place.

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Tools HootSuite Team Social Media 78

Ignite Social Media

AUGUST 9, 2022

While Sprout Social is definitely not the only social media management tool out there, it is quickly becoming one of the most popular. Whether you’re a social media novice or an experienced pro, we have something for everyone in this guide. What is Sprout Social. So, what’s all the hype about?

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Review Social Media Management Price Collaboration 78

Sprout Social

FEBRUARY 28, 2024

How social media technology has evolved Over 5 billion people use social media worldwide, and, according to Sprout Social Q4 2023 Pulse Survey data, 42% of users expect to be present on even more networks in 2024. Social media technology has come a long way since its origin.

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Social Media Team Social Media Management Report 99

Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. More time to execute their social strategy, to create content, and to engage with customers. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done.

Collaboration 87

Collaboration Tools Social Media HootSuite 87

Hootsuite

APRIL 26, 2023

It is an overarching piece of legislation relating to health information in the United States. If you manage social media for a healthcare organization , you’ve come to the right place. However, social media is subject to the Privacy Rule. Who is covered by HIPAA social media rules?

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Social Media Health Care Tips Policies 94

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. In some cases, you may have multiple social media workflows.

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Template Templates Social Media Tips 135

Oktopost

MARCH 4, 2024

This can be achieved through activities such as monthly newsletters, use case-specific tutorials, or exclusive content. The average SaaS sales cycle lasts 84 days and includes various touchpoints, from engaging with a post on social media to reviewing a product page and getting a product demo.

B2B 62

B2B Strategy Marketing Case Study 62

Hootsuite

JULY 25, 2023

Confidentiality Lawyers have a duty to protect the confidentiality of their client’s information. This is especially true for social media, where the audience could be in the millions, and it’s almost too easy to share information. Be careful with the contacts you interact with and the information you’re sharing.

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Social Media Policies Guidelines HootSuite 77

Hootsuite

FEBRUARY 24, 2023

Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. When is Social Studio shutting down?

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HootSuite Social Media Management Tumblr Hashtag 83

Unmetric

NOVEMBER 4, 2019

What is the purpose of having a social media analyst? And most importantly, what does it take to be a social media analyst? Social media analyst vs. Social media manager. Often people confuse the roles of social media analysts and social media managers to be one and the same.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

agora pulse

AUGUST 17, 2020

A social media strategy refers to a brand’s overall game plan for reaching prospective customers on social media. In other words, a social media strategy is the outline of what (and why) social media managers and digital marketing agencies are planning to do on social media.

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Social Media Strategy Marketing How To 171

Sprout Social

FEBRUARY 29, 2024

Together, they help process and analyze large volumes of unstructured data to help you improve search accuracy, automate data processing and extract meaningful insights for informed decisions. Content personalization AI personalizes content based on customer behavior, preferences and demographics.

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Patterns Sentiment Analysis Proposal 117

Sprout Social

OCTOBER 4, 2021

In this article, we’ll break down best practices for measuring both your earned and your owned social data, how you can use this comprehensive perspective to inform strategy decisions across the business, and how you can do it all with a tool like Sprout. the topic, format or hashtag) can help guide smarter content creation.

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Data Metrics Sentiment Analytics 121

Keyhole.co

DECEMBER 13, 2023

Mention is a good example of a platform helping brands track and post to social media apps. Mention: A quick overview Mention offers a suite of features to help brands monitor relevant online discussions, listen to and capture information from posts, and publish posts to social platforms.

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HootSuite Price Sentiment Social Media Management 52

Sprout Social

MARCH 16, 2022

People share video with friends twice as much as any other content. And with many social media platforms doubling down on video and TikTok-style shorts, it’s no question that video engagement is key. If you haven’t brought video into your social media strategy, consider this your “twist my arm” moment.

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Engagement Report Video Metrics 121

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media. right now).

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Social Media Strategy HootSuite Sentiment 112

Hootsuite

NOVEMBER 10, 2021

And building that game plan starts with gathering information. Once you’ve got a good grasp on who you’re talking to, the content planning can begin. TikTok influencers or creators may fall into the category of “competition” here on the app, too, so don’t rule them out as sources of inspiration or information, either.

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How To Hashtag Trends Analytics 143

Sprout Social

MARCH 12, 2021

Social media and digital channels often became brands’ only options for connection and conversation during a time when many were feeling isolated. With all the news around COVID-19, our usual social content just doesn’t feel relevant. — Sprout Social (@SproutSocial) March 13, 2020. Published on Categories.

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Resources Social Media Management Publishing Social Media 96

Hootsuite

JUNE 29, 2023

A social media style guide is a set of rules that dictate how your brand shows up on social. Content creators and marketers love style guides. They’re the best way to ensure your content is cohesive, consistent, and on-brand. TL;DR: Social media guidelines include things like tips, tools, and best practices.

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Guidelines Template Templates Social Media 79

Convince & Convert

NOVEMBER 2, 2010

Tweet Guest post by Ian Greenleigh , the Social Media Manager at Bazaarvoice – the market and technology leader in hosted social commerce applications. The business decision makers (BDMs) that have the purchasing authority for our products and services tend not to be involved very heavily—if at all—in social media.

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B2B Bazaarvoice Content Influencer 115

Unmetric

SEPTEMBER 5, 2019

It’s a question that has baffled social media managers and their bosses since brands first began posting on social networks. From their research, the Earned Media Value Social Index (EMV) was born. Furthermore, the values are updated on a daily basis to reflect the changing nature of social media.

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ROI Advertising Engagement Social Media Management 72

Sprout Social

MARCH 20, 2023

The fast growth of TikTok has influenced nearly every other social media platform to become short-form video platforms themselves. And this shift is putting pressure on social media practitioners to put on their movie director hats. This bite-sized content can supercharge your social strategy and brand awareness.

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Buy Video How To Template 114

Sprout Social

JUNE 28, 2023

Maintain brand consistency: Automated tools can maintain consistency around brand assets, email send times and content scheduling even when employees have a busy workload. Consider the ads, social posts, emails and their triggers that will speak to each customer segment. One way automation can help you is through A/B testing.

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Team Hubspot Marketing SMS 106

Keyhole.co

MARCH 20, 2024

Brandwatch Brandwatch offers a suite of products that focus on three critical parts of social media marketing: consumer intelligence, social media management, and influencer marketing. With Sprout Social’s helpful AI, you’ll find the right keywords to track and never miss a critical mention.

LinkedIn 52

LinkedIn Tools B2B Price 52

Oktopost

DECEMBER 22, 2019

Social listening means monitoring feeds and platforms for references to your brand, products, competitors, and related keywords, and then taking the extra step to analyze and comprehend what’s being said, who’s saying it, and why, so that you can take action based on that information. Brand 24. . BuzzSumo. .

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Tools B2B Sentiment Notification 116

Sprout Social

NOVEMBER 8, 2023

Table of Contents What is customer sentiment analysis? Follow the three steps below for a systematic and organized approach to conducting sentiment analysis: Step 1: Gather the data First, you need raw material to work with—that means collecting brand-related information from every corner where your customers might express their thoughts.

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Sentiment How To Analysis Review 107

Sprout Social

MAY 8, 2023

Keep an eye out for emerging trends or subcultures on the platform and test your own content. Learn how to identify your best times to post globally on TikTok with a free trial of Sprout Social and test our ViralPost® feature. Industry is just one factor that plays into the success of your social posts. Want to see it in action?

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Tourism Travel Education Engagement 106

Oktopost

MARCH 24, 2022

In this example, an Oktopost team member posted about how she was able to work as a social media manager while traveling abroad and pursuing her personal projects. As an employer, you can encourage your team members to get engaged with employee advocacy by giving them ideas and providing incentives for branding content.

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Examples Campaign Brands Reputation 108

Hootsuite

NOVEMBER 7, 2023

Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. Here, we break down 14 of the best social media listening tools, so you can choose the one that makes the most sense for your current needs.

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Brand Monitoring Tools HootSuite Brands 99

Hootsuite

MARCH 2, 2022

They can extend the reach of your retail brand to the social media users who are most likely to be your best customers. In fact, 84% of consumers say they would purchase, try, or recommend a product to friends and family based on relevant influencer content. Use social ads to build brand awareness and drive sales.

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Retail Social Media Brands Tips 104

Sprout Social

APRIL 9, 2020

It drives conversations around your brand, fuels your business and informs the content you create and share. . At the same time, they can relay these insights to their creative partners to show the value of their work and inform future projects. One of the first things you learn as a marketer is that your audience is everything.

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Social Media Collaboration Team Organization 135

Sprout Social

NOVEMBER 6, 2020

Sprout Social helps power that effort with our Glassdoor integration. It’s baked into our Reviews tool so social media managers, human resources and business leaders can unify their employer branding efforts with ease. Use key insights from reviews to develop content centered around employer brand.

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Review FAQ Construction Metadata 93

Hootsuite

NOVEMBER 28, 2019

So not only will your followers love it, but it also boosts your content in the Facebook algorithm. Table of contents. Add details: Tap the location icon to tag your location if appropriate and tap the face icon if you want to add more information about what you’re doing. Getting started is easy too. How to use Facebook Live.

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Video Facebook Notification API 145