Keyhole.co

MARCH 24, 2024

In this exponential success, social media played a significant role. But how did they hit the marketing bullseye with their social handles? Analysis of Airbnb social media accounts Airbnb’s target market includes regular travelers with a budget crunch, families looking for unique experiences, and business travelers.

Communities 59

Communities Social Media Strategy UGC 59

Keyhole.co

OCTOBER 30, 2023

Burger King has millions of followers across their many country-specific social media accounts, and they run many successful online campaigns. Their social media strategy uses social listening to leverage pop culture and share relevant, gripping content that drives engagement. million Indonesia: 1.7

Social Media 52

Social Media Engagement Strategy Meme 52

Buffer Social

JANUARY 20, 2022

  In this post, we’ve outlined a calendar of all of the official (and slightly less official) holidays in 2022 to serve as a blueprint for your content, plus fun social media post ideas to jumpstart your brainstorm. Ask your followers to join in and use the hashtag for some great user-generated content, too.

Social Media 85

Social Media Content Small Business Meme 85

Social Media Strategies Summit

AUGUST 10, 2023

cokepartner #ad ♬ original sound – Rickey Thompson These organic posts drove the conversation on social media, alongside bespoke and remixed memes, face filters, and WhatsApp stickers. It encouraged parents to share their stories of mental health, body image, and post-partum experiences on social media.

Influencer 189

Influencer Campaign Marketing B2B 189

Sprout Social

MAY 10, 2022

Thanks to social media, the goals of brand marketers are within reach. Having a social presence is a top priority. Nearly one in two businesses consider social media their primary channel for external communication while 58% anticipate it becoming their primary channel in the future. What is brand marketing?

Social Media 120

Social Media Brands Marketing Meme 120

Webbiquity SMM

MARCH 13, 2019

The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding. Social Media Marketing (SMM) Supports SEO Efforts , especially Off Page SEO or Link Building. In short, social media helps with link building, which is critical for SEO. Inbound Leads.”

Engineering 142

Engineering Social Media Hubspot Marketing 142

Sprout Social

JUNE 30, 2020

The start of the new decade brought on a whole new set of challenges for social media managers. Between COVID-19 and the growing movements for racial equality worldwide, social media managers have had a lot on their plates and left many to wonder, “Does what we do matter? Does social media marketing matter?”.

Social Media Management 112

Social Media Management Social Media Education Delicious 112

Pixlee

FEBRUARY 8, 2021

Social media helps us connect with friends, family, and even strangers from halfway around the world. However, social media can also breed negativity, which can affect people’s mental health. For some people, affirmation on social media in the form of likes and comments can affect self-esteem.

Social Media 97

Social Media UGC Marketing Communities 97

Hootsuite

OCTOBER 24, 2022

Second only to referrals, social media is the next best source of real estate leads, according to a 2022 realtor survey. Because of this, 80% of real estate agents plan to spend more time on their social media marketing strategies in the next year. Wondering how to grow your social media accounts?

Real Estate 84

Real Estate Social Media HootSuite Instagram 84

Webbiquity SMM

AUGUST 17, 2011

Several great new features were recently added to the B2B Marketing Zone and Social Media Informer by co-founder Tony Karrer. Both of these sites bring together content from leading experts and companies like Brian Carroll , Paul Dunay , Ambal Balakrishnan , Harry Hoover , Gini Dietrich –really too many to list.

B2B 159

B2B Features Social Media Aggregator 159

Unmetric

MAY 28, 2019

Social media is a whole new ball game for brands. And yet, there are some brands out there that are impressively strong at social. What secret social sauce do they use? No other brand owns user-generated content and influencer marketing as much as Airbnb, and for that, its Instagram truly deserves every follower it gets.

Social Media Management 111

Social Media Management Social Media Brands Class 111

Sprout Social

NOVEMBER 26, 2018

If you’re trying to wrap your head around modern social media, chances are you’re a bit overwhelmed. It’s a lot to take in, especially since the social space is almost unrecognizable from what it was a decade ago. At its core, Instagram is a network centered around visual content. Hey, we totally get it.

Social Media 106

Social Media Marketing URL Hashtag 106

Sprout Social

JULY 12, 2019

The situation is clear: you must create engaging video content on social media. It’s already hard to churn out videos, but it’s a lot harder to make sure your content resonates for the right reasons – you want to get customers excited about your brand. Shinola: A 360 Tour of the Shinola Detroit Factory with Luke Wilson.

Engagement 104

Engagement Video Social Media Issues 104

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Convince & Convert

JULY 11, 2011

Here’s an example of strategic social media in action for our client, SunButter. It’s also delicious, as fans on the Internet will attest. It was a logical next step to create a social media strategy that turned these fans into SunButter advocates. Social Media Results.

Social Media 136

Social Media Delicious Metrics Loyalty 136

Convince & Convert

JULY 30, 2013

Today, brand marketers use these same characters in visual content on Facebook in an effort to engage their target audience. Which poses an interesting question — do brand characters actually help a brand’s visual content marketing efforts on Facebook? Hypothesis: Brand Characters Boost Shareability.

Brands 147

Brands Content Case Study Facebook 147

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Explain your goals and establish clear guidelines for any mention of the company on social media sites.

Review 157

Review Social Media Marketing Handbook 157

Sprout Social

APRIL 29, 2024

Homegrown content creators engage their communities more deeply and get more impactful brand endorsements because of their strong, authentic relationships. With its visually stunning content and endless scroll of inspiration, the platform has become a major player in the UK social media landscape, particularly among the young.

Influencer 106

Influencer Instagram Brands Fashion 106

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

One great example this year has been Blame Drew’s Cancer. Here are ten social media tools that can aid you with crowdsourcing: Twitter It is already being used for many crowdsourcing efforts. Delicious is my favorite one to use for this. What do you think will be seen in 2010?

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Lucy Hall

APRIL 20, 2015

Whether you love it or hate it, scheduling your social media messages can save you bags of time and frees you up to do that all important interaction and relationship building with your community. How to schedule your social media. Others include Sprout Social, Buffer App, Klout and the list goes on.

Social Media 60

Social Media HootSuite How To Klout 60

Social Media Strategies Summit

JANUARY 28, 2021

While having a high list of followers will get your content in front of more people, having better engagement gets those people to convert. Your voice is how you speak to your audience, from the nature of your content to the tone of voice. Instagram engagement is measured by people interacting with your content.

Instagram 130

Instagram Engagement Brands How To 130

Techipedia: Tamar Weinberg

AUGUST 25, 2010

With social media, an abundance of resources are at your fingertips. However, without a successful plan and any adequate preparation, your social media efforts will fail. Don’t make your social media efforts half-assed. If you’re going to engage in social media, do it!

Social Media 272

Social Media Engagement Forums Policies 272

Writtent Blog

JANUARY 9, 2015

Social media scientist Dan Zarrella’s research confirms that action-inspired Tweets with more adverbs and verbs perform better. See the example below: Image credit. Examples of this Tweet writing formula: Please ReTweet my new article on copywriting techniques ! ” “Content is still king.”

Examples 40

Examples Tips Statistics Delicious 40

Webbiquity SMM

JANUARY 24, 2011

Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media? Cool Social Media Tools. Social and Alternative Search Engines. Create animations?

Tools 211

Tools Social Media Lithium Sysomos 211

Convince & Convert

MARCH 7, 2013

Editor’s Note : This post is part of a series of weekly posts that highlight interesting examples of brands using imagery to their content marketing advantage. Read on for this week’s example and analysis from Jessica Gioglio. Who wouldn’t want to +1 a massive pile of chocolate?

Delicious 118

Delicious Upcoming Analysis Social Media 118

Kikolani

OCTOBER 25, 2016

As content marketers, we’re occasionally stuck with “stale” content. Stale content comes in many forms, but it shares a commonality in being less effective than its “fresh” counterparts. But stale content presents an interesting dimension; it isn’t necessarily “bad” content. What Is Stale Content?

Brands 60

Brands Syndication Content Analysis 60

Kikolani

OCTOBER 25, 2016

As content marketers, we’re occasionally stuck with “stale” content. Stale content comes in many forms, but it shares a commonality in being less effective than its “fresh” counterparts. But stale content presents an interesting dimension; it isn’t necessarily “bad” content. What Is Stale Content?

Brands 60

Brands Syndication Content Analysis 60

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

There are a few jokes going around the blogosphere right now regarding what it means to be a social media expert. Despite the title of the post, having worked as the social media manager for Fortune 500 companies, and a lot of knowledge here being totally personal, I do not think of myself as an expert.

Social Media 229

Social Media Influencer MySpace Consultant 229

Kikolani

OCTOBER 12, 2010

Fetching Friday Many great posts over the last year have been from my Fetching Friday series, where I compile the best posts of the week throughout the blogosphere on a variety of topics, including blogging, social media, SEO, personal development, and more. Social Media. Social Media. Blogging Tips.

Postrank 130

Postrank Social Media StumbleUpon HootSuite 130

Razor Social

MARCH 30, 2016

Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse. People mention what they are doing on social media channels and they also look for advice. You may also be monitored!!

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Sprout Social

APRIL 29, 2024

Homegrown content creators engage their communities more deeply and get more impactful brand endorsements because of their strong, authentic relationships. With its visually stunning content and endless scroll of inspiration, the platform has become a major player in the UK social media landscape, particularly among the young.

Influencer 62

Influencer Instagram Brands Fashion 62

Twist Image

DECEMBER 24, 2013

Where do you save and read your online content? You would think that with all of this technology and content that we''re constantly creating, publishing and reading, that it would be a whole lot simpler to save, share and consume it. Most of that technology was driven by the nascent days of tagging content. It''s a mess.

Bookmarklet 101

Bookmarklet Flipboard Delicious iPad 101

Techipedia: Tamar Weinberg

AUGUST 18, 2010

My uncle knows a young girl from his community, a recent college graduate, who is looking for a social media job. Social media is about helping one another and building real strong friendships, usually around a certain interest or activity. Understand Your Role I use social media both personally and professionally.

Activities 216

Activities Social Media Social Networking Policies 216

Convince & Convert

JUNE 2, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You “Like&# How I Look In These Jeans?

Social Media 131

Social Media Strategy Curation Privacy 131

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > Content Aggregators are Killing Content Creators Content Aggregators are Killing Content Creators by Tamar Weinberg on September 23, 2009 Share This is a guest post from Josh Schnell, founder of Macgasm.net and web developer.

Aggregator 151

Aggregator Content Digg Google Reader 151

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 146

Social Media Strategy Consultant Web 2.0 146

Sprout Social

SEPTEMBER 12, 2016

Having shareable content is one of the main pillars to a successful social media marketing strategy , but on Instagram it’s not so simple. Knowing how to Regram Instagram content is essential to sharing branded, co-marketed and user-generated content. This barrier between instantly sharing content is on purpose.

Instagram 40

Instagram Content How To Delicious 40