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7 Components Every Lead Generation Landing Page Must Have

Oktopost

You’ll find one element in every B2B marketing success story: a high-quality lead is a lead that has true potential to convert. Generating high-quality leads is what all your marketing efforts come down to, and a lead generation landing page is a pivotal moment in the journey down your sales funnel.

B2B 62
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8 Things I’m Trying to Improve with This New Convince and Convert Website

Convince & Convert

With our consulting business growing quickly, it was time to create a true home page that describes all the things we do here (consulting, training, blog, podcast, email, ebooks, books). Partially through the featured posts widget top left, and also through some “you might also like” tools at the bottom of each post.

Widget 159
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Adjectives are Cheap: Sell Yourself with Nouns and Verbs

Waxing UnLyrical

” ~Alan Weiss, principle, Summit Consulting Group. Reduce marketing costs by 45% by creating a widget that puts the e-zine together for you. To learn more about her training, consulting or writing and editing services, contact Ann. Nouns are more expensive: How many BOOKS, how many SPEECHES, how many CLIENTS?”

Class 204
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As one widget goes, another appears

The Way of the Web

Following the decision by Google to shutter Google Friend Connect , that widget will have disappeared, along with the 82 lovely people who chose to support the site via that method. So then you come to using content as a driver for an actual business – selling information products, consultancy or whatever else you might think of.

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10 Reasons Market Research is Critical to Social Media

Adam Cohen

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Will there be future demand for products?

Research 265
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12 (of the) Best WordPress Guides and Plugin Reviews of 2011

Webbiquity SMM

the Flexi-Pages widget for adding sub-menu navigation and Mass Edit Pages for WordPress for making small changes to a large number of pages at once). Blog Technology: Most Downloaded WordPress Plugins by Marketing Technology with @iamreff. How did WordPress win? by majordojo. ** 5 STARS. to improve load times).

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How to Create Social Media Reports your Clients will Love

Socialmedia.biz

The problem is that, in social media marketing, not all metrics are equally relevant. Traffic and clicks – organic traffic is one of the most important metrics to track in digital marketing reports. In terms of social media marketing, you want to know how much traffic your social content drives.

Report 135