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Why Your Marketing Needs Real-Time Data

Buzz Marketing for Technology

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! So to illustrate this, I decided to run a research experiment to show at IAB MIXX. IAB Mixx Research.

Quantcast 188
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LinkedIn Grows 53% Year-Over-Year in New Zealand

The Realtime Report

Who’s using social media in New Zealand? Just about everyone, based on the latest research from the comScore data mine. Nearly 95% of internet users in New Zealand accessed a social media site during November 2013, or 2.8 The top social media platforms include: Facebook, with 1.95 million Kiwis.

LinkedIn 142
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Facebook Visits on the Rise in U.S. — For the First Time in Three Months

The Realtime Report

unique visitors to Facebook rose to nearly 160 million in June, the first time this number has increased in at least three months, according to research released last week from comScore. The number of U.S. visits in June were up 1.1% from May, and the average time spent by each user also increased. visitor) is significant.

comScore 183
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Top 100 Most Innovative and Influential People in the Web 2.0 World

Bill Hartzer

In the social networking category, Mark Zuckerberg, the Founder of Facebook , beat out Kevin Rose, the Founder of Digg. Internet Evolution has narrowed down the list into 10 different categories, which include the most innovative and influential people in each category: Social Networking. World: 1) Social Networking.

Web 2.0 161
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The Panic Over Pinterest

Twist Image

According to the article in the newspaper: " meteoric growth for the overnight app sensation slackened, according to two market-research firms. The image-bookmarking site and social network drew 18.7 million in January says comScore." market research. social network. social slam.

comScore 111
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The Ultimate User-Generated Content Guide

Sprout Social

While it’s nice to know sharing one person’s content on your social networks could have a great impact with that individual, you can’t share everyone’s content. ComScore found brand engagement increases 28% when user-generated content is used in product videos. Determine who your audience is by doing a bit of research.

Content 111
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Social Media Does Not Exist

Adam Cohen

Effective businesses manage all customer touchpoints – every customer interaction is a chance to impact the experience, whether it’s an ad, a product purchase, a customer service call, talking in the store with an associate, or replying to a post in a social network. How Social Media Has Changed My Job (33).