Waxing UnLyrical

MAY 15, 2018

According to respondents, 51% say media relations is getting harder to do in today’s environment while about 50% also say social media-related duties are becoming more difficult to do – especially in what is now being viewed as a more “pay-to-play” environment. “It

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Survey Industry Newsletter Press Release 185

Waxing UnLyrical

OCTOBER 26, 2016

My consulting firm recently completed a research project for a regional utility to assess how industry peers were using social media. Our client wanted to make smart decisions as it updates its social media plan. Utilities can easily reach the media through Twitter, but tend to see minimal customer engagement there.

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Conversation Project Metrics Survey 100

Waxing UnLyrical

APRIL 9, 2020

But right now, you are literally competing not just with other IRL event producers, but the Facebook algorithm, Google spiders, and your grandmother’s neighbor who has just discovered hashtags. So prep and boost both the producing team and enjoy the moment. I think Ann-Sofie is right on. #1 This might seem like a no-brainer.

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Eventful How To Energy Training 334

Waxing UnLyrical

SEPTEMBER 4, 2013

That early morning is the busiest time for tweeting – everyone competing for space and attention – further resonates with this idea of bird communication. Communication Guest Posts Holly Dawson Social Media Twitter KPI relationship building Twitter communication'

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Waxing UnLyrical

AUGUST 30, 2011

At the former’s heart is an open and transparent algorithm that seeks to measure who is important within each social media channel. However, TweetLevel and BlogLevel are not trying to compete with them. An evangelist of social media, Jonny created TweetLevel, BlogLevel and the Social Media Index.

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Influencer GPS Metrics Social Media 179

Waxing UnLyrical

MAY 4, 2015

Why: “I think ‘community’ was just becoming a social media buzzword at the time. .” Abbie Fink , as she explains the factors that “make a story worth telling.” Airbnb and Raleigh’s Shared Economy. Finding a PR Firm Isn’t the Piece of Cake it Used to Be. and It Shouldn’t Be.

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Consultant Flickr Compete Travel 100

Waxing UnLyrical

NOVEMBER 15, 2010

When you SEO a timely news release, you are competing with news, correct? Take this example: Let’s say you’ve created a tool that helps non-profits with social media, and you are sending out a news release as part of your launch. Your keywords might be “social media for non-profits.&#

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News Google SEO Postrank 274

Waxing UnLyrical

MARCH 10, 2011

Social media is an interesting animal. And that made me think some more: what is the hidden remarkability in the lives of those we encounter every day – or, at least, every few days – in social media? Yet how much do we really know about the people behind the avatars? Image: digitalbob8 via Flickr, CC 2.0.

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Waxing UnLyrical

JUNE 24, 2011

There are two things that all design professionals hate : competing for your business, and doing spec work. The design companies that can do the same will, no doubt, continue to compete. Why wouldn’t small businesses jump at that opportunity? Like a lot of designers I was scared. Image: JD Hancock via Flickr, CC 2.0.

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Crowdsourcing Compete Banking Startup 165

Waxing UnLyrical

DECEMBER 14, 2010

I wasn’t looking at their ability to be in the course, but their competency in being a future colleague for the thousands of us that are out there. Anyone can talk, and to consider PR as a career, it’s almost a given that they are at least competent writers. Knowing social media. An ability to listen.

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Class How To Applications Course 227

Waxing UnLyrical

SEPTEMBER 14, 2012

As you can see, there are an equal number of people searching for both possible keywords, but there are way fewer websites to compete with if I title my post “Can guinea pigs eat tomato”. Therefore, it makes sense to choose the first option as the title for my post. Post on message boards and other blogs when relevant.

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Blogger Message Boards Adwords Overview 226

Waxing UnLyrical

JUNE 13, 2012

Can deep thoughts or comedic stylings compete with the guest blogger-du-jour or celebrity-endorsed product reviews? Social functionality elevates the audience, but further diminishes the focus on our carefully selected, edited, and curated writing. But in today’s bloggy culture, we’re buried in a sea of words.

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Fashion Aggregator Journal Startup 248

Waxing UnLyrical

JANUARY 24, 2011

per keyword, which can prevent you from competing for more competitive search terms. Get Shareaholic test Filed under Erica Holt , Marketing , Public Relations , Resources , Social Media | Tags: adwords , digital , erica holt , google , mobile marketing , nonprofits | Comments (9) Site settings comment help? Liked what you saw?

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Tools Adwords Marketing Class 247

Waxing UnLyrical

FEBRUARY 28, 2011

By following people on Twitter and talking directly to Maltese nationals who live and work in Libya and their relatives, bloggers like @planetmona have competed with the country’s traditional media. Another interesting aspect has been watching who is collecting and publishing information.

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Flickr Compete News Eventful 150

Waxing UnLyrical

OCTOBER 19, 2010

This would mean the same number of organizations competing for a smaller number of keywords. (So While it’s too soon to tell what effects Google Instant might have on your search traffic or how best to adapt marketing efforts, some have speculated that small businesses may be more affected than large organizations. Liked what you saw?

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Google Class Creative Commons Yahoo 254

Waxing UnLyrical

OCTOBER 25, 2011

Now, with the barriers lifted, a swamp of creators are competing the bigwigs, creating a culture with 1,000 broadcasters for 10 million listeners. we imply an Open Source culture, where the ratio of creators to consumers is shooting up faster than ever. The ratio is only poised to rise with time.

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Startup Wikipedia Creative Commons Tumblr 204

Waxing UnLyrical

FEBRUARY 17, 2016

When business consultants lower their rates to compete, they not only cut themselves out of dollars, but also cut every other consultant out of dollars. Over time, a writer will develop verbal market positioning methods, public relations value, social media expertise and other peripheral skill sets to supplement what they do.

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Consultant Industry Collaboration Project 0

Waxing UnLyrical

OCTOBER 14, 2010

Leaders cultivate intelligent and competent group members by communicating why certain methods work and should be replicated, and what about certain ideas are important. He does his best to stay informed on politics, tech, music, cultures, and social media. Image: BES Photos via Flickr, CC 2.0 Regardless, thanks for visiting!

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Class Flickr WordPress Template 178

Waxing UnLyrical

DECEMBER 2, 2010

1 We preach connections and relationships in social media, so it is very much about "who you know." I saw too many applicants - especially at the A - who assumed that their passion would make up for their lack of competence in the area they would actually have to work in. I must agree with Jens comments. #1 Thanks so [.]

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Class Applications Creative Commons Organization 208

Waxing UnLyrical

JANUARY 25, 2011

Get Shareaholic test Filed under Business , Public Relations , Social Media , Steff Metal | Tags: etsy , goodwill , public relations nightmare , Social Media | Comments (15) Site settings comment help? 8) Since you won the war on Twitter with your massive following I finally found a place to compete!

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Class Policies Flickr Comments 215

Waxing UnLyrical

NOVEMBER 1, 2010

The advent of digital and social media has made this challenge far more complex and vital than ever before. I am not aware of any university that has a full course in PR/social media measurement or accountability. At the undergraduate level, I dont think proprietary tools or metrics is the issue at all.

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Class Education Metrics Creative Commons 258

Waxing UnLyrical

APRIL 26, 2018

How does a nonprofit compete? The Health Gap campaign included traditional print and outdoor advertising, earned media , organic and paid social media, influencer marketing and programmatic ads. The commercials Quesenberry and Coolsen studied? Million dollar investments wrapped into 30-second stories. Source: FHR ).

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Case Study Communities Study Statistics 168

Waxing UnLyrical

OCTOBER 25, 2010

Thousands of women compete in fun costumes and celebration. Another AK piece of trivia.theres a ski race for women to raise funds for abused women in crisis on Super Bowl Sunday.the day with the highest rate of abuse in the country! Sad but Alaskans have turned it into a fun, fund and awareness raiser. Liked what you saw?

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Class Avatar Cause marketing Postrank 248

Waxing UnLyrical

AUGUST 30, 2018

Think about it: You need an email account to communicate, download an app, register for social media accounts – the list goes on and on. Email trumps social. Email isn’t the only promotional tool for content marketers; social media is another option. Tips to send the best email campaign.

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Content Marketing Newsletter Compete 105