yMarketingMatters

article thumbnail

Is Your Business Ready For Mobile Marketing?

yMarketingMatters

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. And check this out: What Do Top Marketers Think About Mobile Marketing? MicKinsey & Company ).

Mobile 140
article thumbnail

5 Reasons Why Your Social Media Marketing Efforts are not Working

yMarketingMatters

In my experience with my clients, I see that these business owners often make one or more of the following mistakes in their marketing efforts: 1. One important advantage of social media marketing is that it enables you to target a particular, specific audience. Aiming at the Wrong Audience. Impatience.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Tips to Make Your Email Marketing More Effective

yMarketingMatters

Over the past few years, research has continued to prove the benefits of email marketing for business: Low costs, high conversion rates and detailed tracking are all notable features. Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings.

Tips 216
article thumbnail

Video Marketing For Your Business

yMarketingMatters

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value. Why the explosion of video content? Statistics for Videos. 73% of U.S.

Video 133
article thumbnail

6 Tips to Make Your E-Mail Marketing More Effective

yMarketingMatters

Over the past few years, research has continued to prove the benefits of e-mail marketing for business: low costs, high conversion rates and detailed tracking are all notable features. Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings.

Tips 178
article thumbnail

Video Marketing For Your Business

yMarketingMatters

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value. Video ads will bring your marketing efforts to the next level! 73% of U.S.

Video 100
article thumbnail

Outsourcing Social Media Management

yMarketingMatters

This is a permission-based re-post of latest blog from colleague Tom Treanor , Founder and President of Right Mix Marketing Inc., whom I have long respected for his sound and pragmatic social media and marketing advice and expertise. Social media may not be a full time role for smaller companies. Thank You, Tom.