Buffer Social

JULY 5, 2023

My content and keyword research was limited to what I saw on search engine results pages (SERPs) for a long time, especially at the beginning of my content writing journey. So, I ventured out to find more research methods to address this issue. You need to expand your research beyond those pages to serve these gaps.

Research 77

Research Google Newsletter Curation 77

agora pulse

JUNE 13, 2020

Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). Luckily, you can choose from a variety of Twitter analytics tools to help you do this. Which are the best Twitter analytics tools with which to get started? Agorapulse’s Twitter reporting functionality is excellent.

Analytics 204

Analytics Tools Twitter Hashtag 204

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. It’s also an important form of competitor research. What are social listening tools?

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Social Media Strategies Summit

APRIL 11, 2024

Moreover, research shows that: 79% of consumers favor brand messaging that develops a relationship. 84% of consumers say online communities directly impact how they feel about a business and whether they buy from and remain loyal to said organization. Use social listening tools to discover opportunities to forge new connections.

Social Media 225

Social Media Tips Marketing UGC 225

Writtent Blog

DECEMBER 18, 2023

Writing a research paper is like cooking soup. You mix up the ingredients of research, analysis and your generalizations to get the result you intended. Similarly, nobody likes quick research without comprehensive understanding of the problem. The best research paper writing service in USA – PaperHelp.org.

Research 52

Research Price Sample Samples 52

Convince & Convert

APRIL 12, 2024

This includes the importance of social media for discovery, reputation management, community building, and brand awareness and engagement. What do you want to achieve overall on social media for the brand and what values and mission will help the social team stand out and stay top of mind both internally and to your community?

ROI 135

ROI Team Social Media Metrics 135

Sprout Social

AUGUST 10, 2022

A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. Today, there are now several influencer marketing tools out there to help speed up every step of the process. In this article, we’ve compiled a list of the best influencer marketing tools to get you started.

Influencer 113

Influencer Tools Marketing Software 113

Webbiquity SMM

MAY 9, 2023

What types of tools will be leveraged for execution and analysis? This post provides a guide to creating a plan to achieve your social media marketing goals as well as to figure out what marketing and social media monitoring tools your business will need in the process. What are the potential benefits, and how will they be measured?

Social Media 267

Social Media Tips Marketing HootSuite 267

Pam Moore

OCTOBER 20, 2020

SocialZoomFactor · 15 Methods to Research and Know Your Customer for More Leads and Sales. However, very few marketing experts, agencies or consultants in the industry will actually tell you HOW to research and learn the details about your customer! Target Customer Research in a Nutshell . Do you REALLY know your customer?

Research 78

Research Template Templates Training 78

Keyhole.co

DECEMBER 5, 2022

LinkedIn allows you to conduct market research and gain accurate insights. From connecting with industry experts to building online communities, the platform enables it all. Opt for a third-party competitor analysis tool to simplify the entire process. Not all the information you come across will be useful for your reports.

Analysis 52

Analysis LinkedIn Research How To 52

Convince & Convert

FEBRUARY 21, 2024

Never has a new tool been adopted into the workplace so quickly from the bottom up. These are powerful tools that can help your organization. This list of considerations applies to all AI tools. That’s according to OpenAI CEO Sam Altman in 2023. If you have not already given them guidelines or training, now is the time.

Training 152

Training Policies Team Guidelines 152

Sprout Social

JUNE 18, 2019

Does the person who post as your brand on Facebook also work to develop the community that the company is part of? Typically, most companies find they need at least a social media manager and a community manager. The Sims has both social media managers and community managers. Should they?

Social Media Management 112

Social Media Management Communities Social Media Skills 112

Adam Cohen

JULY 12, 2010

Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. People are the fuel behind social media, which is really just tools and tactics. Knowing Customer Behaviors What internal group knows more about your customer’s behaviors and acts?

Research 265

Research Social Media Marketing Retail 265

Keyhole.co

MARCH 2, 2023

We’ve put together a guide to the industry’s three most important social media marketing tools. Reading through this article, you’ll learn about the different kinds of tools, including their respective strengths, weaknesses, use cases, and requirements. If you’re after a strong analytics tool, skip ahead to the next tool on this list.

Social Media 52

Social Media Tools HootSuite Marketing 52

Oktopost

NOVEMBER 22, 2023

Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. To get it right, first, outline your buyer persona and conduct market research to identify relevant influencers in your market that have a community of followers that fit this persona.

B2B 117

B2B Trends Social Media UGC 117

Keyhole.co

MARCH 14, 2023

And Instagram analytics tools are your best bet to get your brand discovered How? And which tool should you choose? There are many great social media analytics tools out there , which means that finding the right one for your needs can get tricky. To make things easier for you, this list will help in comparing the tools.

Metrics 52

Metrics Analytics Instagram Tools 52

Sprout Social

SEPTEMBER 18, 2023

With an economic downturn looming, it’s not surprising around 75% of CMOs report being asked to do more with less in a Gartner survey. Do your research You need to be aware of the market conditions to allocate the right marketing budget. Research how the market has changed since last year: Do you have the same competitors?

Marketing 132

Marketing How To Sample Samples 132

Webbiquity SMM

JUNE 21, 2016

As with Facebook , Twitter, and other popular networks, Google+ has also inspired its own ecosystem of tools. Again, as for all posts in this series, tools are shown with the number of results returned by Google on a search for reviews of that tool (not necessarily the actual number of reviews) and example showcase reviews.

Google 104

Google Tools Sample Samples 104

Buffer Social

JANUARY 22, 2024

Instead, I can provide certain themes and insights based on research, expert opinions, and raw instinct for what we might see. First is the increased focus on tools to enable sponsored content and improved analytics for tracking its performance. What else is corroborating this prediction?

Social Media 101

Social Media Authentication LinkedIn B2B 101

Social Media Strategies Summit

DECEMBER 22, 2022

Provide Community News & Updates. Arguably the most obvious use case of social media for government agencies is providing news and relevant updates to your community. This post communicates positive news for the city and provides a call to action for readers interested in learning more. Showcase Real People At Your Agency.

Social Media 169

Social Media Engagement Transportation Hashtag 169

Sprout Social

DECEMBER 6, 2023

On and off the clock, they research potential purchases just as everyone else might. Most social platforms have their own professional communities, both formal and informal. It might look like a Facebook group geared toward career development in a specific industry, or a hashtag community on X (formerly known as Twitter).

B2B 119

B2B Influencer Brands Marketing 119

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Users create posts in topic-based communities — called subreddits — and interact in comment threads. Reddit is all about fostering community by encouraging users (a.k.a. What is Reddit?

Reddit 100

Reddit Brands Meme Forums 100

Keyhole.co

NOVEMBER 6, 2022

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform.

Tools 52

Tools Social Media Sentiment Price 52

Sprout Social

AUGUST 21, 2023

And with works like Parable of the Sower, the Machine and I, Robot within the cultural zeitgeist, it’s understandable why sci-fi fans, researchers and technologists alike warn of the dangers of ignoring AI ethics. This can stem from lack of research or biased datasets, among other reasons.

Marketing 90

Marketing Privacy Policies Issues 90

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. In this post, we’ll show you how to get set up for social monitoring, and highlight 16 of the best tools to save you time. 15 social media monitoring tools. Here are 15 of our favorites.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. 45% report 2+ accounts on Twitter, with 11% reporting over 5 profiles. Why Your CEO Should Be Active On Social Media [Study].

Survey 225

Survey Report Social Media ROI 225

Sprout Social

JANUARY 24, 2024

Here are ten important influencer marketing metrics based on insights from marketers, research studies and our Q3 2023 Pulse Survey. But using a platform like Tagger by Sprout Social where you can get in-depth reports like below, or requesting a performance report from the influencer, will enable you to gather one or both of these metrics.

Metrics 100

Metrics Influencer Marketing Survey 100

Sprout Social

NOVEMBER 4, 2016

Building up a loyal community is an important aspect of any marketing strategy. On Instagram you have an unique opportunity to create a community that can extend beyond your brick-and-mortar store. The most important part of building an Instagram community is to talk with your community, not at your community.

Communities 98

Communities Instagram Analytics Exercises 98

Sprout Social

OCTOBER 19, 2023

They are revolutionizing marketing, with an increasing number of marketers reporting that AI capabilities have helped them boost creativity and workflow efficiency. Seventy-eight percent feel AI has benefited them in creative areas like content ideation, and another 73% report a positive impact on productivity.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Sprout Social

MARCH 20, 2023

According to the Sprout Social Content Benchmarks report , 52% of marketers cite changing content formats as a challenge when planning and scheduling posts. According to Wyzowl , 41% of marketers who used video as a marketing tool for the first time in 2022 did so because creating video in-house has gotten easier. The good news?

Buy 118

Buy Video How To Template 118

Sprout Social

MAY 18, 2023

Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. Consult the competitive analysis and research you’ve done on your audience to inform your copywriting strategy.

Social Media 127

Social Media Template Templates Skills 127

Social Media Strategies Summit

DECEMBER 7, 2023

One of the best people to answer this is Dr. Carrie Phillips , the Chief Communications and Marketing Officer of the University of Arkansas at Little Rock. For her dissertation, Dr. Phillips researched marketing strategies that universities can use to mitigate the looming cliff.

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

agora pulse

JULY 12, 2018

So, if you’re still saying your brand doesn’t need YouTube community building, you might need to rethink. So, with that in mind, I’m going to tell you 13 YouTube community building hacks you never knew about. It sounds basic but branding your channel properly is one of the most important steps you need to take to build your community.

Community building 90

Community building YouTube Communities Influencer 90

Hootsuite

JANUARY 4, 2023

Social media marketing is the practice of using social media platforms and tools to promote a business and connect with existing and potential customers. Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. This is also a powerful tool for competitor research.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Sprout Social

JANUARY 9, 2024

According to Salesforce’s State of the Connected Consumer report , 73% of consumers expect companies to understand their unique needs and expectations. Carve out time for audience research and build the resources and the right infrastructure into your budget. Audience research Every audience is different.

Social Media 125

Social Media Sentiment Data Team 125

agora pulse

AUGUST 12, 2020

From introducing brands to new customers to selling products and growing loyal communities, Pinterest is designed to help companies of all kinds grow. That means Pinners tend to research general rather than specific topics. Before publishing Pins, take the time to research keywords and hashtags. Pinterest Inspires Discovery.

Report 105

Report How To Analytics Social Media Management 105

Webbiquity SMM

JANUARY 23, 2024

But with the steep rise in customer acquisition costs , and research showing it costs up to five times more to acquire a new customer than to keep an existing one, you can’t ignore the importance of customer retention. Reports show social listening is considered a “key planning element” by 82% of professionals. Monitor brand mentions.

Sentiment 142

Sentiment How To Analysis Trends 142