Remove Communities Remove Press Release Remove Social Media Remove White Paper
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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

However, it’s certainly reasonable to expect that a good number of hiring managers do searches at Google for “IT Recruiter” and then: Download a white paper about “Successful IT Recruiting” or “The Benefits of Passive Candidates.” Blogging Supports Social Media Marketing.

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Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

While no answer option ranked below 50% for “less important” or “much less important,” the tactics or trends which saw their popularity or usage slipping among respondents for the upcoming year were press releases (34%), white papers (35%) and award programs (39%). Anything is Easy if You Try Hard Enough.

Survey 185
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Personal Branding for Business: 7 Sample Goals To Help Build Your Strategy

Pam Moore

Gone are the days that a brand can throw out a press release and expect massive brand awareness, media and sales to come rolling in. Human connections, interactions are more memorable than a branded url spammed repeatedly on your social media channels. It takes 6-7 brand touches for someone to remember your brand.

Sample 78
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 191
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What Content People Share And Why They Do It

Mindjumpers

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. Why You Need a Blog: Blogs Are The Websites of The Social Media World. You can connect with him on Twitter @Conversionation.

Content 213
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Representational Democracy is Dead

Laurel Papworth

Well actually, they didn’t have computers or the internet or a Platform, but still it was everyone gets a shot at running the community for a year each. Cumbersome, with poor oversight, and no understanding of the big Q Questions/issues, but plenty of big A Answers/white papers. Government failure to use Social Media.

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10 B2B social media post ideas to stand out in a crowded social landscape

Sprout Social

Creating captivating B2B social media post ideas can be… challenging. If you’re in B2B social, you know it has a bit of a reputation of being kind of dull. Don’t let this misconception turn you off of B2B social. One of the biggest pitfalls of B2B social is the bad habit of pushing hard-selling messaging.

B2B 137