The Marketing Blog

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Facebook vs Twitter (A Comparison)

The Marketing Blog

. ‘Facebook’ being a closed platform the community considers it as a friend focussed channel. Mashable Community’s Opinion Obviously the number of reactions cannot be directly translated to the likelihood of a user joining either of the two networks. ’43′ respondents have voted in favor of Facebook !

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A Study on How Business Entities in India are Using Facebook

The Marketing Blog

Outcome: The exercise reveals that organizations are successfully using several tactics like poll contests, interesting apps and videos amongst others to drive participation, which would result in word-of-mouth and better engagement with the brand. Credits: Content Strategy for the Report. Technology Partners.

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3 Ways to Analyze Facebook Fan Page Traffic «

The Marketing Blog

Home About In the Media Building a People Centric Organization A Study on How Business Entities in India are Using Facebook September 7, 2010.5:43 I write about Social Media and how it is being used as a conversational channel by individuals and organizations. Here is the version that is live on the website.

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Criticising Social Media ?

The Marketing Blog

I write about Social Media and how it is being used as a conversational channel by individuals and organizations. layer and the nature of challenges being faced by organizations for its adoption. Understand Social Media as a Philosophy and its application as a Culture. The scope of my blog-posts span across the Enterprise 2.0

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Facebook and India

The Marketing Blog

Home About In the Media My Contribution at PaulWriter.com Building a People Centric Organization August 12, 2010.1:47 I write about Social Media and how it is being used as a conversational channel by individuals and organizations. layer and the nature of challenges being faced by organizations for its adoption.

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Preventing Social Media Spam

The Marketing Blog

for this and sceptical organizations could roll-out this app to save productivity costs. I write about Social Media and how it is being used as a conversational channel by individuals and organizations. layer and the nature of challenges being faced by organizations for its adoption.

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My Contribution at PaulWriter.com

The Marketing Blog

If you are still evaluating the platform and are trying to estimate the possible returns, here are a few tips which you would want to consider: It doesn’t work for all – Business & Stakeholder Introspection Creating a campaign on Facebook & nurturing an online community requires a lot of time and effort.

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