Firebelly

DECEMBER 5, 2013

Facebook issued news feed algorithm changes again and community managers everywhere are fighting the urge to melt their faces off. Facebook Admits Organic Reach Is Falling Short, Urges Marketers to Buy Ads. Read all about how these will affect your page in these must-reads. Facebook News Feed Algorithm Changes…Again.

Feed 175

Feed Feedly News Facebook 175

Firebelly

JANUARY 19, 2012

Based on numerous meetings with all kinds of people and organizations – here are a few of the top reasons that some groups will have a tough time succeeding with their Facebook marketing efforts. The company/organization is inherently not interesting. Their real life community can’t be extended into social spaces.

comScore 172

comScore Facebook Marketing Organization 172

Firebelly

MAY 4, 2015

It increases awareness of Indiana’s diversity in agriculture and culinary arts, and facilitates connections within the Indiana food community to enhance economic development opportunities. They understand our organization. Their annual event, Dig IN: A Taste of Indiana , is Indiana’s premier farm-to-fork food festival.

Social Media 100

Social Media Social Media Management Education Communities 100

Firebelly

APRIL 17, 2013

Within hours online communities rallied to show their support with hashtags, such as #prayforboston and #prayforbostonmarathon expressing condolences, support and love for all involved. an organization created “to help the people most affected by the tragic events that occurred in Boston.”

Social Media 163

Social Media Hashtag Eventful Trends 163

Firebelly

NOVEMBER 13, 2012

Why Instagram’s Web Profiles Could Benefit News Organizations. But the more I think about it, the more I realize how this will help news organizations expand their reach on Instagram. By Andrea Teggart While this feature is exciting for all Instagram users, it’s especially important for brands on Instagram.

Instagram 172

Instagram Mobile News Organization 172

Firebelly

MAY 4, 2015

It increases awareness of Indiana’s diversity in agriculture and culinary arts, and facilitates connections within the Indiana food community to enhance economic development opportunities. They understand our organization. Their annual event, Dig IN: A Taste of Indiana , is Indiana’s premier farm-to-fork food festival.

Social Media 100

Social Media Social Media Management Education Communities 100

Firebelly

MAY 4, 2015

It increases awareness of Indiana’s diversity in agriculture and culinary arts, and facilitates connections within the Indiana food community to enhance economic development opportunities. They understand our organization. Their annual event, Dig IN: A Taste of Indiana , is Indiana’s premier farm-to-fork food festival.

Social Media 100

Social Media Social Media Management Education Communities 100

Firebelly

DECEMBER 12, 2011

How to Increase Participation in Your Twitter Chat or Any Online Community. It’s something many community sites and managers struggle with and focus on increasing. Engagement is the lifeblood of many online communities, and yet, so many struggle to reach that ‘critical mass’ of participants.

Social Media 168

Social Media Blogosphere Foursquare Discount 168

Firebelly

NOVEMBER 14, 2013

Below are two of the takeaways: Every Community Wants Growth. Growth is usually an objective of every community and there are so many ways for brands to achieve this. First, there’s the organic way – with content and conversation – focused on the customer’s needs. This exemplifies the most scalable model.

Overview 151

Overview Social Media Class Skills 151

Firebelly

AUGUST 31, 2012

When content fails, it may not fit the culture of that community. Curation framework: selection, organization, presentation, refinement/reporting #SocialCurationSummit - @FireBelly. You’ll see that I’ve ended with two of my own tweets. Hope you enjoy this. People turn to curation when search stops working.

Curation 186

Curation iPhone Software Conversation 186

Firebelly

MARCH 12, 2013

We’re usually editorial in our blog, but good times call for celebration – and that includes you – our community. Candidly, this is another affirmation to me that small companies can do big work, that good work is recognized, that results matter (more than hype) and that as an organization we’re on the right path.

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URL SEO Team Company 221

Firebelly

MARCH 12, 2012

By Jay Baer If social media is going to be a public “face” of organizations, and drive kinship with the populace, we have to do more than rely on a bunch of 30 year-old White people to do so. I see every religion, nationality, ethnicity, culture and community represented in the social web. Below are your 5 must-reads. You know why?

Social Media 196

Social Media Issues Consultant Advertising 196

Firebelly

AUGUST 1, 2011

Refer back to these habits often to keep yourself on track as you work to create a vibrant community of raving fans who’ll happily spread the word about you and your products and services. 6 Powerful Tools to Find Your Customers on Twitter. By Michael Brenner What makes one company’s social media strategy successful while others #fail?

comScore 183

comScore Social Media ROI Feed 183

Firebelly

MARCH 10, 2011

If so, what’s a realistic timeline for getting to those numbers and, more importantly, how will you organically get people talking and interested enough to do something tangible? Additionally, not every brand can really build community. Some brand relationships are transactional.

Strategy 199

Strategy Tips Discount Loyalty 199

Firebelly

JUNE 13, 2011

By Guy Kawasaki There’s lots of good advice out there for running a good Facebook Page and how you can build a long-term community. Below are 5 social media must-reads that we wouldn’t want you to miss. How To Use Facebook To Enchant Your Customers. 5 Keys to Motivating Your Employee Bloggers. The Science of Sharing.

Social Media 172

Social Media LinkedIn Blogger Skills 172

Firebelly

MAY 17, 2012

Here’s a bit of background on my man… Daniel exemplified his good-hearted nature in 2009 with his guerilla marketing efforts for a not-for-profit called Community First Initiative. He and the not-for-profit director lived in a not-so-hip or -new van to demonstrate the need for donations for the organization.

Social Capital 196

Social Capital Journal Energy Campaign 196

Firebelly

JUNE 16, 2011

We act as part of communities. Some working the system and some organically rising to the top. On a daily basis, we now create little stories that go toward making up the tapestry of the social web. We post reviews for restaurants, we ask questions, we answer questions, we read other people’s points of view and on and on.

Foursquare 191

Foursquare Review Loyalty System 191

Firebelly

DECEMBER 4, 2011

The classic example is the recent move by Google to hide organic search terms from web analytics capture (under the disguise of user privacy). The SEO community is up in arms over it because they now have a harder time proving what they’re doing actually works. As a sampling, the data is open to interpretation and conjecture.

SEO 224

SEO Sample Samples Analytics 224

Firebelly

MARCH 5, 2010

The Current State of Social Search By Lisa Barone Social search can drive a lot of traffic for client who may not be ranking organically, but who will show up in social search. As it escalates, however, it unlocks opportunities that are commensurate with the community’s assessment of its value. Where do you start?

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Firebelly

FEBRUARY 5, 2012

What Henry Ford, Espresso, And Community Have In Common. I love his approach – he thinks aloud and collaborates in the open with the members of his community, shares best practices, and relentless connects people. Thankfully, Jeremy will continue writing and sharing his ideas with the community he has built.

Communities 174

Communities Marketing Microsoft Authentication 174

Firebelly

JANUARY 20, 2011

Yet conversation remains one of the most essential aspects of building community and engaging in social commerce (which I’ll be discussing in great details over the next few months). From an emotion standpoint, you can communicate empathy, sorrow, anger, love and so much more. Sow the seeds of affinity.

Conversation 230

Conversation Brands Course Research 230