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Dark Social in 2023: Here’s Why (and How) You Should Track It

Hootsuite

You share an amazing Hootsuite blog article to your work Slack (hint!). Dark social is the oldest social network in action: private, untraceable human-to-human communication. Source: Hootsuite’s Digital Trends report 2. It really can’t get easier: Shorten links on-the-fly inside Hootsuite Composer with our included Ow.ly

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10 Ways Strengthen Your Twitter Community with Commun.it

Kikolani

Twitter is one of my favorite networks to engage upon, primarily because you don’t have to wait until someone follows you to communicate with them and updates are fast to read as well as send at only 140 characters long. Plus, there are a ton of great tools for Twitter. Who Needs a Twitter CRM Tool.

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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Or just keep an eye on the conversation to understand the social communities where people talk about your brand. Hootsuite Hootsuite actually offers three different social listening features depending on the size of your brand and how much social data you need to analyze. Find opportunities for authentic engagement.

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Experiment: Do Long-Form X Posts Give You More Reach?

Hootsuite

Among the many recent changes to X, formerly Twitter, one of the biggest is the ability to share long-form posts. Long-form posts are one of the features you get when subscribing to X Premium (formerly Twitter Blue ). Methodology I ran this experiment on my personal Twitter account. Will it impact engagement?

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Social Media Intelligence: What It Is & Why You Need It

Hootsuite

For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. Social media listening tools like Hootsuite Streams are a great place to start when it comes to monitoring. Hootsuite does it all.

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Using Social Media in Education: 8 Can’t-Miss Tips

Hootsuite

Users share complex ideas and the Reddit community breaks them down. Improve community engagement. Build a community. If you lead virtual classes or have alumni around the world, an online community is essential. Communities can take many forms, too. Source: Princeton on Twitter. Source: Reddit.

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Writing for Social Media in 2022: Tips and Tools

Hootsuite

Looking at you, Twitter meanies.). Great content can help you start inspiring conversations, build engaged communities, create buzz around your brand, and even directly influence sales. Pro tip: On the Hootsuite editorial team, we always aim for grade 6 readability. Lately + Hootsuite. But it’s also fun and rewarding.