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Social media: the ultimate skills cheat sheet

Sherrilynne Starkie

The term ‘social media consultant’ can mean different things to different people because there is a whole range of skills and talents on offer. The cheat sheet provides a summary of the key skills a well-rounded social media consultant should possess. Skills Why How. Research Skills.

Skills 334
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10 Inspiring Examples of Amazing Brand Communities

Social Media Strategies Summit

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. Nine in ten consumers read reviews before making a purchase, so building review functionality into your community makes sense.

Examples 227
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You Need These Roles on Your Social Media Team [Skills + Salaries]

Hootsuite

There are endless benefits to using social media for business. But social success is a lot more complex than posting occasionally on Facebook and Instagram. If you want to reap the rewards that social media marketing can offer your business, you need an all-star social media team. Are you paid enough?

Skills 81
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7 Proven Strategies to Boost Social Media SEO in 2024

Convince & Convert

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. The millennials and Gen Z are among the top groups driving this change, and it’s projected to grow over time. What is social media SEO?

SEO 159
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Teen Interest in Entrepreneurship Spurred by Social Media Influencers

Bill Hartzer

Of the respondents, it was discovered that a significant 30 percent of teens cited “social media influencers” as their primary source of inspiration, closely followed by “successful businesspeople,” also chosen by 30 percent of participants.

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How To Become a Social Media Consultant in 2023

Hootsuite

As the expectations have grown for businesses to have a solid social media presence, so has the demand for social media consultants. Do you have a passion for digital communication, a keen understanding of social media platforms, and a desire to help others get the most out of their online marketing strategy?

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How to Become a LinkedIn Top Voice or Community Top Voice

Buffer Social

Many social media platforms are rethinking the way they reward their top creators.    A blue tick or badge on social media used to mean you were someone to watch — whether that meant a creator with a growing following or a recognized public figure. LinkedIn, however, has gone the other way.

LinkedIn 116