Hootsuite

NOVEMBER 2, 2020

YouTube analytics allow you to measure the success of your YouTube marketing efforts. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. How to use YouTube analytics. How to see analytics on YouTube.

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Hootsuite

NOVEMBER 24, 2021

There’s something for everyone on YouTube. From the auditory delights of ASMR to comedians going viral stereotyping valley-girls , YouTube has steadily evolved to become the second-most visited website in the world. What is YouTube Creator Studio? What is YouTube Creator Studio? Where to find YouTube Creator Studio.

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Hootsuite

JANUARY 12, 2022

Since launching in 2005, YouTube has been home to countless video trends and many forms of entertainment. Now, the team behind one of the most visited websites in the world has hopped on the short-form video bandwagon by creating YouTube Shorts. What are YouTube Shorts? Why try YouTube Shorts? How long are YouTube Shorts?

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SocMed Sean

JUNE 23, 2017

Robert is a content and marketing specialist at one of the leading essay writing companies. He graduated with honors from Columbia University with a degree in Marketing and Advertising Previously, he worked as a content marketing manager for a tech software firm. This week we welcome guest blogger Robert Everett.

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Hootsuite

NOVEMBER 14, 2023

Ever wonder how much your average cat video generates on YouTube? Before you quit your day job, you’ve got to answer the question, “How much does YouTube pay per view?” ” Get ready because we’ve taken it upon ourselves to answer whether or not monetizing your YouTube channel is worth it.

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Ignite Social Media

AUGUST 2, 2022

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. Here are 7 surefire TikTok Marketing strategies. However, if you’re starting out on your TikTok Marketing Strategy, we have listed down here our top 7 strategies that are sure to give you results.

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Hootsuite

AUGUST 17, 2020

It’s true, cute cat videos are hard to ignore on YouTube. But if you’re using this social media channel as part of your marketing strategy , then your brand needs to pay attention to YouTube comments too. YouTube comments allow the public to interact with your video content and for your brand to take part in a dialogue.

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Hootsuite

MAY 11, 2023

Are you struggling to come up with new, engaging, and creative YouTube video ideas? If your inspiration well has run dry, here are 103 ideas for YouTube videos to get your creative juices flowing. If your inspiration well has run dry, here are 103 ideas for YouTube videos to get your creative juices flowing. Don’t worry.

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Hootsuite

JULY 29, 2020

Getting a YouTube verification badge is massively important for anyone who wants to make money from this video sharing platform. Maybe you’ve already tried to get your YouTube channel verified, and you were rejected. This post will show you exactly what you need to do to become verified on YouTube. What is YouTube verification?

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Pam Moore

JUNE 28, 2019

The digital marketing and social media content landscape is getting scary for marketers who don't have a content strategy. The social networks are feeling the pressure as much as any marketer working in any business. Get a Grip on Your Content Marketing with a Content Calendar . Why do you need a content calendar?

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Hootsuite

AUGUST 18, 2020

The YouTube algorithm decides what people watch on YouTube 70% of the time. And according to Pew Research Center, 81% of American YouTube users say they regularly watch videos recommended by the algorithm. We’re going to lay out how the algorithm works, as well as all the latest YouTube algorithm changes for 2020.

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Social Media Strategies Summit

JUNE 3, 2021

Government agencies can leverage social media to share (sometimes critically) important information with their communities. Led by Emily Allen Lucht , the Director of Communications for the State of Maryland, this panel answered some of the most common questions we hear from social media marketers in government.

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Kikolani

OCTOBER 15, 2012

One of the best ways to interest readers in your blog is by using video, and specifically video marketing. Why will video and video marketing make a difference to your blog? YouTube is the second largest search engine, just behind Google. So what’s the deal with video marketing? The Benefits of Video Marketing.

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SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. While TikTok’s entertainment value is high, it also presents opportunities for marketers in 2022. In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns.

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Hootsuite

SEPTEMBER 5, 2019

A YouTube giveaway can help with all of those goals (and more). Marketing on YouTube is all about building community, and YouTube contests are a great way to do that. They also encourage likes, comments, and shares—all of which influence your rankings in YouTube search. Set SMART Goals. Set SMART Goals.

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Hootsuite

APRIL 1, 2020

YouTube Live transforms online video into an interactive experience. Learn how to go live on YouTube, plus tips, tricks, and ideas for making your broadcast successful. How to start streaming with YouTube Live. New to YouTube live streaming? Here’s how to go live on YouTube. Open the YouTube app. On desktop.

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Sprout Social

APRIL 22, 2021

This is why we’ve put together a list of 17 TikTok statistics all marketers need to know for 2021. This means both global and US-based businesses can get a lot out of marketing on this platform. If you’re interested in trying influencer marketing to reach younger generations, TikTok influencers could be perfect for you.

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Pam Moore

JULY 6, 2019

Conversations, LinkedIn company page posts, LinkedIn video, YouTube videos, Instagram Stories, Instagram Posts, podcasts, live video streams, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook live video, iTunes podcasts, and the list goes on. Definition of content marketing. It's everywhere.

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Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Marketers may want to follow suit.

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Ignite Social Media

AUGUST 2, 2022

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. Here are 7 surefire TikTok Marketing strategies. However, if you’re starting out on your TikTok Marketing Strategy, we have listed down here our top 7 strategies that are sure to give you results.

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Sprout Social

AUGUST 26, 2021

As marketers, it’s our job to know our target audience’s needs and preferences. It’s why we conduct market research every year to better understand what our customers want and uncover new business opportunities. But sometimes market research alone isn’t enough, especially when consumer preferences can change overnight.

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Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

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Hootsuite

JULY 11, 2022

When it comes to marketing on the app, strategy is key. Depending on whether your brand serves cool teens or hip grandparents (or both: see stat #10) you’ll want to do some research on the app before investing your hard-earned dollars on a marketing campaign. But ads are not the only way to do marketing on the platform.

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Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

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Later

APRIL 1, 2020

Ready to create a YouTube channel that brings your community together, drives engagement, and supports your business goals? With the right strategy, YouTube can be a powerful tool to help you connect with your audience and build brand loyalty. . Why Create a YouTube Channel for Your Business? Take GoPro for example.

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Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

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Techipedia: Tamar Weinberg

JULY 15, 2009

The New Community Rules talks about the important role social media has begun playing in our lives. You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Fortunately, we have social media communities to inspire us.

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Sprout Social

FEBRUARY 1, 2021

For some brands, 2020 was all about trying new things on social, while others prioritized engaging the communities they’d already built. This year also confirmed just how important social media marketers are—and the many hats they’re expected to wear. For many social marketers, 2020 was filled with burnout and stress.

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Hootsuite

NOVEMBER 28, 2022

Find out if Reddit marketing is right for you, and how to get started on the self-proclaimed “ frontpage of the Internet. ”. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is all about fostering community by encouraging users (a.k.a.

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Sprout Social

JANUARY 6, 2021

YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 In other words, video is still very much an effective tool in a marketer’s arsenal. If you’re like the majority of social marketers , brand awareness is your top goal.

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Pam Moore

FEBRUARY 23, 2020

How do smart marketers win in 2020? The most successful marketers in 2020 will be the most brave and bold. This new class of brave marketers know they aren't experts at everything, as none of us are! 7 Digital Marketing Strategies for the Brave and Bold . 7 Digital Marketing Strategies for the Brave and Bold .

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Pam Moore

APRIL 15, 2020

How do smart marketers win in 2020? The most successful marketers in 2020 will be the most brave and bold. This new class of brave marketers know they aren't experts at everything, as none of us are! 7 Digital Marketing Strategies for the Brave and Bold . 7 Digital Marketing Strategies for the Brave and Bold .

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Pam Moore

FEBRUARY 21, 2017

Are you tired of your Facebook cover image, Facebook advertising images, Facebook Group image, Twitter cover images, Pinterest board covers and LinkedIn images not looking as beautiful as the cool social media kids (aka visual savvy social marketers)? Download the guide now ! The world is going visual!

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Ignite Social Media

FEBRUARY 9, 2022

In July 2021, TikTok became the first non-Facebook app to reach 3 billion downloads globally. In comparison to Facebook, Instagram, Snapchat, and YouTube, TikTok is the only social platform that allows individuals to natively download videos from the app and save it to their camera roll. Glossier Embraces UGC & BTS.

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Twenty4 Social

SEPTEMBER 3, 2020

Affiliate Marketing Success: 4 Tips for Affiliate Niche Marketing Affiliate marketing can be a great way to start making money online. However, if you want to be… Affiliate Marketing Success: 4 Tips for Affiliate Niche Marketing Affiliate marketing can be a great way to start making money online.

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Techipedia: Tamar Weinberg

AUGUST 14, 2012

Given all of these phenomenal web video statistics continuously released, it seems odd that animation is yet to receive much attention, especially when some of the biggest companies across the world are using animation in their digital marketing. Salesforce use animation in their digital marketing to great effect.

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Harp Interactive

OCTOBER 9, 2009

YouTube worked for BlendTec, but it might not work for your company. Build blogs and teach conversational marketing and business relationship building techniques. Build community platforms around real communities of shared interest. Experiment with Flickr and/or YouTube groups to build media for specific events.

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