Direct Marketing Observations

OCTOBER 12, 2010

They decided to go from this… To this… Ouch… Without really knowing the full back story but having a good feel for when major retailers and companies crowdsource new ideas, I think it’s safe to say that Gap really didn’t reach out to its user base to find out what they might think. “ So. lesson learned?

Social Media 209

Social Media Crowdsourcing Retail UGC 209

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Laurel Papworth

OCTOBER 9, 2012

Bullying can be a contributing factor in suicide and damages whole communities not just the bullied. Social Media Spotlights Trolls. Trolling and bullying has always existed but it’s been hidden in each social network, away from prying eyes. Because they reflect back the community values with a twist.

Social Media 111

Social Media Communities Crowdsourcing Consultant 111

Hootsuite

SEPTEMBER 9, 2020

So in that sense, whether or not YouTube meets social network criteria is irrelevant. This includes quantitative data, like where the majority of users live (nearly 15% of site traffic comes from the U.S.), How much overlap is there with audiences on your other social channels? Visit the Community tab, too.

YouTube 145

YouTube HootSuite Marketing Video 145

Laurel Papworth

OCTOBER 26, 2009

Episode 2 of monetizing online communities looks at donations – an overlooked revenue stream and the social media tools that enable donations online. Currency has no inherent value itself – only what we, the community, say it’s worth. There are many many sites like Fundable (e.g. With traditional media.

Joomla 79

Joomla Drupal Social Media Open Source 79

Stay N' Alive

MAY 3, 2011

When I was at BackCountry.com we would use 3rd party chat services on our sites to engage customers and allow our customer service representatives to offer help on our websites where needed. It was a nice feature, and ahead of its time in that it detected when customers were on the site after a given amount of time.

Apple 92

Apple Crowdsourcing Social Networking Microsoft 92

Rebekah Radice

JUNE 8, 2017

Product development crowdsourcing. This is fantastic for brand involvement and sense of community. You can later use them as social proof, and to show your potential customers how much your current customers love you. These contests are great for generating engagement, good marketing, and crowdsourcing information.

Crowdsourcing 60

Crowdsourcing Facebook How To iPad 60

Laurel Papworth

FEBRUARY 12, 2010

I think we are crowdsourcing this unIndustry association in an adhoc movement of anti-marketing anti-PR communities. I’m not an agency – I come from the community perspective, not the agency point of view – and it’s pretty hard for a sole player, a user generated content maker, to be heard. Things change.

Social Media 94

Social Media Crowdsourcing Social Networking Creative Commons 94

Techipedia: Tamar Weinberg

AUGUST 2, 2011

And while I am not a consultant with the company, we have a partnership agreement that makes them a preferred vendor for Social Media Explorer and our companion learning site, Exploring Social Media. He is a strong presence in the social media space with popular blog Logic+Emotion. Pretty nifty. David Armano.

Tools 277

Tools Tips Marketing Social Media 277

Laurel Papworth

JANUARY 29, 2012

Do you really want your little darling’s face & body, with the school they go to, and a handy take-out guide of what they look like dawdling on their way home from school posted up on a public site? Did you share it only with the “Family” list on Facebook ? Or was it Public? Do/Don’t care? You tell me.

Privacy 95

Privacy Crowdsourcing Facebook iPad 95

Convince & Convert

AUGUST 7, 2012

Crowdsourcing, when done properly, can play a pivotal role with your content marketing. Below are five ways crowdsourcing is impacting the future of content marketing: Crowdsourcing speeds up the content creation process (and frees you up). Crowdsourcing gets your customers & potential customers involved.

Crowdsourcing 136

Crowdsourcing Content Marketing Forums 136

Buzz Marketing for Technology

JUNE 27, 2008

Your Guide to the Crowdsourced Workforce. Crowdsourcing, a term coined by Jeff Howe in a June 2006 issue of Wired magazine, is a model of labor that has been fully embraced on the Internet over the past couple of years. One of the most well-developed areas of crowdsourcing services on the Internet is graphic design. 22 Comments.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

ProBlogger

MAY 1, 2014

This is a guest contribution from Kerry Jones of CopyPress Community. Recently, Darren even shared a few tips on how to get high-profile bloggers to agree to be interviewed for your site. Interactive/Crowdsourced. Use social media to crowdsource questions or host a live Q & A session with the interviewee.

Hosting 51

Hosting Tips Crowdsourcing Template 51

Convince & Convert

MAY 5, 2010

This 40-something Florida Mom found herself undergoing several simultaneous life shifts, and realized that products and the communication about them didn’t resonate with her any longer. With free membership open to all women, JaneNation combines social networking with opinion collection. It’s on JaneNation.

Social Media 126

Social Media Case Study Strategy Study 126

Laurel Papworth

FEBRUARY 12, 2012

How does one build a community that will give money to a project? Kickstarter is an online community where you put up your project that you need funding, in this case to make a new dock for the iPhone. The community then decides to put money in, if the project is worth it. So I could trial the idea with the community.

Crowdsourcing 111

Crowdsourcing How To Project Communities 111

Sprout Social

MAY 2, 2024

Engaging with other users’ posts by liking, commenting and sharing also shows the algorithm that you’re an active and valuable member of the LinkedIn community. Strong network of followers Got zero to few followers? Yes, you should be concerned as the size and quality of your LinkedIn network can impact your search rankings.

SEO 111

SEO LinkedIn Company Tips 111

Convince & Convert

JUNE 29, 2010

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate.

RSS 118

RSS Collaboration Social CRM Consultant 118

The Way of the Web

AUGUST 30, 2012

What methods are available for crowdsourcing and crowdfunding? How can you not only publish online but effectively marketing that across a myriad of social networks and communities, knowing which ones are relevant? And if you’re scared of technology – dive in.

Marketing 48

Marketing Skills Crowdsourcing Analytics 48

Social Media Strategery

JANUARY 17, 2009

It’s about the IT specialist who starts an entire social network dedicated to Government 2.0 is fun, but if you really want an idea of the future of social media and government, stop looking at the titles that follow the name, and focus instead on the person behind the name. +7 960 200 9209 biappedge ?????? ????-?????

Gov 2.0 93

Gov 2.0 Social Media Wiki Technorati 93

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs.

CSR 138

CSR Social Media Strategy Consultant 138

Convince & Convert

FEBRUARY 5, 2010

Option 3, for some reason, reminds me of a news station web site. link] Social Email Guy By the way: nice crowdsourcing / co-creation / collaboration Chris Rogers I initially like #3 best, however, not a big fan of the screened back logo – i.e. if #3 was a bit less busy, it would be my favorite. 2 many words I guess?

Disqus 109

Disqus Social CRM Patterns Consultant 109

The Way of the Web

MARCH 15, 2011

We’re getting a reasonable amount of people checking out the site regularly, more and more people are registering and posting in the forum , the Facebook page has got 34 Likes so far, and the Twitter account has 25 followers. All from just deciding a time and a place and seeing if people would turn up. And it’s continuing to grow.

Case Study 28

Case Study Forums Skills Study 28

Buffer Social

MAY 13, 2019

There are so many social networks to choose from today : Instagram, Facebook, Twitter, LinkedIn, Pinterest. We’ve spent time digging into the rise of Spotify as a social media platform , used by today’s hottest brands. Beyond those sites are some other familiar names: Twitter and Reddit, which have over 300 million users.

Platform 75

Platform Brands Social Networking Instagram 75

Webbiquity SMM

SEPTEMBER 10, 2012

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. Jeanette leads the Social & Digital Marketing team at Cisco.

Twitter 260

Twitter Bazaarvoice B2B Microsoft 260

Buzz Marketing for Technology

JULY 6, 2008

Professional Community. Communities. Knowledge Management Community Home Blogs Groups Wiki. Over the last five months it has been an incredibly boost of my own productivity, that of my team(s), the communities I belong to, and the company as a whole. Because I am part of each of those different social networks.

Tools 100

Tools Wiki Collaboration Wireless 100

Sprout Social

SEPTEMBER 27, 2016

Also make sure you’re sharing each post on multiple days and times, and on different social networks. Social listening is the process of tracking conversations around specific phrases, words or brands, and then leveraging them to discover opportunities or create content for those audiences. Look at Your Traffic.

How To 40

How To Analytics Social Networking Crowdsourcing 40

Techipedia: Tamar Weinberg

JULY 29, 2010

(If you want great beginner social media content behind a pay wall, check out Exploring Social Media , a project I am working on with Jason Falls and some other great minds.) This comes despite people asking for more under the assumption that I “must&# be making money on this site and therefore owe my readers more. (Do

Products 267

Products Consultant Price Social Media 267

Convince & Convert

MAY 19, 2010

If we like it we want to pass it around to our network so that they can interact with it. This means your content should be capable of easily sharing through the major social networking sites as well as any niche sites your market is using. This is how we connect with each other online, by sharing content.

Social Media 139

Social Media Strategy Consultant Social CRM 139

Webbiquity SMM

FEBRUARY 21, 2017

A hybrid curation app and social network—grab any content from the web and save it to your own Flipboard magazine. Showcase reviews: ArCompany, Maximize Social Business (Grow), PR Daily, Shift Communications. A social network / curation tool for images. Pricing: free. 4) Flipboard. Pricing: free.

Curation 217

Curation Tools Curata Flipboard 217

Webbiquity SMM

JUNE 6, 2011

It takes a community to build a community. So much of building a community requires understanding people and engaging with them. Experts tell us the number one networking tip is to help others and they’ll return the favor — large or small. Now you may wonder, “ How do we build a community? You expand it.”

Twitter 198

Twitter B2B Crowdsourcing Hubspot 198

Convince & Convert

APRIL 8, 2010

Using the iPad to do something as mundane as check headlines on your local newspaper’s Web site becomes a visceral, tactile experience as your ability to touch and move content redefines the physiology of the task. It’s fast, it’s seamless, and it’s enthralling. Same with email. RevShark Great post Jay.

iPad 137

iPad Content iPhone Wireless 137

Convince & Convert

AUGUST 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Starbucks the Most Dangerous Competitor to Facebook?

Facebook 144

Facebook Yahoo Collaboration Social CRM 144

Webbiquity SMM

JANUARY 5, 2016

7 Ways to Promote Your Slideshare Presentation by Maximize Social Business. Slideshare is the largest Powerpoint sharing community on the web, but it is so much more than that. It is also a social network, a platform for marketing visual content in many different forms, and an essential part of a solid social media strategy.

Content 60

Content B2B Marketing Hubspot 60

Buffer Social

SEPTEMBER 8, 2016

Check aggregation sites like Inbound.org, Growth Hackers, Hacker News, Panda, Digg, etc. Curate from curators – newsletters, communities, etc. Curate from curators – newsletters, communities, etc. They browse communities where stories are gathered and upvoted — crowdsourced curation, more or less.

Curation 40

Curation Influencer Content Newsletter 40

Webbiquity SMM

AUGUST 16, 2010

Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. 30 Tips: The Productivity Guide of Social Media by WebStudio 13. 5 Ways That Sales People Can Benefit From Using Social Media by OPEN Forum.

Social Media 202

Social Media Tools Strategy Tips 202

Hootsuite

MARCH 31, 2020

In the context of social media, an algorithm is how a social platform determines which content to display at any given time to a particular user. Analytics is an umbrella term used to describe both social analysis tools and the information those tools provide. How the Instagram Algorithm Works. How the Twitter Algorithm Works.

List 145

List Social Media HootSuite URL 145

Kikolani

SEPTEMBER 17, 2013

Of course I set up my own sites on this platform as well, which means all my social media sharing gets done automatically. This strategy has seen my content being shared and retweeted all over the place from owners in my blog network. We all know that sharing our blog posts in social media is one of the best ways to promote it.

Tips 168

Tips Influencer Blogger LinkedIn 168