Waxing UnLyrical

MARCH 4, 2013

Last week saw one of my first projects for 2013 – as well as what I think was one of the most unique conferences I’ve been privileged to not just speak at, but even attend – culminate. Since BP shut its doors, we have dearly lacked a conference (or unconference, if you prefer) of that nature. No, great “offense.”

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Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Even though this is a well-known idiom, every time I hear or see it I picture the proverbial tire hitting asphalt. I love a good idiom.

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Waxing UnLyrical

MAY 28, 2014

Richard talked to the #MeasurePR community about challenges and changes in measurement, and why it’s so important for a PR program. The theme of the conference is “From Measurement to Insight,” which I think anyone involved in PR would agree is a critical component. measurepr Q2 @donbart & I launched it at last year’s summit.

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Waxing UnLyrical

MAY 7, 2014

I’m still here – I got here Sunday to speak at the PRSA Counselors Academy Spring Conference , which has been great. Soon I’ll be heading to Boston for a bespoke (I love that word) full-day training program for the Office for Diversity Inclusion and Community Partnership’s LFDP Conference at Harvard Medical School.

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Waxing UnLyrical

MAY 23, 2019

This is the start of building a real community. Of course, you will be communicating on social media. Develop a sense of community. Of course, the real sense of community is built off-line. At the YMCA, we are strengthening our community — in mind, body and spirit — and it is our cause. And it’s easy today.

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Waxing UnLyrical

SEPTEMBER 18, 2013

She manages the company’s Twitter , Facebook , Google+ , LinkedIn , Tumblr , and Instagram communities, contributes to Cision Blog , and assists with content, social strategy, and tactics. She is a frequent host on Cision’s weekly webinar series , has spoken at marketing conferences, and helped plan Cision’s Behind the Story series.

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Waxing UnLyrical

OCTOBER 1, 2014

We’ll do a community chat, so bring yourselves and your questions! I’m speaking at the 2014 PRSA International Conference in DC not once, not twice, but thrice , between Oct. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

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Waxing UnLyrical

APRIL 18, 2013

Do you remember how I told you, when I was at the 2012 PRSA International Conference, what really made it special was the “off-conference” time I got to spend with people ? This doesn’t mean that you shouldn’t attend any conference sessions. to attend my first Social Slam conference. But he did.

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Waxing UnLyrical

DECEMBER 6, 2013

As a business, you should concentrate on building an engaged community, not necessarily a huge one. If you have a strong community , they will be there when you come back. But had the client not also been a part of my community, I doubt they would have been as understanding. So what’s important? So what’s important?

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Waxing UnLyrical

SEPTEMBER 16, 2015

However, with each emerging platform and tool that enters the workplace or discussion in the social media community, the shadow of potential dark uses and features arises as well. Go to the International Risk and Crisis Communication Conference ( ICRC ). Freberg has presented at several U.S.

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Waxing UnLyrical

JUNE 14, 2013

And as far as I can tell, it disappeared when the organizers were having so much trouble with the many moving parts of the conference, that they decided to remove said moving parts that weren’t important enough. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

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Waxing UnLyrical

JUNE 13, 2011

conference about 10 days ago, and it was a really great event; kudos to Geoff Livingston , Allyson Kapin and Shireen Mitchell for putting together not just a standing-room-only event, but one that was inclusive, highly interactive and chockfull of great ideas and takeaways for all. I attended the Nonprofit 2.0

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Waxing UnLyrical

NOVEMBER 28, 2016

– at a marketing conference in DC. For me the community around Shonali alone is worth the investment and more. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Yes, that’s how long we go back!

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Waxing UnLyrical

MAY 4, 2015

Why: “I think ‘community’ was just becoming a social media buzzword at the time. Content Marketing: Without Community, It’s Only Half the Equation. Have you learned any memorable lessons from past #CAPRSA, or other, conferences? The Power of Emotion: A Lesson from Star Trek. and It Shouldn’t Be.

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Waxing UnLyrical

OCTOBER 1, 2014

We’ll do a community chat, so bring yourselves and your questions! I’m speaking at the 2014 PRSA International Conference in DC not once, not twice, but thrice , between Oct. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

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Waxing UnLyrical

MARCH 31, 2014

Friday I spoke at the Convergence in Communications Conference , and Evan Burfield of 1776 got a big laugh when he said, “Let’s face it, failure sucks.” area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Based in the Washington, D.C.,

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Waxing UnLyrical

APRIL 10, 2015

It’s to keynote the 2015 State Conference of the Public Relations Association of Mississippi. know how to show a gal a good time, not to mention give meaning to the word “community.” 3 key elements of a #PRplans : media relations, community relations, team relations. Tell you what, these Tupelans (?)

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Waxing UnLyrical

SEPTEMBER 9, 2015

One of the things that caught my attention was the existence and the quality of conferences for communications professionals. That’s when I made up my mind to bring together like-minded professionals to volunteer, crowd fund and create an event that would be sought after year on year by the PR community in India.

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Waxing UnLyrical

OCTOBER 21, 2016

speaking later today at Digital Crossroads, and tomorrow I head to Indianapolis for the PRSA International Conference—four speaking slots, one Facebook Live and at least three parties (that I know of). 22-26: I’m heading from Louisville to Indianapolis for the 2016 PRSA International Conference, aka #PRSAICON. Also on Sun.,

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Waxing UnLyrical

JUNE 26, 2015

As publisher@commPRO the mission=empower our community thru content. Content and communications has always been a part of the equation. measurePR community member James Breen also chimmed in: A3: I always find humour or levity a great tool for impactful video #measurepr. A1 I’m a marketer. As did Samantha M. :

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Waxing UnLyrical

MARCH 28, 2014

For the entire day, figure nine-plus hours, full of emails (many of which are “reply all”) and conference calls (“OMG! area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. The day takes over. Work takes over. Life takes over.

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Waxing UnLyrical

MARCH 13, 2015

The effect that budget has on quality PR measurement has always been a key interest to the #measurePR community. the latter to keynote the Public Relations Association of Mississippi’s 2015 State Conference. ET; and in April, we’ll be focusing on community relations and the measurement thereof. and Tupelo, Miss.,

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Waxing UnLyrical

OCTOBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).

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Waxing UnLyrical

DECEMBER 17, 2012

” That is where you integrate social principles and a community element into content marketing – and to which you naturally apply good SEO principles – to grow a business that flourishes through attraction and engagement. And, ideally, start to do it better and better. Based in the Washington, D.C.,

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Waxing UnLyrical

JUNE 24, 2016

And really… I was invited to host a digital event from one of the best conferences of our industry… in London. On where PR fits within the integrated communications context: A2: PR is a two-way communication channel now that weaves itself throughout all of marketing and business. Someone pinch me!

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Waxing UnLyrical

APRIL 13, 2015

This Friday, April 17th, I’m proud to be included in the speaker line up for #NovaCOM15 presented by Rutgers’ School of Communication and Information (SC&I – I teach there too). So I figured it would be neat to do a roundup of posts that reflect some of the very smart minds that will be presenting at this conference.

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Waxing UnLyrical

JUNE 10, 2016

In recent years, I’ve noticed a surge of interest from the PR world in “integrated communications.” tracks at conferences, which I assume are programmed because that’s what post-conference surveys indicate attendees want, the kinds of webinars that do well, etc.

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Waxing UnLyrical

JUNE 5, 2015

PRNews holds an annual measurement conference in DC, where the “measurement mafia,” as I like to call them (us), all descend in one fell swoop. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Based in the Washington, D.C.,

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Waxing UnLyrical

JANUARY 5, 2015

Why: Last August I spoke at FPRA’s Annual Conference with Adam Singer and Deirdre Breakenridge on PR and big data. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. PR Pro’s Guide to Metrics and Measurement: Q&A with Shonali Burke.

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Waxing UnLyrical

OCTOBER 4, 2017

Then on Friday, I head to Boston to speak at PRSA’s Association/Nonprofit Section Half-Day Conference on email marketing. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Notice a common thread here?

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Waxing UnLyrical

JANUARY 20, 2012

So the chat was a community chat or, as I like to call them, a fireside chat. Inside PR did an interview with me when I was at the PRSA International Conference last year, and it’s finally up, in case you’d like to have a listen. We talked about: 1. What folks felt were their biggest measurement successes of 2011: and.

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Waxing UnLyrical

JULY 27, 2015

I took this photo during Steve Crescenzo’s presentation at the 2015 IABC World Conference. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Steve’s slide, my photo. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis.

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Waxing UnLyrical

MAY 23, 2016

When Shonali first met me at the PRAM Conference , I wore clothes from Mumu, Lilly Pulitzer and Anthropologie. Community…use it. If you watched Shonali’s #SocialPR Blab with Corina Manea and Rebekah Radice , I was ambushed, much like Stacy and Clinton do on “What Not to Wear,” but this was a Social PR makeover.

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Waxing UnLyrical

MARCH 21, 2013

We speak at conferences (sometimes even if we’re not paid for our time). area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. We engage in banter on Twitter on a regular basis. We host, and participate in, Twitter chats. We do Facebook Q&As.

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Waxing UnLyrical

APRIL 18, 2019

Over the past two years, I have significantly grown my online community through the power of livestreaming and video content. In this article, I will share three specific ways that livestreaming has helped me grow my community. How is your video content serving your community? I am just like anyone else – a normal person.

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Waxing UnLyrical

JUNE 17, 2016

And this is precisely why seizing the opportunities the digital age gives us is critical, and why measurement is such a huge part of smart integrated communications. I was struck by how, at this conference, very little of the relevant discussion was around what PR “should” and “shouldn’t” be tasked with.

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Waxing UnLyrical

JUNE 13, 2016

Yup, I’m heading across the pond for what promises to be one of the year’s best conferences, the AMEC International Summit (as in: the same Summit that, some years ago, saw the Barcelona Principles become a household name… if you work in PR, that is).

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