Remove Communities Remove Compete Remove Sentiment Remove Trends
article thumbnail

How to Use Social Listening to Retain More Customers

Webbiquity SMM

Track customer sentiment. That’s where sentiment analysis can help you. It’s a natural language processing system that identifies and analyzes the sentiment and intent of texts. It’s a natural language processing system that identifies and analyzes the sentiment and intent of texts. Identify trending topics.

Sentiment 142
article thumbnail

The Twilight renaissance: Why retailers need social media for trend forecasting

Sprout Social

This is yet another trend that was born without the help of any designer or magazine. How social influences fashion trends. 3 social-first fashion trends that made waves in 2021. To better understand this phenomenon, here’s a quick rundown of three trends that started online rather than the runway. Here’s why.

Retail 119
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Post-Lockdown Influencer Marketing Trends

Pixlee

Now, compete-the-look images feature a mask and hand sanitizer. While on the one hand, brands saw their foot traffic come to an unthinkable halt, ecommerce has flourished, and influencers have proven to be essential in maintaining and increasing community engagement. . Influencers will prove essential for achieving this goal.

article thumbnail

Top AI use cases in marketing to elevate your 2024 strategy

Sprout Social

For example, Sprout analyzes social data using named entity recognition (NER) to identify and analyze competing brands and their content to provide you with actionable insights to improve your brand performance. Stay tuned on the latest social trends to forge real business impact into your marketing strategy.

Strategy 121
article thumbnail

Brand experience: Why it matters and how to build one that works

Sprout Social

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 106
article thumbnail

5 Ways To Use Social Listening For Competitive Analysis

Keyhole.co

This doesn’t just refer to sales and revenue; businesses also compete within the social space, whether they are small or big brands. Trend identification Stay ahead by identifying and adapting to industry trends emerging from social chatter. Being on the pulse of trending topics can position your brand as a thought leader.

article thumbnail

Audience engagement: What it is and tips to improve it

Sprout Social

Social media users’ feeds are flooded with content competing for their attention. Social media management tools like Sprout help you conduct sentiment analysis with artificial intelligence so you can easily review and measure what people are saying about you—and topics related to your brand and industry—across social media.