Mindjumpers

SEPTEMBER 20, 2010

Via social networks people all over the world are able to interact, share content, valuable advice and also recommend products to each other, for example. – Make your story unique, so the audience gets an impression of your company. – Make your story unique, so the audience gets an impression of your company.

Organization 245

Organization Tools Brands CSR 245

Adam Cohen

JULY 19, 2010

I’m honored to be included among company like this, and from participating in prior sessions I’m looking forward to hearing from some passionate folks. blog comments powered by Disqus Connect About Adam Adam is a partner at the digital agency Rosetta, leading the Social Media practice.

Social Media 219

Social Media Disqus Web 2.0 Badge 219

Mindjumpers

JULY 27, 2010

Indeed, a preoccupation with online tribes obscures a range of opportunities for companies and organizations to connect with and engage individual stakeholders and threatens to leave obvious business opportunities unexploited. The notion of tribe remains as the ideal goal of stakeholder community engineering.

Engagement 198

Engagement Policies Groups Groups 198

Adam Cohen

JULY 16, 2010

I also won’t tell anyone how their High Endurance deodorant was the fascination of my fraternity in college as the best working product out there, and how word of mouth made it successful. This was long before “social media&# back in the days when we had to use modems to connect to AOL 2.0.

Badge 201

Badge Disqus Web 2.0 Retail 201

Justin Levy

JULY 13, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Bain Capital Ventures Launches an Innovation Center Written on July 13, 2010 by Justin Levy in community , entrepreneur , innovation , networking 1 Comment - Leave a comment! Thanks for taking time out of your day to come hang out here!

Startup 187

Startup Feed Reader Creative Commons RSS 187

Freelance Social Media

JULY 8, 2010

We hired a company at that start of the year called Brain Bucket out of Kansas City and they have helped us develop our web site www.topekasubways.com and we have started up a facebook page and a twitter account. In most of these we were behind the times as most companies had already developed these areas. Thanks again.

Foursquare 187

Foursquare Marketing RSS WordPress 187

Techipedia: Tamar Weinberg

MAY 18, 2010

Just because you’ve heard that other companies are doing it doesn’t mean that social media will magically work for you. It finds your customers Companies using traditional marketing methods (e.g. Where are the people most likely to buy your products and services? It introduces your brand Is your company new?

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Jason Yormark

MARCH 7, 2010

Especially when the reason you moved across the country was to work for the company. Very much a community management type of role managing the relationships with Microsoft Office MVPs. But that’s one of the risks of working for a company of that size. It was a pretty jarring experience losing your job and all.

Microsoft 220

Microsoft RSS Disqus Communities 220

Jason Yormark

MARCH 7, 2010

Especially when the reason you moved across the country was to work for the company. Very much a community management type of role managing the relationships with Microsoft Office MVPs. But that’s one of the risks of working for a company of that size. It was a pretty jarring experience losing your job and all.

Microsoft 220

Microsoft RSS Disqus Communities 220

Justin Levy

JULY 1, 2010

Many companies use traditional media to imprint or introduce a brand to the target market. The advertising is designed to elicit an emotional response in terms of awareness or association with the product or service. Demand Discovery In this phase, an interested consumer would use the web to inquire about the product.

Retail 191

Retail Fashion RSS Advertising 191

Josh S Peters

NOVEMBER 23, 2009

An awareness campaign (social media or not) is used to increase the awareness of certain products or the brand itself. This is often used by established companies (like Chevy with their eco campaign, or the GAP ) to keep themselves fresh in peoples minds and assist with their ongoing bid to stay relevant in the current culture.

Campaign 105

Campaign Social Media Radian6 Disqus 105

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. The big catch: Epic Change is not a large company at all. Why social media?

Social Media 172

Social Media Case Study MySpace Yahoo 172

Techipedia: Tamar Weinberg

JANUARY 19, 2010

3: Large Brands – Bigger brands have two things that smaller companies don’t: an already built community, and money. 4: Online Driven Companies – Social media can be used to drive traffic to online websites. Communities, social news sites, and online sharing can be leveraged to build a site following.

Social Media 164

Social Media Yahoo Discount Training 164

The Marketing Blog

MARCH 2, 2010

Home About In the Media Moving One Step Closer to Dream Indian Companies on Twitter – A Usage Study March 3, 2010.10:02 ‘Facebook’ being a closed platform the community considers it as a friend focussed channel. In that poll there were 5000 + votes with the community voting in favor of Facebook.

Comparison 222

Comparison Twitter Web 2.0 Facebook 222

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Let’s envision this scenario: a user has a support issue about an Apple product. If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. It can instill faith that your customers have in your company. No acknowledgment. Empower them.

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. Just do it while giving back to the community as well. If you’re only on the forum to tell other people to visit your website or to use your product, you won’t go far. Have you read The New Community Rules ?

Social Media 272

Social Media Engagement Forums Policies 272

Josh S Peters

FEBRUARY 24, 2009

GoEverywhere is one of Symantec’s incubator projects and it’s a pretty amazing product. It’s a godsend to productivity and a boon to small businesses / startups who can’t afford expensive software. Today I have started a new chapter in my career as a social media sherpa (consultant). 'll check and say.

Lijit 100

Lijit Consultant Project eBook 100

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

That’s why Coca Cola strives to produce its products so that they taste exactly the same no matter where they are made or sold. If you are supporting one product today, try to avoid turning against that product tomorrow, barring any unforeseen or unknown information. Inconsistent Behavior Customers tend to value consistency.

Brands 236

Brands Handbook MySpace Construction 236

Freelance Social Media

OCTOBER 20, 2008

The surging social-networking giant is talking to a number of song-streaming services and music community sites, including Rhapsody.com, iMeem.com, iLike.com and Lala.com, about an outsourcing deal that would more deeply integrate their music experience into Facebook, sources familiar with the situation said, the NY Post reports.

MySpace 100

MySpace Compete Foursquare Facebook 100

Social Media Network Marketing

MAY 25, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Tuesday, May 25, 2010 Social media marketing in India With the penetration of broadband in India, various Indian companies have started exploring ways of marketing their products online. Unported License. Unported License.

Social Media 50

Social Media Marketing Reputation Widget 50

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Twitter, he says, “became my way of talking with a community of people.&# In fact, the Roger Smith Hotel did it quite successfully.

Hotels 245

Hotels Social Media Communities Discount 245

Josh S Peters

JULY 22, 2009

One is a great company called Horny Toad which makes great clothing and is involved in a multitude of charities. The second is a slightly larger company called Keen. Learning from your customers and how they use the products, how it fits into their lives and through these types of communication the brand is growing.

Social Media 100

Social Media Lijit eBook Retail 100

Josh S Peters

NOVEMBER 30, 2009

The goal is to associate the company with it’s services and offerings. People are often weary of materials coming directly from the company so if you have any 3rd party reviews you can link to and share that is ideal. Get to be known, offer your services and products and always ask for feedback.

Campaign 113

Campaign Social Media Brands Marketing 113

Josh S Peters

SEPTEMBER 29, 2009

This type of blatant ripping off is just not acceptable in any way, but what I didn’t expect was what followed from the local (and even out of state) community at large. They would be using their own logos and promoting their product in a much more altruistic manner. This is a VERY real fear of companies and individuals alike.

Lijit 113

Lijit eBook Widget Disqus 113

Techipedia: Tamar Weinberg

MAY 12, 2010

The site does not resolve on smart-phone browsers, and if they sell products online, their e-commerce platform has no social functionality (no review functionality, no commenting functionality, etc). User reviews for products? using their product, visiting their storefront, engaging with their service offering, etc.)

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. It’s a model that is based on many people contributing to an idea, product, or service that would have usually been done by one person. GetSatisfaction provides a way for companies to do that.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

My opinion has not changed much since I wrote about Twitter’s ability to market products in March. If you have a software application and people follow your product, by all means, set up a Twitter feed and let your users subscribe! A marketing firm might want to sell a product. I still follow Woot.com.

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Social Media Network Marketing

AUGUST 19, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? We need to understand that theres a high degree of correlation between good customer / stakeholder experiences and their willingness to associate with the same organization, brand, product and service. Unported License.

Reputation 87

Reputation Social Media Xanga Microblogging 87

Social Media Network Marketing

MAY 31, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Tying this invaluable data into a CRM solution generates sales leads, ideas for product direction and strengthens a company's image and brand. Unported License. Unported License. Social Media Ne.

Social Media 62

Social Media Social CRM Reputation Widget 62

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study.

Social Media 100

Social Media Digg Brands Marketing 100

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Genuine You don’t always have to engage in expensive video production to promote your wares, nor as the marketer do you have to create the video yourself. Why not ask your customers to try their hand at video production for you? Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Video 236

Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

Social Media Network Marketing

JUNE 7, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? The advent of social media, web communities, and networking sites, has been useful to many companies. Unported License. Unported License. Based on a work at pervarakapadiaatmoney.blogspot.com. Social Media Ne.

Reputation 62

Reputation Social Media Communities Widget 62

Techipedia: Tamar Weinberg

JULY 21, 2009

Only when the landscaping company mowed down the guy’s vegetable garden and did not rectify the situation seven weeks later did the guy decide to make a public spectacle of the situation. Sure, there are probably a few things you can point out that should work in the company’s favor. Every bad sale costs you five.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Jason Yormark

AUGUST 31, 2010

To one lucky reader I will be giving away the following social media book package: Socialnomics by Erik Qualman The Social Media Bible by Lon Safko Trust Agents by Chris Brogan and Julien Smith The New Community Rules: Marketing On The Social Web by Tamar Weinberg Why Now Is The Time To Crush It ! My favorite is [link].

Social Media 197

Social Media Radian6 Hubspot Alltop 197

Jason Yormark

AUGUST 31, 2010

To one lucky reader I will be giving away the following social media book package: Socialnomics by Erik Qualman The Social Media Bible by Lon Safko Trust Agents by Chris Brogan and Julien Smith The New Community Rules: Marketing On The Social Web by Tamar Weinberg Why Now Is The Time To Crush It ! My favorite is [link].

Social Media 197

Social Media Radian6 Hubspot Alltop 197

Techipedia: Tamar Weinberg

APRIL 22, 2010

If you work for a company that just had a Super Bowl ad, a real time search will give you a window into how people interpreted the advertisement. You can also perform a real time search to identify and potentially contact power users who talk about your product or service to wide audiences.

Engineering 142

Engineering Wikipedia MySpace Yahoo 142