Keyhole.co

OCTOBER 10, 2023

What people think and feel about your company, products, and services is your brand sentiment. In the absence of magical powers that can help you see into customers’ minds, brand sentiment allows you to dig deep into the mentions and messages that your brand receives to discover the underlying emotions that are being expressed.

Sentiment 52

Sentiment Analysis Brands How To 52

Oktopost

FEBRUARY 26, 2024

Are you measuring the right B2B social media metrics? B2B social media metrics and how they differ from B2C As a B2B marketer, you know at the end of the day, you’re marketing to people. In contrast, B2C social media management platforms commonly prioritize metrics emphasizing consumer engagement and brand sentiment.

B2B 62

B2B Metrics Social Media Social Media Management 62

Keyhole.co

OCTOBER 26, 2022

From Facebook metrics to Twitter metrics, to Youtube metrics and Instagram metrics, what should you be tracking? Are these metrics performing up to your standards? Let’s take a look at 9 metrics that every company should be measuring right now and the best tools to use. Top Social Media Metrics to Track : 1.

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Metrics Social Media Tools Sentiment 98

Keyhole.co

JANUARY 6, 2021

Your days are likely packed with creating killer content and writing compelling copy, or fielding comments and questions from users. Why social media marketing metrics matter? Content social media marketing metrics. Brand mentions and sentiment. Conversation social media metrics. Conversion social media metrics.

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Metrics Social Media Marketing Sentiment 131

Keyhole.co

JANUARY 9, 2024

Secondly, by tracking platform-specific metrics, you can develop customized content strategies tailored to LinkedIn’s unique audience. Finally, tracking LinkedIn metrics gives you a competitive edge by identifying trends, such as reactions, reach, and engagement rate, allowing you to stay ahead of your competitors.

Metrics 52

Metrics LinkedIn Analytics Sentiment 52

Hootsuite

NOVEMBER 2, 2020

Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. Tap into the right YouTube metrics to understand what your audience values and how to keep them engaged. YouTube metrics explained. YouTube channel metrics. Audience metrics.

Metrics 145

Metrics Analytics YouTube How To 145

Keyhole.co

APRIL 26, 2023

From Facebook metrics to Twitter metrics, to Youtube metrics and Instagram metrics, what should you be tracking? Are these metrics performing up to your standards? Let’s take a look at the 9 metrics that every company should be measuring right now and the best tools to use. It counts mentions.

Metrics 52

Metrics Social Media Tools Sentiment 52

Keyhole.co

APRIL 18, 2023

Meanwhile, the rookies are happy tracking the number of likes and comments. At the same time, a team of experts are losing their sleep monitoring hundreds of metrics at once. We’ll also give you ample reasons to be serious about monitoring Instagram metrics other than the usual numbers. What are Instagram metrics?

Metrics 52

Metrics Instagram Hashtag Sentiment 52

Hootsuite

SEPTEMBER 14, 2020

Instagram analytics tools aren’t just feel-good graphs and vanity metrics: they’re the best way to see if all the time, energy, and budget you spend on the platform are, you know, worth it. And then we’ll show you which metrics to measure when you’re using them to achieve results tailored to your brand’s goals. your website?),

Metrics 145

Metrics Analytics Instagram Tools 145

Sprout Social

JANUARY 11, 2024

That’s where metrics come in. From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. In this article, we’ll highlight 10 metrics to show you how to measure brand awareness and explain why you should measure it.

Brands 110

Brands How To Sentiment Metrics 110

Keyhole.co

APRIL 26, 2023

You can’t bear to ignore these metrics because they essentially help you chart your growth on TikTok. Before we tell you what metrics you should focus on, let’s start with the fundamentals. TikTok analytics are metrics that depict the success of a TikTok account. And yes, it spans way beyond likes, views, and comments.

Metrics 52

Metrics Analytics Tools Overview 52

Hootsuite

JULY 21, 2020

Social video metrics track the success of your video content. But it’s a bit different from the metrics of a regular post. For one, each platform comes with different kinds of metrics and different terms for them. Social video metrics for every platform. Facebook video metrics. Those metrics are: Reach.

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Metrics Platform Video HootSuite 144

Keyhole.co

NOVEMBER 9, 2023

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. Both the placement formats and the metrics by which you will evaluate effectiveness depend on this choice.

Metrics 52

Metrics Influencer Campaign CPA 52

Sprout Social

MARCH 27, 2019

Today’s marketers are rightfully obsessed with metrics. Enter the world of sentiment analysis. In this guide, we’ll break down the importance of social media sentiment analysis, how to conduct it and what it can do to transform your business. What is sentiment analysis? How to conduct sentiment analysis yourself.

Sentiment 110

Sentiment Analysis Social Media How To 110

Keyhole.co

MARCH 14, 2023

Let us know what you think in the comments below. For one, monitoring sentiments around your brand t o oversee your overall brand health , as well as track web mentions. This tool searches the entire internet for reviews, comments, and articles about your business. A lso, y ou’ll be able to categorize posts by sentiments.

Metrics 52

Metrics Analytics Instagram Tools 52

Hootsuite

APRIL 4, 2022

Are you curious to find out how bad it would really be to buy TikTok comments? It’s not just vanity: the number of comments on your TikTok video is a positive metric to share with your boss or potential brand partners, and prove to your parents that this is a real job, thank you. Why do people want to buy TikTok comments?

Buy 102

Buy Comments Authentication HootSuite 102

Keyhole.co

FEBRUARY 3, 2023

Gone are the days when only likes and comments would reveal your performance quotient. So you can’t just rely on shallow metrics and decide whether your current Instagram marketing strategies are working in your favor. This blog will reveal the top social media metrics that can help you make data-driven decisions.

Metrics 52

Metrics Analytics Instagram Hashtag 52

Sprout Social

MARCH 28, 2024

Analyzing these metrics over time will allow you to pinpoint the exact keywords and phrases that resonate the most with your audience. Track the sentiment for certain hashtags A solid social media strategy also tracks how people feel about the content you’re putting out. Those are good signs that you should keep using it.

Hashtag 103

Hashtag Analytics LinkedIn Content 103

Sprout Social

JULY 30, 2019

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. On top of that, a new important metric seems to be created on a weekly basis. In this guide, we’ll take you through the most basic metrics that every company should be paying attention to based on your goals.

Metrics 108

Metrics Social Media Analytics Report 108

Dave Fleet

MAY 24, 2011

What action can you take based on a SOV metric alone? And if SOV alone can’t guide a decision the way sentiment, or quality of coverage, or even volume of coverage can … then is it a metric we want to be using prominently? Comments or angry tweets below, or to @theelusivefish. What say you all?

Metrics 353

Metrics Widget Sentiment Resources 353

Sprout Social

AUGUST 9, 2023

As a CEO you rely on metrics like stock price, profit margins and revenue growth to monitor the health of your business. Executives need contextualized social media metrics like sentiment analysis, customer satisfaction and competitor benchmarks to make informed decisions. So how can you make sense of it all?

Social Media 79

Social Media Sentiment Metrics Data 79

Sprout Social

FEBRUARY 15, 2024

That’s why likes and reactions are important metrics to consider when analyzing your content performance. Comments and replies Similar to reviews and mentions, comments and replies show that your target audience wants to engage in a conversation about you. Define the metrics How do you know what success looks like?

Engagement 106

Engagement Tips Loyalty Metrics 106

Hootsuite

FEBRUARY 5, 2024

Keep reading to find out how to get started with tracking Instagram analytics, learn which metrics matter the most, and get comfortable with reporting your Instagram results to your boss. Instagram analytics are the metrics used to understand how content performs on Instagram. What are Instagram analytics? So, where do you start?

Analytics 97

Analytics Instagram HootSuite Metrics 97

Jon Loomer

FEBRUARY 14, 2024

I stumbled on something today that filled me with sentimental feelings but also a nagging question. Keep Measurement Simple While Meta’s added metrics over the years, the problem has remained the same: Advertisers love to distract themselves with secondary metrics. Let me know in the comments below!

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Advertising Metrics Cost Sentiment 178

Sprout Social

OCTOBER 19, 2023

It’s providing them with critical brand insights from social listening to inspire engaging content, personalize customer care and dig deeper into performance metrics. Analyzing sentiment in social chatter also helps brands spot early indications of negative sentiment and take proactive measures before a situation escalates.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. So have business intelligence tools that enable marketers to personalize marketing efforts based on customer sentiment.

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Process Sentiment Analysis Applications 111

agora pulse

MAY 31, 2018

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. Facebook is removing metrics they consider “redundant, outdated, not actionable, or infrequently used.” What are these metrics and are you going to miss them? Which Metrics Is Facebook Getting Rid of? Button Clicks.

Metrics 87

Metrics Facebook Aggregator Report 87

agora pulse

MAY 31, 2018

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. Facebook is removing metrics they consider “redundant, outdated, not actionable, or infrequently used.” What are these metrics and are you going to miss them? Which Metrics Is Facebook Getting Rid of? Button Clicks.

Metrics 87

Metrics Facebook Aggregator Report 87

Keyhole.co

FEBRUARY 20, 2024

Imagine gaining deep insights into your audience’s desires, tracking sentiments towards your brand, and outshining your competitors in the aesthetic world of Instagram. By analyzing conversations, comments, and hashtags, brands gain valuable insights into customer preferences, feedback, and the competitive landscape.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Sprout Social

NOVEMBER 21, 2023

Step 3: Benchmark the sources and metrics Now, it’s time to measure and compare key metrics to understand where your business stands against the competition. First, determine which metrics are important for your business. Sprout’s sentiment analysis tool can also provide insights into how customers perceive your competitors.

Sentiment 97

Sentiment Metrics Analysis Trends 97

Hootsuite

OCTOBER 28, 2019

What are social media metrics? If your boss asks you to talk data, take the opportunity to be a pro and go beyond the surface-level, “vanity” metrics—the likes and shares and retweets. This article identifies the social media metrics that really matter, why they’re important, and how to track them. Awareness metrics.

Metrics 112

Metrics Social Media CPM CPC 112

Social Media Strategies Summit

FEBRUARY 8, 2023

Read on to learn: Why you should create graphic templates for your team What it means to design for mobile How to more efficiently prepare your content calendar Why there is no actual “best time to post” Why you should be doing more than just answering your DMs Why engagement rate is a superior metric 1. DON’T – Forget branding guidelines.

Social Media 200

Social Media Google Tips Template 200

Sprout Social

OCTOBER 18, 2023

It’s also helpful to make sure we’re engaging and commenting on the popular posts for brand awareness in general,” Kaelyn tells us. One computer software company uses Sprout Listening to measure sentiment around their brand and products ahead of rebranding. Then, dig in further.

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Examples Social Media Sentiment Influencer 123

Sprout Social

FEBRUARY 19, 2024

How AI automation benefits businesses AI automation enables companies to automate workflows and get actionable insights through AI tasks like sentiment analysis so they can make tangible changes to drive growth. In Sprout, you get sentiment analysis metrics of your brand automatically in the form of graphs and reports.

Strategy 105

Strategy Sentiment Patterns Marketing 105

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. Deciding which key metrics to analyze can be challenging with endless social data available. For example, you may discover increased comments for a particular campaign.

Analysis 69

Analysis Data Sentiment Metrics 69

Keyhole.co

FEBRUARY 3, 2024

Share of voice metrics you should know Here are a few SOV metrics worth tracking. Volume of mentions : This share of voice metric indicates the number of times you’ve been tagged in tweets, posts, stories, etc. We say this mainly because we’ve only discussed measuring our SOV with quantitative metrics. It’s simple.

Social Media 59

Social Media How To Metrics Sentiment 59

Hootsuite

FEBRUARY 7, 2024

Using the drop-down menu, you can analyze hashtags within your competitor group to see hashtags that drove the most comments, reactions, shares, likes, and estimated engagement. You get insights into important hashtag metrics like mentions, engagement, reach, and sentiment. Fedica can be integrated into the Hootsuite dashboard.

Hashtag 91

Hashtag Analytics Tools HootSuite 91