8 LinkedIn Tools for Business
FEBRUARY 23, 2014
LinkedIn connects marketers to millions of affluent, ambitious, and influential professionals. . The undisputed leader in business and career-oriented social networking, LinkedIn’s valuable demographic is sought after by marketers. From contact management to tracking marketing campaigns, the LinkedIn tools below will help you leverage the platform to its full potential.
20 LinkedIn Mistakes That Turn Off Potential Customers
SEPTEMBER 7, 2014
Are you getting good results on LinkedIn? Nowhere is this more true than on LinkedIn. Avoid these LinkedIn mistakes. Don’t send connection requests using LinkedIn’s default text. Don’t ask people you don’t know for LinkedIn recommendations. Don’t treat LinkedIn as a numbers game — you should regularly nurture your relationships.
Facebook LinkedIn Twitter in 2013
DECEMBER 28, 2012
Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. Follow me if you want to see my public timeline updates (as not every update is shared to the public) and you desire to comment and share those updates so I can get to know you better. LinkedIn in 2013. Facebook in 2013. 1.
[BREAKING] LinkedIn Ventures Into Video
AUGUST 2, 2016
Those of you who know me know I’m bullish on video, and livestreaming, video’s real-time cousin. I’ve been waiting for LinkedIn to launch a native video app so users can reach audiences with a medium that removes yet another barrier to familiarity, and that is natural video, where we are allowed to see one another in a largely unrehearsed, often natural environment. Thanks!”
LinkedIn Etiquette: Are You Breaking The Rules?
AUGUST 2, 2016
Like every social network, LinkedIn has its own official rules of conduct. But But most LinkedIn etiquette expectations come from the LinkedIn community. In this article, I’ll tell you the fundamental Dos and Don’ts of LinkedIn etiquette and offer up a few tips to help you network like a pro on the world’s top professional networking site. LinkedIn Articles.
Optimize Your Posts on LinkedIn, Facebook, Twitter, Pinterest, and More
JULY 7, 2014
There are many tricks of the trade, such as including a shortened URL in your LinkedIn posts, using mobile-friendly images on Facebook, and applying the rule of thirds on Instagram. Optimize your LinkedIn posts. Interact with commenters: Engage in the conversation and build relationships with your audience. Including questions will help drive comments. Shorten URLs: Bit.ly
LinkedIn Analytics: The Complete Guide
SEPTEMBER 6, 2016
Not that long ago, if you asked most people what they thought of LinkedIn, you’d probably hear comparisons to sites like CareerBuilder or Monster. For some time LinkedIn was seen as a job search platform. While social recruiting is definitely one of LinkedIn’s main functions, it has evolved into much more. LinkedIn offers a full set of features for businesses, and Sprout gives you tools to manage it all. Over the past few years, LinkedIn focused on getting businesses to use the platform for branding and content marketing. LinkedIn Pulse Analytics.
Best LinkedIn Guides, Tips and Tactics of 2011
MARCH 21, 2012
While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. Part of the reasoning is that while Facebook is good for sharing coupons, promoting events, and showcasing corporate culture to potential employees, LinkedIn is powerful at generating web traffic and leads. What’s the best way to start and grow a LinkedIn group?
Connecting Twitter to LinkedIn: Just Say No
JANUARY 5, 2011
Just over a year ago, LinkedIn introduced a feature allowing users to post all of their Twitter updates , also known as tweets, to LinkedIn. Not surprisingly, many people have since added the feature, causing my LinkedIn homepage to no longer be a place of value and interest to me. Will you like or comment if you see this message? That said, bring on the controversy.
Why I Killed 61% of My LinkedIn Friends
AUGUST 14, 2013
Recognizing I had 2,474 LinkedIn connections three months ago, I posited a question on this blog: Should my network be tight enough that they can recommend me without asking who I am and what I do? On the nature of LinkedIn invitations , Ed Alexander sums it nicely: Do you want to be seen as trustworthy, honest and accurate in your communications? Comments Great post and very true!
Linkedin Replaces Applications With Features
JANUARY 29, 2013
Long time power users of Linkedin have been using Linkedin Applications to enhance their profiles with deeper information and sharing opportunities. While I had only added a few presentations on social media Linkedin imported them all. Here are the applications that may be automatically moved into your profile when Linkedin updates yours to the new system: My Travel by TripIt.
Comment by Facebook or WordPress
MARCH 24, 2012
When presented the choice between two different commenting systems, which do you choose? The Facebook commenting system (alternatively by Yahoo, AOL, or Hotmail login) appears first. The WordPress commenting system appears below that. Please continue reading Comment by Facebook or WordPress and leave a comment if inspired. Connect on LinkedIn today. Recent comments Recent comments. Will one beat the other? Ari Herzog is currently seeking a full time position in social media. Discover more articles on new and emerging media. Musings
10 Tips to Be Successful on LinkedIn
MARCH 4, 2014
LinkedIn launched on May 5, 2003 (on my mother’s birthday) and currently has 277 million members — with two new people creating accounts every second. Here are updated LinkedIn statistics to impress your boss or your mom. This is most important — as 40% of LinkedIn users visit the site every day. Don’t display old photos to represent you on LinkedIn.
LinkedIn Groups: Be S.M.A.R.T.
MARCH 18, 2014
LINKEDIN GROUPS.LOVE ''EM OR HATE ''EM ?There There is a lot of discussion about whether or not LinkedIn groups are fertile networking grounds. People are posting, commenting, following up, making their case, acknowledging feedback and sharing others'' content. want you to use groups on LinkedIn. Look at the comment history to see if anyone''s actually talking.
Are LinkedIn Groups Are Out Of Control?
JANUARY 23, 2014
THE WILD, WILD WEST OF LINKEDIN. Many LinkedIn groups are out of control. It matters because it’s ruining LinkedIn groups for everyone. Many of these spammy posts are being left in the main stream of group comments, which turns group members off, irritates them, muddies the waters and ruins the effectiveness of the group. WHY DOES THIS MATTER? To learn.
Why LinkedIn Is Now Such a Powerful Content Marketing Tool
OCTOBER 26, 2015
And then there’s LinkedIn. Previously, only 150 “influencers” had access to the tool, but now any LinkedIn user, rather than trying to drive traffic from his LinkedIn profile to a standalone blog, could cross-post his articles directly to the platform and capitalize on the site’s network effect. LinkedIn members are primed for reading business-related content.
15 Tips To Optimize Your LinkedIn Initiative
Techipedia: Tamar Weinberg
SEPTEMBER 13, 2011
LinkedIn has enjoyed explosive growth since its debut in 2003. The real question is whether or not you’re making the most of your LinkedIn efforts and networking in general? LinkedIn is so much more than social networking for businesses and business people – it can totally change how you run your business as a whole. This is a guest post by Lior Levin. Your Profile.
Engaging the Right Audience on LinkedIn
APRIL 12, 2012
LinkedIn, one of the established social networks, is making strides in advancing how businesses can leverage the platform to engage followers. Several weeks ago, LinkedIn launched the LinkedIn Follow Button allowing followers to follow a company page on LinkedIn directly from owned assets like web pages and blogs. (Cross posted on the Fleishman-Hillard DNA blog ).
LinkedIn and Content Marketing Work Well Together
Small Business Mavericks
FEBRUARY 24, 2015
It used to be that LinkedIn was thought of as the ultimate job site, a place where job searchers and recruiters could connect and the all-important professional networking take place. ” She suggests 7 ways to build online authority with LinkedIn : Complete your profile — this is how they know who you are when the readers check you out. Convene in relevant LinkedIn discussion groups — go where the people who are interested in your stuff are and join the conversation. It’s basic and foundational. Content Marketing Builds Online Authority.
Why You Write Blog Comments
FEBRUARY 2, 2012
love reading your comments. Your personal brand and your wanting to share that social identity with the world is the primary motivation for you to take time out of your day and write a comment. You want to add your comment to the continuing saga of who you are online. Any social media strategist will tell you that a simple way to get your blog known to other people is by commenting on their blogs. Please continue reading Why You Write Blog Comments and leave a comment if inspired. Connect on LinkedIn today. Never-Before-Seen Blog Comments.
No Real Name, No Blog Comment Allowed
MARCH 19, 2012
Riffing behind a commenting layout convention by Matt Cutts, such as his latest blog post when he wrote about giving up news consumption for a month, I’ve decided to require every blog comment here be associated with a real name. If you don’t comment with a real name, your comment will not be published. Connect on LinkedIn today. Any questions?
How to Remove LinkedIn Connections
FEBRUARY 1, 2011
Have a LinkedIn connection that messages you too much about “how to learn to create a Twitter account with 5,000 followers in one day ? Here’s how to remove those annoying LinkedIn connections. 1. Select the LinkedIn connection that you want to remove. 4. Confirm to remove LinkedIn connection. Subscribe to the comments for this post? Tweet This!
BREAKING: LinkedIn is Shutting off the Jobs Tab for Groups
APRIL 13, 2014
IMPORTANT: I submitted a ticket to LinkedIn last week, because despite all my best efforts, I was unable to set an organization’s group settings to allow the Jobs tab. We’re continually developing product features to enhance your LinkedIn groups experience. Instead, your comments are directly routed to the Product Team. Only $195 for a posting! Holy crap!!
Best LinkedIn Guides, Tips and Tactics of 2010
FEBRUARY 16, 2011
LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. According to recent research , 32% of B2B marketers use LinkedIn to generate leads, versus just 16% who do so on Facebook. Digg this!
Rethinking Blog Comments Again
JUNE 18, 2014
If you look at every blog post I wrote in 2014 in reverse chronological order from yesterday’s post rationalizing why I tweet to my first post on branding , the above numeric series indicates how many comments people wrote on each post. This includes my comments, too. Why do I allow people to comment if few do? If you start at the beginning of the series (on the left) and skip over the 3, 0, and 1, the next three posts have zero comments. The first no-comment post (on naming your blog ) saw 8 shares on Twitter, 1 share on Facebook, and 2 shares on LinkedIn.
Analyze Page Performance With the New LinkedIn Company Pages Report
AUGUST 31, 2016
As an official LinkedIn® Certified Company Page Partner, analytics are a key component of Sprout’s integration. We’re excited to announce that we’ve added the LinkedIn® Company Pages Report to our suite of network reports. Closer Look at LinkedIn® Analytics. The report enables you to benchmark your LinkedIn® marketing efforts with a big picture look into content performance.
6 Ways Content Marketers Can Supercharge Their LinkedIn Profiles
Convince & Convert
JUNE 28, 2016
While Instagram, Snapchat, and many others are great platforms, LinkedIn is the single best tool you have at your disposal to build your own brand. highlight to tweet) I want to shed light on LinkedIn’s top personal brand-building features: 1. Comment on Your LinkedIn Feed. When you’re editing your LinkedIn profile, you can add to the list of Skills you possess.
The Value Of Blog Comments
JANUARY 12, 2012
Last week, Mathew Ingram over at GigaOm published a Blog post titled, Yes, blog comments are still worth the effort. It seems like there's a movement for more and more Blogs to not bother having the comments enabled. The story goes back to the early days of Blogging (now, over a decade old) where the discourse tightens over the idea that anyone and everyone should be able to contribute to content, and that the true value of Blogging content - in the first place - is how the Blogger engages and responds in the comment section. What's your take on the death of Blog comments?
New LinkedIn Endorsements
OCTOBER 18, 2012
LinkedIn, the professional social network, has recently introduced ‘endorsements’, a feature that makes it easier for people to recognize their connections’ skills and expertise. So if a connection lists ‘crisis management’ under the Skills & Expertise section of their LinkedIn profile , it is almost effortless to confirm this, just a click.
LinkedIn Groups Have Changed. Do They Still Make Sense for your Org?
NOVEMBER 5, 2015
A few weeks ago, LinkedIn announced that they were going to be rolling out some pretty big changes to their Groups feature. Not the biggest deal in the world, but yet another reminder that LinkedIn owns Groups and makes the rules. LinkedIn will be deciding what content belongs and doesn’t. members): LinkedIn Groups iOS Mobile App. Comment by sharing this post.
Lawyers: Are LinkedIn Skills Endorsements & Recommendations Unethical?
JUNE 7, 2013
digress… Over on the ABA Journal’s website, I read a post Do LinkedIn Endorsements Violate Legal Ethics Rules? She was following up on the blog post Do LinkedIn Endorsements Violate Legal Ethics? It is easier to dissect the longer-form Recommendations feature on LinkedIn. How are you approaching the Skills & Expertise section on LinkedIn? Zahorsky.
10 Ways to Strategically Grow Your LinkedIn Connections
Social Selling Masters
MAY 30, 2016
When it comes to lead generation, social selling , and growing strategic connections, LinkedIn outranks all other social media platforms in terms of effectivity. Just recently, Content Marketing Institute’s 6th annual B2B content marketing research indicates that: LinkedIn is the social media platform of choice for 94% of organizations when it comes to distributing content. filters.
You’d Better Export Your LinkedIn Contacts Now
JULY 30, 2015
You might already know this, but you have the ability to export your LinkedIn contacts. For a long time, we have been able to click on Settings, then choose to export our LinkedIn contacts. digress… The instruction from LinkedIn was suddenly that we had to request our list of contacts from LinkedIn. ” Whatever LinkedIn heard caused them to retreat a bit.
What's The Point In Commenting On Blogs?
JULY 9, 2013
What is the true value of a comment on a blog? Eventually, additional features like the ability for a reader to comment on a post and the introduction of RSS (a syndication feature that would notify readers by email or web-based readers when the blogger updated or published to the blog) helped to propel the platform to the mainstream. To this date, there is a constant slew of criticism and discourse on the importance of comments. Schaefer ) who spend a lot of time playing in the comments. personal story: often when people leave a comment on my blog, I do not respond.
LinkedIn Adds 3 Fun Ways to Remember Your Connections
JUNE 14, 2011
LinkedIn doesn’t get much love in the “I can’t wait to go online and have fun with my friends category of social networking sites, but make no mistake – for professionals, wannabe professionals, businesses or non-profits, LinkedIn is where the real action is. How would you like to play Tetris with the faces of your LinkedIn connections? DropIn.
Shutting Down Blog Comments
APRIL 16, 2014
I think that I provoked the blog comment Gods today. Sorry about this, but the ability to comment on blog posts here at Six Pixels of Separation has been disabled. With that, we have been using the blog comment capabilities of MovableType since the beginning. Don''t get me wrong, it still catches way more pieces of spammy blog comments than the ones that go live and, every day or so, I would hop on to the backend and simply delete the ones that made it through. Like I said, I think I was tempting the blog comment deities after my chat with Gini. I''m sorry.
How to Use LinkedIn Ads to Find B2B Leads
MAY 13, 2016
Finding B2B leads can’t get much easier than using LinkedIn Ads. LinkedIn boasts having the world’s largest professional network which is the ideal pool to find your target audience when dealing with the business to business market. LinkedIn B2B leads can be found using LinkedIn’s targeted self-service ad center. What is a LinkedIn Sponsored Update?
7 Reasons Your LinkedIn Profile is a Hot Mess
Convince & Convert
DECEMBER 10, 2013
In the age of personal brand marketing, it’s just not okay to let your LinkedIn profile sit collecting Internet dust until you’re ready to look for your next job. Here are seven reasons your LinkedIn profile might be coming across as a social media hot mess. 1) Your headshot was taken at a BBQ. Do their LinkedIn profiles show up near the top of the list? Not likely.
Social Media: LinkedIn Is FINALLY Jumping On The Mentions Bandwagon
APRIL 5, 2013
I know LinkedIn has been avoiding getting all Facebookified, and didn’t want their mostly business-minded site to get all Twitterized, and certainly not all Google Plussy, but this is looooong overdue. Beginning today, LinkedIn will begin rolling out the ability to “mention” other users in our updates. Here’s another feature LinkedIn has built in to mentions.
We’re Not Friends on LinkedIn
JULY 31, 2012
It’s funny how people want LinkedIn to become yet another social network to hang out with their buddies. Ironic, because LinkedIn dubs itself “the world’s largest professional network.” ” LinkedIn means business networking and conversations to me. Now that Twitter decoupled its stream from LinkedIn , things have become even more boring. Seriously.