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How Search Tactics are Replacing Hashtag Strategies for Social Media Success 

Ignite Social Media

Even Google acknowledged that almost 40% of young users used social media to look for a place for lunch instead of Google Maps. Regularly analyze the engagement metrics of your posts, such as likes, shares, and comments, to determine which types of content resonate most with your audience.

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Here’s what you need to know about the Google+ shut down

Sprout Social

In October 2018, Google announced that it will be shutting down the consumer version of Google+ owing to insufficient usage. The initial announcement also stated that Google would complete the Google+ shutdown in 10 months. Since 2013, Google+ had been experiencing low activity. While there were 1.15

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How to use YouTube Creator Studio to Grow Your Channel

Hootsuite

YouTube Studio is where you manage videos, analyze the performance of your channel, respond to comments you’ve received, and start to make money from your channel by adding ads to your content. A bit like Google Analytics, but for video. Here’s a quick overview of the metadata elements that you can optimize: Edit your video title.

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17 Tips for Writing Effective YouTube Descriptions

Hootsuite

Tools like Google Ads’ Keyword Planner and Google Trends can help you get started. Google Trends, for example, will help you understand if a keyword you’re considering is trending. Source: Google Trends. More and more people find YouTube videos through Google searches rather than through YouTube itself.

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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Being ranked high on Google for the specific search terms that are related to your business is eventually what attracts more visits to a long-term website. Because Google now places ads at the top of the search results pages, you can buy your way to the top of the page with an AdWords ad campaign.

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6 Ways Emerging Technologies Are Set to Change the Use of Social Media

SocMed Sean

This is made possible by the use of metadata, which can recognize a face and then provide the details of a person from his or her social media profile. If so, be sure to share them in a comment. Through facial recognition, Facebook would be able to retrieve those images, even though you may not have actually tagged them in the photos.

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How to Use YouTube Analytics and Track the Right Metrics

Hootsuite

Set your parameters, then choose Google Sheets or.csv file and click download. If you have an active Community Tab, make sure an admin is available to create posts and respond to comments at this time. If a video receives a lot of dislikes, set aside some time to read the comments and analyze people’s sentiments. Brandwatch.

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