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5 Instagram SEO Tips to Increase Your Reach

Hootsuite

Google Analytics , Hootsuite Insights , and o ther social monitoring tools can help give you insight into what terms people use to search for your business. Get the list of secret shortcuts Hootsuite’s own social media team uses to create thumb-stopping content. User activity. Download now. Use the right hashtags.

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Parler: What Brands Need to Know About the Latest Social Media Network

Ignite Social Media

After topping both Google and Apple download charts this past week, you are probably wondering “What is Parler?”. Parler is a twitter-style social media platform that was launched by John Matze and Jared Thomson in 2018. Parler community guidelines are simple and to the point. What is Parler? The second rule is no spam.

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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Brand safety tools are automated solutions that protect your brand from threats on social media and other digital channels, including major reputational risks such as your ads appearing alongside distasteful content. Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns.

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A Step by Step Guide to Fixing Any Google Penalty

Kikolani

If your website is receiving reduced web traffic or the present strategy in place is not working as efficiently as it once did then you probably have been penalized by Google. Every web portal has to abide by Google’s webmaster guidelines to reach amongst the top ranking in search engine results.

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Stay Safe on Social Media: 6 Rules for Lawyers and Law Firms

Hootsuite

A social media scandal is only fun if you’re not at the center of it. It’s a tightrope walk where one off-side comment can send your career plummeting. You don’t have to plead the fifth online — just follow these social media rules for lawyers, and you’ll be safe. Why do law firms and lawyers need rules for social media?

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Dark Social in 2023: Here’s Why (and How) You Should Track It

Hootsuite

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. Source: SparkToro/Really Good Data How much of your traffic is coming from dark social?

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Google javascript Changes Put Publishers in Violation of Sponsored.

Adam Sherk

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. Is Google going to run out and start penalizing sites with sponsored links in JavaScript? But Does it Violate Facebook Guidelines?