Small Business Mavericks

MAY 7, 2011

» Types Of HTML 5 Content Since 1998, the widely accepted generation of HTML in use has been HTML 4. One of the more interesting developments is in the categories of content that HTML 5 editors are offering. I see the most potential for HTML 5 being in the embedded and interactive content categories. With Web 2.0

Small Business 150

Small Business Types Content Embedding 150

Small Business Mavericks

FEBRUARY 26, 2011

» Content Farms: Did Google Go Far Enough? Thursday, Google introduced a new algorithm to reduce the rankings of content farms in its search results. The interesting thing here is that the algorithm was introduced just days after a Google Chrome extension allowing users to block content farms from their search results.

Google 150

Google Content Case Study Press Release 150

Small Business Mavericks

SEPTEMBER 25, 2012

And more importantly, how would it impact your own content marketing strategy? Would you change your content strategy to target Facebook’s search engine in hopes that more people would find your website through the largest social network online? What would that do to Facebook’s relationship with Bing? Or would it?

Strategy 101

Strategy Content Facebook Engineering 101

Small Business Mavericks

FEBRUARY 23, 2012

The tag itself is easy to apply – <meta name=”pinterest” content=”nopin”> – this will prevent users from ‘pinning’ your content. An article on econsultancy.com makes for interesting reading, more so the comments. In most cases, it may be shooting yourself in the foot.

Content 105

Content StumbleUpon Social Media Sites 105

Small Business Mavericks

MARCH 5, 2011

» The True Meaning Of Content What is the true meaning of content? But today, content has a rather broad view. Content has moved beyond the web page. But small business owners have to get creative in the ways that we develop content and in what that content is designed for. That was about it.

Content 79

Content Case Study Press Release Small Business 79

Small Business Mavericks

MARCH 9, 2011

Widgets and tools that allow for embedded content have been around for years. But I have yet to see a really good tool that allows you to embed Facebook content. It’s free and all you have to do is copy the URL, click on the “ditto&# button, and copy/paste the content you want to embed. Just take a look at the page.

Small Business 87

Small Business Content Facebook Case Study 87

Small Business Mavericks

JULY 30, 2012

Not only does it help your reputation by posting often to Google’s social media service, but your posts and comments on that service now could be integrated into the SERPs. Google+ content is being integrated under the guise of “actively discussed on Google+.” ” That’s not a bad thing.

Google 161

Google Reputation Engineering Small Business 161

Small Business Mavericks

SEPTEMBER 26, 2014

Facebook looks for “high quality content” that is timely and relevant — August 2013. Facebook shows more articles, comments & mobile clicks matter — December 2013. Facebook targets like-baiting, frequently circulated content, and spammy links — April 2014. So, there it is.

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Facebook Feed Feedly Organization 111

Small Business Mavericks

JULY 21, 2014

Competitive Intelligence has always been a useful tool for improving your content strategies by looking at what others in the same market are doing. There’s an interesting discussion going on over at the Moz Blog in the comments of Bill Sebald’s article, “ Building Better Content By Improving On Your Competitors.”

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Small Business Engineering URL Communities 98

Small Business Mavericks

NOVEMBER 20, 2013

You thought blog comment spam would help you. Good link building is centered on the same thing it’s always been centered on – quality content. Write good, original content and back it up with a solid reputation. link building content google links low-quality links quality content'

Directory 98

Directory Press Release Journal SEO 98

Small Business Mavericks

SEPTEMBER 24, 2014

“Searchmetrics recently launched their yearly Ranking Factors Study that bases numbers on rank correlation and averages of top 10 SEO rankings, and this year’s analysis shows that content on top-performing sites is much more holistic and less keyword-focused.” Keywords need to be relevant and the content has to jive.

Jive 107

Jive SEO Study Small Business 107

Small Business Mavericks

OCTOBER 30, 2012

If that happens, then you can bet that online content producers that haven’t switched from the SEO tactics of 2006 to the SEO tactics of 2013 will fall off the radar. Write great content. Now more than ever, great content is necessary. Promote your content widely through your social networks.

Google 111

Google Reputation SEO Engineering 111

Small Business Mavericks

MARCH 16, 2012

Some of the new components that businesses need to be aware off include: Popular content – you may need to be careful about the type of content you publish, and how you promote that content. Popular content will rise to the top, so the most popular content will sit at the very top.

Facebook 117

Facebook Reputation Price Review 117

Small Business Mavericks

FEBRUARY 22, 2011

Just read the comments on Facebook’s own page. One of the biggest bones of contention seems to be Facebook’s relevance algorithm. Some people don’t want the most “relevant&# comments to appear on their pages. They’d rather that Facebook kept the chronological order for comments.

Facebook 96

Facebook Case Study Press Release Small Business 96

Small Business Mavericks

JANUARY 14, 2014

I’ve been encouraging you for some time to join Google+ and start posting content. And other developments, such as requiring a Google+ account to comment on YouTube videos, have made Google+ more necessary for a lot of people. There are just too many benefits to doing so and hardly none for not.

Google 105

Google Small Business SEO YouTube 105

Small Business Mavericks

NOVEMBER 17, 2014

Black hat SEO has gotten a lot of attention as the various algorithms go after spammy content. Along with some great observations, these 6 warning signs were mentioned: paying people to be active on your social media content with likes, comments, subscribes, or clicks. using automated programs to follow and unfollow subscribers.

Journal 122

Journal ROI Engineering Social Media 122

Small Business Mavericks

AUGUST 7, 2014

Here are a few highlights from the survey: more businesses are spending $10 to $50k a month on link building (including content projects) — 37% instead of 2013′s 11%. content and outreach is utilized most often and considered most effective. content and outreach is utilized most often and considered most effective.

Directory 87

Directory Survey Project SEO 87

Small Business Mavericks

JULY 1, 2015

Content Packaging – One very real way blogging has changed branding is it allows companies, large or small, a place to publish their best content in an easy, accessible format. With platforms like WordPress, you can write a post and publish it in the same day, which means your content publishing schedule has speeded up.

Brands 70

Brands WordPress Publishing Meeting 70

Small Business Mavericks

APRIL 26, 2011

These are the questions you want your content page about tires to answer. This is probably the easiest way in the world to come up with great content for your website. You must be logged in to post a comment. Answer them all and you’ll satisfy your clients. Don’t you think?

Small Business 161

Small Business Case Study Press Release Adwords 161

Small Business Mavericks

AUGUST 22, 2014

I think your 3 most important landing page elements are a unique selling proposition, benefit-oriented content, and a call to action. Leave a comment and start a discussion on this important topic. Customize the experience — today’s technology makes it possible to create different pages for return customers and more.

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Tips Conversation Sites Activities 107

Small Business Mavericks

MARCH 10, 2012

As people realize exactly where social media falls in the process of content ingestion there needs to be a place where the 140 character idea is worked out in more detail. Social media is a good place to determine if your content is up-to-date and if you are creating content that is still relevant.

Small Business 105

Small Business Compete Forums Issues 105

Small Business Mavericks

APRIL 6, 2012

If nothing else, writing regular content your blog will continually remind the search engines you exist, and they are constantly searching for new, up-to-date and relevant content. This is where you should be basing your content if you intend writing yourself. If you have a website, then you need a blog.

WordPress 107

WordPress Small Business Software Consultant 107

Small Business Mavericks

APRIL 30, 2011

For instance: Duplicated Content: While we used to allow some duplicated content (e.g. if it also existed on your blog and so long as you did not link back to the source), it is now required that all content published on HubPages be unique to the site I’d have thought that would be a no-brainer. Everyone wins.

Hubpages 156

Hubpages Small Business Case Study Press Release 156

Small Business Mavericks

JULY 3, 2014

Have you seen that post on Moz about One Content Metric To Rule Them All ? But the most important takeaway from this very informative explanation (with a One Metric Template, no less) is the caution box he put into it after discussion in the comments. I am impressed.

Metrics 87

Metrics Analysis Small Business Template 87

Small Business Mavericks

MARCH 30, 2011

Longer Content – It seems that the search engines are favoring longer content. I think longer content is in, and to be truthful, longer content will always have great benefits. You must be logged in to post a comment. Can you blame them? Catch the wave of these five trends right now.

Trends 156

Trends Case Study Press Release Marketing 156

Small Business Mavericks

MAY 26, 2012

Blog – having a blog will, over time, help to increase search rankings, if your blog receives a lot of visitors, a lot of quality comments, and a lot of inbound links. Is it ‘buying your way to the top’? Ordinarily, if you did all the work yourself, perhaps not.

Buy 107

Buy Directory Engineering SEO 107

Small Business Mavericks

OCTOBER 1, 2014

If you take the time to read the comments on the Moz article, you’ll see lots of opinions, and some might be a bit heated. If you are providing helpful content on your site and people appreciate it, they will come back. It’s a constantly changing field that always will need a tweak or two.

SEO 102

SEO Small Business Engineering Newsletter 102

Small Business Mavericks

APRIL 15, 2011

On your blog and website, provide consistent valuable content and you’ll find yourself gaining friends, fans, and customers by the dozens. Don’t take the easy way out on your content. You must be logged in to post a comment. It’s easy to imagine, but it’s harder to do. Nothing worthwhile is easy.

Case Study 156

Case Study Press Release Small Business Adwords 156

Small Business Mavericks

APRIL 9, 2011

Bad reviews = content and content is good. If you have a reviews page on your website, that’s content for your site. You must be logged in to post a comment. It’s true. There are several websites online where you can have your customers go to write reviews of your business.

Small Business 156

Small Business Review Case Study Press Release 156

Small Business Mavericks

MAY 30, 2012

You could publish more content, improve your SEO strategies, and perhaps run a PPC campaign during those low periods. Ideally, you should publish fresh content shortly before daily traffic peaks – that way, when your readers visit your site, the latest content is fresh and waiting for them.

Small Business 93

Small Business Retail Project SEO 93

Small Business Mavericks

AUGUST 29, 2014

After that, the discussion starts in the comments and other readers share their insights. That’s why viral content is so spontaneous, because it relies on human behavior for motivation. Marketing Is All About Connecting People. Even when you are connecting online, the connection is all about the people, right?

SEO 116

SEO Eventful Small Business Class 116

Small Business Mavericks

MAY 23, 2014

These customized insights can be anything from adding a profile picture and updating your summary to adding content and beyond. Drop a line or two in the comments and we can talk about it! When you click the button, you see even more customized insights on how to improve your place in the stack of your own network.

LinkedIn 87

LinkedIn Analysis Tools Data 87

Small Business Mavericks

JULY 1, 2011

SEO Blogging – With SEO blogging, the idea is to produce content that gains search engine traction. You try to spark lively debate in the comments section of your blog and promote your blog through as many social media channels as you can. The key is to find the method that works for you. All you have to do is give them a go.

Strategy 161

Strategy Domain Name Social Bookmarking SEO 161

Small Business Mavericks

SEPTEMBER 28, 2012

Make sure there is an audience for the content you are pinning. Comment on other pins and re-pin images of those you follow. Pick your best posts, and best images, and pin those. Organize your pinboards in a sensible way for people in your target niche. Social networking is, uhm, networking.

Yahoo 110

Yahoo Social Networking Organization Google 110

Small Business Mavericks

FEBRUARY 28, 2011

&# Actually, this could be a big boost to your content on Facebook. When users Liked your content all that happened was a link to your article appeared on their Facebook walls, but those links often got lost in the shuffle. The Like button is a great way to encourage users to share your content, which leads to more traffic.

Case Study 87

Case Study Press Release Adwords Small Business 87

Small Business Mavericks

JULY 8, 2014

Number of Indexed Pages is the count of your website’s content…how many pages you have. It’s better to keep working on a slow accumulation of high-quality indexed pages than to have a lot of low-quality content. Social interaction is like the word-of-mouth factor.

SEO 87

SEO Overview Engineering Small Business 87

Small Business Mavericks

MAY 10, 2011

If they’re not careful, Quora will end up being added to Google’s content farm list. You must be logged in to post a comment. Now that Google is indexing Quora in its real-time search product , marketers have a strong incentive to hit Quora with link spam.

Small Business 156

Small Business Twitter Case Study Press Release 156