Oktopost

AUGUST 10, 2023

This is where the strategic utilization of social media comes into play. While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions.

Social Media 62

Social Media B2B Sentiment How To 62

Pixlee

SEPTEMBER 22, 2021

More business owners are using social media as a platform to generate awareness and promote their products. This is important to campaign success, but so is knowing what metrics to focus on and learn from in the social sphere. Social media data, if used the right way, can help your business succeed. Let’s dive in.

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

More business owners are using social media as a platform to generate awareness and promote their products. This is important to campaign success, but so is knowing what metrics to focus on and learn from in the social sphere. Social media data, if used the right way, can help your business succeed. Let’s dive in.

Data 52

Data Social Media UGC Sentiment 52

Pixlee

MARCH 17, 2021

Made popular by YouTube, unboxing videos can now be seen on almost all social media platforms. This high-quality user-generated content (UGC) performs well, as 55% of unboxing video viewers surveyed claim the video convinced them to buy the product. Inspiring UGC: Use Outstanding Packaging to Wow Your Customers.

Video 98

Video UGC Sample Samples 98

Keyhole.co

FEBRUARY 10, 2023

Leverage UGC (User-Generated Content) Leveraging UGC (user-generated content) is a great way to not only increase your follower count but also improve brand awareness and engagement rates. UGC is any form of content that has been created by your fans or followers and then shared with you. You can use social media tools.

Instagram 97

Instagram UGC Organization Analytics 97

Hootsuite

JULY 6, 2022

In a 2021 survey, 44% of people reported using Instagram to shop weekly. Social commerce is a subset of eCommerce. It involves buying and selling over social media. 77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. If so, you’re in luck. Try it Free.

Instagram 117

Instagram HootSuite UGC Influencer 117

Hootsuite

MAY 9, 2023

Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Content distribution is the process of promoting and sharing content, like blog posts, videos, or social media updates, to reach a wider audience through various channels and platforms. Social media channels.

Tips 98

Tips Content HootSuite UGC 98

agora pulse

JANUARY 14, 2020

Now, it’s a huge place of opportunity for social media marketers and managers. A lot of social media managers and marketers don’t know what to do with TikTok. Last year, Guess was the first brand TikTok collaborated with in the US for its #inmydenim campaign. No, TikTok isn’t just for teens anymore.

UGC 139

UGC Hashtag How To Meme 139

Social Media Strategies Summit

MAY 24, 2019

And as social media and social advertising has become more important in marketing, the need for video as part of a content strategy has only increased. This statistic is not surprising given that 93% of the brands surveyed say they have gotten a customer as a result of video efforts on social media.

YouTube 123

YouTube Brands Fashion UGC 123

Keyhole.co

AUGUST 10, 2023

But as on every other social media platform, content is king on LinkedIn. It’s kind of like the entire point of social media. The post had fantastic engagement and was reposted by several other LinkedIn users, extending his social media reach. No wonder it’s the top choice for 94 percent of decision-makers.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

But as on every other social media platform, content is king on LinkedIn. It’s kind of like the entire point of social media. The post had fantastic engagement and was reposted by several other LinkedIn users, extending his social media reach. No wonder it’s the top choice for 94 percent of decision-makers.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Sprout Social

JANUARY 19, 2023

According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse. According to our survey, both marketers (72%) and consumers (60%) expect brands to continue combining real-life and digital experiences in 2023 (i.e.,

Brands 118

Brands Avatar How To Privacy 118

Keyhole.co

SEPTEMBER 20, 2023

First, you must conduct a thorough online search using social media platforms and search engines. Use social listening to track brand mentions across different social networks and forums. So, monitor customer reviews on your social media channels, third-party sites, and search engines.

Reputation 59

Reputation Brands Construction How To 59

Pixlee

DECEMBER 16, 2019

In fact, 69% of the respondents in the survey said they either “strongly” or “somewhat” agree that building relationships with influencers was an important strategy for establishing loyalty with customers. For example, Andrew Rea, an Instagram star known for his cooking channel Binging with Babish , often collaborates with food brands.

Influencer 54

Influencer UGC Marketing Loyalty 54

Pixlee

JANUARY 25, 2018

According to a report from Adweek , 85% of users surveyed found visual UGC to be more influential than content made by the brands directly. The shoe company Stuart Weitzman recently launched the #EYELOVE campaign in collaboration with it girl of the moment/supermodel, Gigi Hadid. Under Armour.

Campaign 43

Campaign UGC Content Tourism 43

Sprout Social

AUGUST 12, 2020

When asked their opinion during our recent Index survey, 9% of our consumer respondents wrote in Nike as the best brand to follow on social. But success in the market doesn’t always translate to success on social. Take a page from Nike’s book and make use of UGC and on-screen text. So what’s their secret? Memorable.

How To 134

How To Apparel Influencer YouTube 134

Later

JULY 17, 2020

According to a survey by Cowen and Company , 47% of social media users saw Pinterest as the platform for discovering and shopping for products — more than 3 times higher than those who cited Facebook or Instagram. One way to overcome this is by featuring user-generated content (UGC) in your Pinterest boards.

Brands 73

Brands How To SEO UGC 73

Sprout Social

OCTOBER 29, 2019

Since joining the social team at Sprout, I’ve grown a lot—both as a social media practitioner and as a creative contributor. Publishing a high volume of quality content is crucial to meeting our goals for social impressions and engagements. Create templates for your social media posts. The solution?

Template 47

Template Templates Team Project 47

Convince & Convert

DECEMBER 18, 2015

Make Rules for Your Social Media Sharing. I like the “3 to 1” rule: Brands can share one piece of content or social message talking about their brand for every three pieces of content they share published by someone other than their brand. My favorite recent example of this is from a software company I use.

Brands 60

Brands Content Influencer Survey 60

Sprout Social

MARCH 27, 2019

to “How to market on social media.”. Target your questions to specific Quora users to collaborate with industry influencers. A question and answer site might not seem like the most exciting addition to your social media marketing strategy. Quora is one of the best-respected UGC platforms around.

How To 102

How To Marketing Notification Case Study 102

Sprout Social

SEPTEMBER 7, 2021

Of the billions (maybe trillions) of forgettable posts that are published on social every day, there are always a few social media campaign ideas that we can’t seem to forget. That successful social media campaign that goes viral for days and inspires a slew of copycats who wish they thought of the idea first.

Campaign 136

Campaign Social Media Collaboration Apple 136

Sprout Social

JULY 1, 2021

Ninety-three percent of marketers acknowledge that social media accelerated competition within their industry in the last year. Content is at the heart of every social strategy. It’s how brands make their first and lasting impressions on social. The types of social media content marketers find most valuable in 2021.

Types 141

Types Social Media Content UGC 141

Sprout Social

OCTOBER 13, 2021

Numbers show 43% of Gen Z and 49% of Millennials have purchased products or services directly from social media platforms. Shoppable content is a digital asset, such as a social media post, image, video or ad, that consumers can click through to make a purchase. There are four common types of shoppable media.

Buy 139

Buy Brands Apparel Content 139

Sprout Social

AUGUST 15, 2019

If you’ve been in the industry for a while, you’ll know that social media management is no joke. In fact, social media management requires tons of strategizing and careful execution. To give you a leg up, we’ve put together a list of the best social media management tools to take your marketing game up a notch.

Social Media Management 103

Social Media Management Social Media Tools Tweetdeck 103

Sprout Social

APRIL 20, 2020

Whether you’re looking to attract more students, engage your current ones or increase donations and alumni relations, social media is a must for all universities. Prospective students are largely looking to social media to help guide them in their college decisions, so having a robust social strategy is essential.

Brands 122

Brands Social Media Education How To 122

Sprout Social

MARCH 27, 2023

Creating a social media campaign is an intricate process that requires deeply understanding your audience, brand, products and competitors. Tracking, monitoring, listening and analyzing campaign results is crucial to refining your social media marketing strategy and proving the far-reaching impacts your team has on company goals.

Campaign 131

Campaign Social Media UGC Metrics 131

Sprout Social

NOVEMBER 20, 2023

Influencer marketing revolves around partnering with popular users on social media—typically platforms like Instagram, TikTok and YouTube—so their audience discovers your business and its products or services. However, creating a successful influencer marketing program involves a lot of work.

Influencer 105

Influencer Campaign Platform Marketing 105

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Webbiquity SMM

FEBRUARY 21, 2017

Create and source user-generated content fast with simultaneous collaboration. Showcase reviews: ArCompany, Catherine Pham/SlideShare, Express Writers, Gizmodo, Marketing Insider Group (Starup), Maximize Social Business (Grow), Re/code, Rebekah Radice, Social Media Today, StoreYa Blog. 1) Storify. 3) Instapaper.

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Curation Tools Curata Flipboard 214